Robert Van Boerum Email and Phone Number

• Providing executive management services to clients, focusing on strategic planning, organizational development, and solution design.• Led multiple high-impact projects in finance, CPG, apparel, cosmetic and e-commerce, delivering tailored solutions that enhanced operational efficiency, driving business growth.• Collaborated with C-suite executives to diagnose business challenges and develop effective software-based solutions.• Utilize data-driven insights to support decision-making and optimize business performance.

Direct day to day operations, manage multiple co-packer relationships, direct creative teams, website development, marketing campaign coordination, companywide infrastructure development, and a wide variety of special projects. Responsible for the creative direction and manufacturing of all products and packaging. Manage retailer and distributor order fulfillment, as well as support systems for a nationwide sales team. Responsible for technology systems, including CRM and accounting systems.• Spearheaded transition to hot fill bottling with Niagara Bottling, LLC, reducing COGS by nearly 50%. • Secured key co-packing relationships and pricing agreements, resulting in product introduction at Target, Costco, Sam’s Club, BJs and Restaurant Depot.• Worked directly with Disney and Marvel creative teams to launch award winning product packaging, resulting in a Gold award from the BeverageWorld 2015 Global Packaging Awards, and a BevStar Gold Medal in the Water/Enhanced Water category.• Restructured operations and production of Bazi, the company’s all-natural energy drink, sourced new packaging, redesigned packaging artwork, and reformulated product resulting in a 50% increase in sales.• Developed and launched extensive marketing campaigns, utilizing online banner, search, contextual, mobile, newsletter, social media, and other platforms and applications leading to a significant increase in same store sales.• Launched e-commerce program on Amazon, resulting in over 100% increase in sales of the company’s energy drink in the first month.• Managed co-packing relationships and simultaneous production schedules with multiple facilities distributed across the US.

• Participated in the acquisition of a new liquid juice supplement and health food company. Integrated their product line, marketing materials and distributors into the Youngevity Division (AL International) backend and culture.• Led the development team to completely redesign the AL International Website (Youngevity.com), utilizing Wordpress and MySQL as a backend. Integrated the corporate website and the backend order system to ensure live-synchronization between new product information available for order and divisions/products visible on the corporate website. Meshed YouTube and Flickr into the corporate website to ensure the quickest delivery of new social content to the company website. Enhanced the marketing team’s ability to feed content to twitter as well as pull RSS feeds from the site and reproduce on related distributor sites.• Created and deployed the company’s first Retail-Only high-traffic site hosted on Amazon’s EC2 to support a relationship with a popular radio show host and resulted in the company’s first ever PHP based API integrated shopping cart, leading to a first ever $50,000 sales weekend.• Spearheaded the introduction of open-source technologies to AL International, including MySQL, Asterisk, WordPress, PHP, LAMP servers, and cloud hosting.

Responsible for all technology, new product development and introduction, scheduling and operations of the company's two filling lines, including sales and fulfillment to retail and wholesale customers. Managed all internal technology, to include the development and launch of an enterprise e-commerce system, as well as accounting and fulfillment systems. * Restructured manufacturing lines and fulfillment processes, leading to an increase in monthly production from $50,000 to nearly $1.25 million in finished goods. * Implemented new online business sales strategy, resulting in more than $250,000 in sales the first month, compared to $10,000 in previous monthly sales. * Developed and implemented corporate customer service solution which included remote call reps, live chat, and full case-based customer service; initiative resulted in a significant reduction in average case turnaround time.

Sign technology company, specializing in a neon alternative technology for point of purchase advertising. Luminart manufactures and sells Luminite the translucent acrylic alternative to neon as well as the CNC application machines.

• Presented in New York City for a technology company and assisted in the raise of over $300k during their first round of financing.• Conducted discussions with Las Vegas city representatives to introduce millimeter wave and point to point wireless T-1 technologies.• Evaluated various security-based initiatives for clients and participated in the evaluation of new scanning and security technologies for post 9/11 security concerns.

Senior IT professional responsible for all credit union IT strategy and operations, including the management of internally developedtechnology based services and activities. Lead the development of internal programming projects, telecommunications management,and advancement of all other technology based systems, including proprietary order tracking and disaster recovery solutions.Participated in the Executive Leadership Team, contributing to the strategic planning and day to day operations of the Credit Union,reporting directly to the CEO.