Director, Mx Crm Strategy
Current
Jun 2024 - Present
AeroLeads people directory · profile
Rob H. Email & Phone Number
I am an outgoing Introvert with more than 20 years of Marketing, Strategic planning, and Leadership experience open to my next role as Director, Sr. Director or VP of CRM, Loyalty, or Lifecycle Marketing.
at
Razorfish
1 work email found
@kernagency.com
LinkedIn matched
✓ Verified July 2026
4 data sources
Profile completeness 100%
Current company
Role
I am an outgoing Introvert with more than 20 years of Marketing, Strategic planning, and Leadership experience open to my next role as Director, Sr. Director or VP of CRM, Loyalty, or Lifecycle Marketing.
Location
Wylie, Texas, United States
Who is Rob H.? Overview
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Quick answer
Rob H. is listed as I am an outgoing Introvert with more than 20 years of Marketing, Strategic planning, and Leadership experience open to my next role as Director, Sr. Director or VP of CRM, Loyalty, or Lifecycle Marketing. at Razorfish, based in Wylie, Texas, United States. AeroLeads shows a work email signal at kernagency.com and a matched LinkedIn profile for Rob H..
Rob H. previously worked as Director, MX CRM Strategy at Razorfish and Marketing Director at Self Employed. Rob H. holds Master Of Business Administration - Mba, Business, Management, Marketing, And Related Support Services from Texas Wesleyan University.
Company email context
Email format at Razorfish
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*@kernagency.com
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Profile bio
About Rob H.
Marketing Director | Loyalty Marketing Innovator | Digital Marketing MBA CandidateWith over 20 years of experience in the marketing industry, I specialize in providing strategic loyalty marketing direction and innovation to multinational corporations and high-profile clients. My expertise spans CRM, loyalty, and lifecycle marketing, as well as multichannel marketing, content production, event marketing, and SEO/SEM techniques. I have a proven track record of enhancing global brand reputation and awareness, exceeding company and client expectations, and driving incremental revenue and growth.Currently pursuing an MBA with a focus on Digital Marketing, I have been recognized with several awards for my outstanding work in designing and deploying transformative loyalty and marketing programs for industry-leading companies. I am passionate about implementing cutting-edge Marcom and CRM technologies and adept at managing vendors and key stakeholders.As a proud member of Beta Gamma Sigma, I am committed to academic excellence and leadership in business. My skills include building, leading, and motivating teams, achieving consensus among C-suite executives, and thriving in diverse environments. I am always eager to learn new skills, tackle new challenges, and create impactful promotional projects.Technologically savvy, I possess advanced proficiencies in the Marketing Cloud Ecosystem, Google Analytics, SAAS, PAAS, CRM, SQL, HTML, CMS, CSS, AMP, and Salesforce Marketing Cloud & Sales Cloud (Journey Builder, Automation Studio, and Contact Builder). While I am not an IT professional, my technical knowledge enhances my marketing capabilities, making me more efficient and effective in my role.I am always ready for new challenges and exciting opportunities to leverage my exceptional leadership, creative problem-solving, critical thinking, and project management skills.If you're interested in discussing how I can contribute to your organization, please feel free to connect with me via LinkedIn messaging or email at rob_henderson_1@yahoo.com.
Listed skills include Crm, Direct Marketing, Marketing, Management, and 92 others.
Current workplace
Rob H.'s current company
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11 roles
Rob H. work experience
A career timeline built from the work history available for this profile.
Marketing Director
Feb 2024 - Aug 2024
Director Of Client Services
As Director of Client Services at Kern Agency, I oversaw CRM, loyalty program, service, diversity, and base communications for an industry-leading wireless client. I managed a wide range of operations, including staffing, training, development, performance evaluation, and succession planning.
Oct 2021 - Jul 2023
Director Of Marketing
While serving as a Director of Marketing, CRM, Email, and Guest Communications at Funimation, I directed staff members in managing CRM and customer communications, engagement, and retention for a 3.5M member database. I led VOD subscriber communications for a major distributor of anime streaming services and a Division of Sony Entertainment.
May 2019 - Feb 2020
Sr. Manager/Director Of Marketing
As a Senior Manager and Director of Marketing at TGI Fridays, I oversaw Friday's rewards loyalty program, CRM database marketing, budgets, communication channels, and social media presence for corporate and franchise locations by utilizing Salesforce, Google Analytics, and Exact Target.
Feb 2013 - Apr 2019
Sr. Manager - Marketing
As a Senior Marketing Manager of Loyalty, CRM, and Guest Communications at Gamestop, I headed operations for +25M members PowerUp Rewards loyalty program while serving as a primary point of contact for internal departments, including IT, creative services, store operations, brand and promotional marketing, finance, and loss/prevention.
Aug 2010 - Feb 2013
Sr. Account Manager
Jul 2009 - Aug 2010
New Business Account Supervisor
Razor
Aug 2008 - Feb 2009
Ae/Sr. Ae/Account Supervisor-Ims/Frito-Lay
Oct 2003 - Aug 2008
Marketing Manager
Oct 2002 - Oct 2003
Traffic Manager/Account Executive/Sr. Account Executive
Aug 1998 - Jun 2002
5 education records
Rob H. education
Master Of Business Administration - Mba, Business, Management, Marketing, And Related Support Services
Texas Wesleyan University
Bachelor Of Science - Bs, Kinesiology And Exercise Science
Stephen F. Austin State University
Bachelor Of Science - Bs, Kinesiology And Exercise Science
Stephen F. Austin State University
Master Of Business Administration - Mba, Business Administration And Management
Texas Wesleyan University
Associate Of Arts - Aa
Trinity Valley Community College
FAQ
Frequently asked questions about Rob H.
Quick answers generated from the profile data available on this page.
What company does Rob H. work for?
Rob H. works for Razorfish.
What is Rob H.'s role at Razorfish?
Rob H. is listed as I am an outgoing Introvert with more than 20 years of Marketing, Strategic planning, and Leadership experience open to my next role as Director, Sr. Director or VP of CRM, Loyalty, or Lifecycle Marketing. at Razorfish.
What is Rob H.'s email address?
AeroLeads has found 1 work email signal at @kernagency.com for Rob H. at Razorfish.
Where is Rob H. based?
Rob H. is based in Wylie, Texas, United States while working with Razorfish.
What companies has Rob H. worked for?
Rob H. has worked for Razorfish, Self Employed, Kern, Funimation (A Sony Pictures Television Company), and Tgi Fridays.
How can I contact Rob H.?
You can use AeroLeads to view verified contact signals for Rob H. at Razorfish, including work email, phone, and LinkedIn data when available.
What schools did Rob H. attend?
Rob H. holds Master Of Business Administration - Mba, Business, Management, Marketing, And Related Support Services from Texas Wesleyan University.
What skills is Rob H. known for?
Rob H. is listed with skills including Crm, Direct Marketing, Marketing, Management, Integrated Marketing, Direct Mail, Leadership, and Relationship Marketing.
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