Robin Haffner Email & Phone Number

• Responsible for the product vision, development and implementation of the new TVGuide search engine, delivered initial solution in 30 days.• Responsible for site-wide search engine optimization to increase search engine referrals to the site• Responsible for increasing site traffic and customer retention through SEO and new search engine• Implemented automated video encoding system for broadband video from multiple sources for multiple platforms including web, mobile and VOD for broadcast• Produced and delivered 1st live Web cast for TVGuide.com at the 2005 Emmy’s featuring interviews with celebrities• Managed a team of video encoders and search producers• Management of vendor and application service provider relationships• Incorporated Ad Integration strategy and management• Product representative to corporate and sister business units

• Responsible for defining and integrating new features into TVGuide Online• Project Manager for new site feature development and integration• Project managed the implementation of new publishing tools for online delivery of editorial content• Project managed the implementation of online interface to back-office fulfillment system for magazine subscriptions• Architected and built dynamic Flash video player for on-demand video• Developed and implemented video encoding system for broadband video from multiple sources for multiple platformsbroadband video for multiple platforms

• Project Lead for the development of 3 course Java Curriculum• J2EE Courses featuring JSP’s, Servlets and EJB’s• Managed team of course developers and subject matter experts• Project Lead for the revision of DreamWeaver Ultradev curriculum to better support multiple technologies• Developed Instructor Certification Program for Java instructors• Conducted Train-the-Trainer workshops leading to certification• Globally manage the certification of partner instructors for Java curriculum• Mentor new hires in Java• Visionary for new style of instructional products

• Architect for on-line training delivery system, ‘the portal’• Portal serves 4000+ students• Portal hosts 50+ on-line technical training courses• Projected revenue: 1 M annually• Managed the development, implementation and support of the portal• Act as a visionary for future releases of the portal to meet education needs• Evaluated new and existing technologies to determine their suitability to aid in curriculum development for portal deployment