Robert Steenbergh has proven to be a consistently successful entrepreneur and innovator in software, payments, and non-bank financial services for the automotive world for the past 20+ years. His vison has made AutoPayPlus the leading provider of biweekly loan processing for the automotive industry. Today, he is a leading advocate in the broader financial space for issues related to fintech, consumer financial protections and industry compliance.Robert began his career as a trial attorney in New York City before moving to Florida where he represented auto dealers and their finance companies. His first endeavor into software, Wizard Finance Systems, became a national subprime auto software provider prior to its sale in 2001.In 2003, he simultaneously co-founded AutoPayPlus (previously known as US Equity Advantage) and MenuVantage, which would go on to be automotive’ s largest web-based menu selling software system at the time. MenuVantage led the industry in innovation and growth, providing dealers with best-in-class F&I tools and the most advanced technology available to ensure compliance and increased per unit profit. The company was acquired by ADP (now CDK) in 2009 and ever since, AutoPayPlus has been Robert’s sole focus, recording double digit annual growth year after year since 2010.
Listed skills include New Business Development, Business Planning, Automotive, Sales Management, and 26 others.