Running the Commercial Teams for data licensing (demographics, household, behavioral, past-purchase, mobile location), programmatic audience activation, insights and 1st party data enrichment. We work directly with brands, agencies and platform partners using data to drive better outcomes on media, marketing or to inform on insights for planning + analytics.

- Key member of the ShareThis Executive Team; drive the cross-functional business strategy and collaboration across company-wide constituents which include revenue, product, engineering, finance and marketing organizations.- Regularly provide board members and investors quarterly Board Meeting revenue updates and briefs on commercial strategy. - Set the commercial vision and created the go-to-market strategy which includes multiple lines of licensing revenue that support use-cases for ShareThis Data around insights, analytics, modeling, targeting and alt-data applications.- Grew the commercial data revenue by over 800% over first 4 years at company.- Set the Partner ecosystem around ShareThis Audiences and Data with enablement teams driving success throughout the buying process with end-customers. - Hire, train and manage a fully scaled and global commercial/ sales team across the US and EU.- Customer base includes Agencies, Brands, Programmatic Partners (DSPs, DMPs, Publishers), Data Companies and emerging MarTech Platforms such as CDPs and DAAS Marketplaces.- Deep C-Level relationship across the entire Adtech and Martech landscape.- Fully versed in GDPR, CCPA, TCS and aspects of Health Sensitivity relating to Privacy.

A pioneer in the industry, ShareThis believes the desire to share is rooted deep within human beings, reflecting passions, wants and lifestyles that are constantly fluctuating throughout the day, week and month. By identifying these human sentiments, ShareThis gains a better understanding of people, thus empowering a more personal and relevant internet experience. Due to the dynamic nature of humans, ShareThis recognizes the value of real time for publishers, advertisers or any data-driven business and has built a social data platform designed to process actual first-party data in actual real time.The ShareThis consumer engagement and sharing tools are used by three million publishers to drive engagement, traffic and personalization, capturing the widest and deepest sentiments of people across the internet. These sentiments flow into the ShareThis platform as terabytes of data that are processed daily to better understand people, making social data actionable for any business that requires a holistic view of people or customers. This understanding powers the ShareThis Real-Time Marketing (RTM) Engine, which targets constantly changing audience interests based on first-party sharing data and caters to their most relevant and recent affinities. RTM is the solution of choice for some of the world's largest brands to activate audiences across all screens and digital ad formats.- See more at: http://www.sharethis.com/about.html#sthash.CjkSSC39.dpuf

- Cross-Functional Lead: Drove the global business planning, data strategy and product strategy process on partner-driven initiatives and alliances across multiple business units (ie Product, Technology, Sales, Marketing and external partners) that drove ~$2 Billion in Ad Revenue annually.- Business & Product Planning: Built product and business plans around monetization forecasting and models for OIBDA / P&L analysis for several lines of business - Finance & Operations: Forecasted and ran 8-9 figure vendor budgets, managed financial P&L and operational process / reporting.- Team Lead for Partnerships and Business Development: Set the strategy, built and led the team that sourced, executed and integrated all advertising technology partnerships for AOL. Included mobile, video and display programmatic platforms across demand / DSP and supply-side / SSP of Aol’s global business. Key focus areas include: - Data and Audience Strategy for all advertising models including, Programmatic, Ad Targeting Products, Performance Optimization, Analytics, Attribution and Marketing Mix Modeling. - Rich Media, Ad Serving, Viewability, In-Audience Targets and Fraud Detection. - Technology Partnerships to support technology infrastructure and staff augmentation. Strategic Advertising Alliances (e.g. Microsoft-AOL Partnership, channel partnerships, white-labels of Aol tech, consultancies). - Vertical Expertise: Well versed on key marketing objectives across all major advertiser verticals such as CPG, Auto, Finance, Retail, Entertainment and Travel. - Developed the core market strategy positioning on products supported by 3rd parties.- Corporate Development point on M&A deal analysis on related ad tech deals. - Worked closely with AOL legal and consumer privacy advocates to ensure alignment and balance between business goals and regulatory guidelines.- Strategic Partnerships include: Oracle, Nielsen, Google, Facebook, ComScore, Moat

AOL Advertising provides advertisers, agencies and publishers with the most powerful, comprehensive and efficient online advertising tools available anywhere. The 80+ original brands available through AOL Media offer our clients unprecedented media placements, deep integration and eye-popping creative executions. Our industry-leading network, Advertising.com, helps advertisers reach highly-targeted audiences at scale, and helps publishers maximize revenue. And our unflagging commitment to research gives clients the insight they need to make the most of their media buy. For success online, it's all right here.

Nielsen offers a suite of technologies and services that help leading companies and brands measure, analyze and leverage the influential power of online consumers who share experiences, advice, opinions on everything from issues of reputation to customer service and product performance. These insights are valuable to brand stakeholders who must make decisions daily about true business challenges: product launches, customer service, media/advertising planning, timely market research and crisis management. With majority backing from VNU and its Nielsen Media Research division, only good things are head: new ways of tracking and measuring CGM in all of its constantly evolving formats and sources, new technologies that feed into better, more intelligent business decisions, and new solutions to help today’s forward-thinking companies and brands do business in an ever-changing marketplace.

- Business Development - Custom Content & Publishing- Content Distribution

Data Partnerships, Licensing and Product Strategy.