RICHMOND, Va.: SB&A Integrated Marketing and Brooks Adams Researchon September 27, 2016 - announced the entities are joining GlynnDevins, a leading advertising andmarketing agency based in Kansas City, and specializing in senior living nationwide.The combined entity, which will operate under the GlynnDevins brand early next yearand will continue to serve clients nationwide, creates an industry-leading marketing andtechnology platform that drives innovation and occupancy in senior living.Co-founded by Jim Glynn and George Devins, and led by Sue McClure,president and chief operating officer, GlynnDevins has been widely recognized as athought leader in the senior living sector for 30 years. The teams at SB&A and BrooksAdams Research bring an additional 35 years of experience to the combined entity, inaddition to expanded services in specialized areas of market and consumer research,sales training and management, and strategic consulting.“We’ve aligned with the best in our category, added an East Coast presence andinvested in high quality expertise in senior living, research, consulting and salesenablement,” said McClure. The new GlynnDevins East Coast Regional Office inRichmond will continue to serve clients nationwide, offering marketing communications.The Richmond location will also house Brooks Adams Research and Brooks AdamsSales & Consulting, both GlynnDevins companies.Rob Adams, from SB&A and Brooks Adams Research willremain in leadership positions and will continue operating out of the Richmond office onWest Franklin Street, focusing on LifePlan communities, healthy aging, active adult, realestate and infrastructure.

In the 17 years since it was created, the company has provided business, financial, and real estate development firms and retirement communities nationwide with research services ranging from one-on-one interviews to large-scale consumer market studies. Brooks Adams operates an online internet panel dedicated to the 50+ market through their website hub: www.researching.com, www.seniorsurvey.com and www.fiftyplussurvey.com. Robert Adams is a magna cum laude graduate of Virginia Commonwealth University in Richmond, Virginia, and served in the United States Air Force from 1986 to 1989 in the United States and the United Kingdom. Robert is a native of Richmond, Virginia is married and has two daughters and a son.

Rob Adams, Vice President of SB&A and one of the partners of Brooks Adams Research, has been working with Senior Housing and Active Adult communities since 1989. He has extensive knowledge of the senior living industry, having talked with thousands of boomers and seniors while conducting focus groups and during visits to Active Adult and retirement communities for competitive analyses and on-site training. Adams has overseen the completion of hundreds of projects, not only for senior living communities but also for clients in the residential real estate, economic development and financial sectors. As the advertising principal on accounts across the country he has worked with clients to maximize every advertising and marketing dollar, helping to develop or redevelop all-important brand identity, and under his direction many of SB&A’s clients have had campaigns that were not only award-winning but that also resulted in impressive numbers of leads and sales.

Rob Adams, one of the partners of Brooks Adams Research, and a VP with SB&A has been working with Senior Housing and Active Adult communities, and a variety of other business sectors since 1989. He has extensive knowledge of the senior living industry, having talked with thousands of boomers and seniors while conducting focus groups and during visits to Active Adult and retirement communities for competitive analyses and on-site training. Adams has overseen the completion of hundreds of advertising and market research projects, not only for senior living communities but also for clients in the residential real estate, economic development and financial sectors. As the advertising principal on accounts across the country he has worked with clients to maximize every advertising and marketing dollar, helping to develop or redevelop all-important brand identity, and under his direction many of his clients have had campaigns that were not only award-winning but that also resulted in impressive numbers of leads and sales. Adams, along with Sharon Brooks, created Thinking Partner Selling ™, which is SB&A’s comprehensive sales system for senior living communities, active adult properties, and other industries. Adams has used this teaching tool to help organizations in over 30 states and Canada implement systems that lead to sales success, better customer relations and higher profitability. Adams has trained more than 500 properties on the REPS lead management system and frequently lectured at a variety of national and international conferences including IAHSA, AAHSA and NAHB, among others. As a partner of Brooks Adams Research, Adams brings more than 22 years of experience in market research, computer applications and interactive program design to the table. Brooks Adams Research operates an online Internet panel of over 100,000 consumers. The online panel is dedicated to the 50+ market through its website hubs: www.researching.com

As theadvertising principal on accounts across the country he has worked with clients to maximize every advertising and marketing dollar, helping to develop or redevelop all-important brand identity, and under his direction many of SB&A’sclients have had campaigns that were not only award-winning but that also resulted in impressive numbers of leads and sales. Adams, along with Sharon Brooks, created Thinking Partner Selling ™, which is SB&A’s comprehensive sales system for products or communities serving a population over 55. Adams has used this teaching tool to help organizations all over the country implement systems that lead to salessuccess, better customer relations and higher profitability. In addition to Thinking Partner Selling ™ consulting, Adams has trained more than 500 properties on the REPS lead management system and frequently lectured at avariety of national and international conferences including IAHSA, AAHSA, VANHA, NAHB, among others.

Adams served in the United States Air Force from 1986 to 1989 in both the US and the United Kingdom. Speciality was 81130, MK19, M60, GLCM trained. Police Officer.