Cameron Robertson Email & Phone Number

Vancouver, Canada Area

• Social media content creation with Adobe Creative Suite. Managing social media content shot lists, shoot-day teams and video direction with external agencies. Social media strategy, planning and research across multiple social platforms.• Coordinating the development of core and promotional menus, working with agencies & suppliers on design proofing, printing, kitting and distribution of point of sale. Management of digital menu board content with external partners.• Development of promotional training guides and PowerPoint presentations, managing the flow of information via multiple in-house teams with clear deadlines before finalizing for print. • Execution of online ad campaigns and digital communications for key promotions, communicating with external partners.• Radio and TV media coordination/relationship management for events and promotions.• Data-driven competitor research analysis.• Managing email database, developing and executing E-blasts for promotions.• Local store marketing content creation and execution working closely with marketing management and franchisees.• Coordination of annual direct mail design, proofing and coupon redemption tracking for success measurement.• Annual budgeting, invoices processing and merchandise inventory management.• Planning and asset coordination for event-based marketing initiatives, including social media activation.• Customer experience training, responding to guest feedback through both social media and website contact forms.• Data-driven excel analysis of promotion results. Reporting of results to both internal stakeholders and franchisees for promotional updates and staff incentive contests.• Development and coordination of monthly newsletter distributed to in-store teams. • Managing the upload of Tripleos.com website content, and promptly troubleshooting any website issues with off-site developers.

332 Esplanade E, North Vancouver, Bc V7L 1A4

• Wrote and coordinated May newsletter content, focused on COA&E’s internal approach to employee engagement • Managed three COA&E social media accounts on each of the following platforms: Facebook, Twitter, Google+, Flickr, and LinkedIn• Applied Act-On marketing automation software for web form editing and social media publishing• Uploaded, amended, and coordinated on documents using Smartsheet project management software• Updated and processed weekly customer testimonials and event media• Coordinated on the development of the “30 Team Building Challenges to Boost Your Office Morale” web document • Proofed and edited outbound web site publications with a high level of accuracy • Reviewed Key Performance Indicators in a rolling 12-month comparison• Re-wrote sales communication templates with a unified brand voice for high-level clients• Coordinated and assisted participants in a custom COA&E team building activity at the Vancouver International Airport

1529 W 75Th Ave, Vancouver, Bc V6P 6Z7

• Maintained a high level of customer satisfaction by paying close attention to detail and providing friendly customer service• Worked with complex equipment independently and in coordination with others to meet timely deadlines• Worked closely with team members to achieve goals in fast-paced, time-sensitive situations• Coordinated closely with tradesmen in an assistant role, adapting to their needs• Attentively guided the operation of oversized vehicles and excavators by problem solving and the communication of hand signals• Facilitated and approved material and equipment deliveries for use on-site

North Vancouver, Richmond

-Responsible for setting up dynamic and inviting event boothsfor sales at several locations.-Demonstrated, wore, and explained the features of Save OnGoods products.-Facilitated the exchange of money, and the records of unitssold.-Connected customers with insights into how they may benefitfrom Save On Goods products, and assisted them in theirdecision process.-Distributed company business cards and followed up withcustomers in need of specific items.

Marketing Communications

Most Recent Courses and Learning at BCIT: Digital and Direct Marketing, CMS Marketing, Social Media Marketing, Hootsuite certification.

English Language And Literature, General

High School Diploma

Activities and Societies: Rockridge Rugby Provincial champions 2002-2007