Robin Green Minstr Email & Phone Number

Cardiff, GB

Cardiff, Wales, United Kingdom

My main role is still Refrigeration Product Manager for FSW UK, with a new position carrying out product training within FSW, Trade College's and customers. I have a film studio inside our branch at FSW Cardiff, where I film product reviews and training videos which I publish through the FSW YouTube Channel

Cardiff, South Wales, UK

• Appointed as the Refrigeration Product & Marketing Manager post-purchase of Northern Refrigeration Wholesale by Refrigeration Parts Wholesale Limited to form FSW in 2010. In September 2019, I was promoted and given the.
• Developing and implementing the company's commercial strategy, identifying and prioritising new business opportunities whilst leading the team in the pursuit of higher profitability and performance.
• Driving and directing product and marketing plans in all he 5 FSW UK Group Companies.
• Focus on sales, business expansion, strategic marketing and building sales and technical competence.
• Continued emphasis on achieving and maintaining robust contribution margins/profitability.
• Maintaining a strong customer focus to explore new business opportunities and leveraging on the relationship with existing customers to encourage volume growth.

Cardiff, South Wales UK

• Responsible for setting up of a new branch in Cardiff from scratch, located suitable premises, managed the installation of trade counter office mezzanine floor etc., handled recruitment for the staff and worked on.
• Focused on identifying and visiting all prospective customers, share details about the new branch and the products offered by the company.
• Handled the setting up of the customer’s accounts and created the relevant discounts structure.
• Conducted a detailed analysis of the market, interacted with the prospective and existing customer base, identified opportunities, gained a thorough understanding of their requirements and presented.
• Led negotiations and coordinated the sales activities to ensure smooth implementation and achievement of high customer satisfaction levels.
• Identified what the customers expected from their local wholesaler and understand the specifications of the products they purchased on a daily basis which they couldn’t purchase from an AC& R wholesaler.

Bristol, England UK

Newport, South Wales, UK

Newport, South Wales, UK

Newport, South Wales, UK