Executive Creative Producer
Los Angeles, Ca, Us
· Produced branded digital media with average new views of 10k + web conversion of 10%-15% for Bank of the West, Royal Caribbean, TD Ameritrade, Frank Family Vineyards, and Warner Bros. Digital.· Piloted 360° marketing campaign and branded web series. directed by Emmy and Golden Globe Winner Mort Nathan, working directly with Bank of the West CMO, special events, and executive marketing team.· Implemented internal communication platforms for Bank of The West / BNP Paribas global C-suite executives in 15 regional offices and Bank of the West President in San Francisco headquarters.· Launched sponsorship and social media video, broadcast spots, and brand and outdoor marketing that accelerated website traffic by over 15%. · Designed a 15-part video series, photo shoots, re-branding, collateral design, and comprehensive e-commerce website for Napa Valley winery Frank Family Vineyards; improved on-site attendance and club sales by 17%.· Generated state-of-the-art aerial and property shoots, editorial, and photography for premiere luxury real estate agencies, builders/developers, and corporate real estate, resulting in over $150Million in sales