Robin O'Callaghan Email & Phone Number

Winona, Minnesota, United States

• Collaborated with subject matter experts, stakeholders, and cross-functional teams to analyze learning needs, define learning objectives, and create content and assessments.• Conduct comprehensive needs analyses to identify learning objectives, target audience requirements, and performance gaps, ensuring tailored instructional design solutions.• Design/develop job aids, videos, facilitator/participant guides, micro-learning modules, videos, PowerPoints, in-class and virtual… Show more • Collaborated with subject matter experts, stakeholders, and cross-functional teams to analyze learning needs, define learning objectives, and create content and assessments.• Conduct comprehensive needs analyses to identify learning objectives, target audience requirements, and performance gaps, ensuring tailored instructional design solutions.• Design/develop job aids, videos, facilitator/participant guides, micro-learning modules, videos, PowerPoints, in-class and virtual activities.• Apply adult learning principles and methodologies to create learner-centered experiences.• Provide technical support and decision-making for virtual learning programs and company-wide meetings conducted via video conferencing platforms. • Responsible for assessing company-wide development needs to drive training initiatives and implement suitable, engaging training solutions. • Collaborate with subject matter experts to plan, develop, and implement training on diverse topics, including on-the-job skills, leadership, Lean methodologies, quality standards, ISO audits, technology, and people management strategies.• Train leads and managers on effective techniques and skills for employee training and management.• Maintains records of training and development activities, attendance, results of tests and assessments, and retraining requirements.• Create/Manage a bi-weekly newsletter tasks such as writing, editing, and distribution. Show less

• Researched, wrote, and designed communication strategies for global projects, including internal communications, change management, employee engagement, legal, privacy, and program launches.• Created/managed global bi-weekly intranet content, e-newsletters, quarterly video podcasts, leadership blogs, email campaigns, and employee engagement.• Coordinated and produced 10 articles a month for intranet content.• Led/oversaw content strategy and creation for digital platforms… Show more • Researched, wrote, and designed communication strategies for global projects, including internal communications, change management, employee engagement, legal, privacy, and program launches.• Created/managed global bi-weekly intranet content, e-newsletters, quarterly video podcasts, leadership blogs, email campaigns, and employee engagement.• Coordinated and produced 10 articles a month for intranet content.• Led/oversaw content strategy and creation for digital platforms, resulting in a 10% increase in employee satisfaction with communications and engagement.• Monitored, measured, and reported the monthly impact of communications to internal stakeholders through analytics, surveys, and other key performance indicators.• Developed/maintained editorial calendar, ensuring timely delivery of high-quality content.• Supervised 10 content creators, managing responsibilities such as recruitment and story assignments while offering guidance and constructive feedback.• Spearheaded influencer partnerships, guest contributors, and leadership team members to diversify content and expand audience reach.• Edited/proofread content for grammar, style, and accuracy. Show less

• Led instructional design projects in 10 languages.• Collaborated with subject matter experts, stakeholders, and cross-functional teams to analyze learning needs and define learning objectives.• Conducted needs assessments and performance gap analysis to identify training interventions.• Designed/developed job aids, videos, facilitator/participant guides, micro-learning modules, PowerPoints, in-class and virtual activities, assessments, and reference materials for Artificial… Show more • Led instructional design projects in 10 languages.• Collaborated with subject matter experts, stakeholders, and cross-functional teams to analyze learning needs and define learning objectives.• Conducted needs assessments and performance gap analysis to identify training interventions.• Designed/developed job aids, videos, facilitator/participant guides, micro-learning modules, PowerPoints, in-class and virtual activities, assessments, and reference materials for Artificial Intelligence workflows and other essential business requirements.• Measured/analyzed quantitative and qualitative data for training effectiveness and improved curriculum.• Crafted/delivered comprehensive internal communications for new training programs to ensure a clear understanding of objectives, benefits, and instructions.• Applied adult learning principles and methodologies to create learner-centered experiences.• Managed time and resources to meet project deadlines, budget goals, and changing business and market needs.• Developed assessment instruments to measure learner acceptance, comprehension, and application of processes and systems knowledge. Show less

Winona, Minnesota, United States

• Collaborated with 35 institutions to coordinate quality assurance standards and best practices for online and blended education.• Organized/marketed professional development initiatives encompassing in-person workshops, mini-retreats, conferences, webinars, and personalized consultations centered around online or blended course design.• Planned, coordinated, and promoted the STAR Symposium, a day-long virtual conference. Responsibilities included training presenters/hosts, overseeing… Show more • Collaborated with 35 institutions to coordinate quality assurance standards and best practices for online and blended education.• Organized/marketed professional development initiatives encompassing in-person workshops, mini-retreats, conferences, webinars, and personalized consultations centered around online or blended course design.• Planned, coordinated, and promoted the STAR Symposium, a day-long virtual conference. Responsibilities included training presenters/hosts, overseeing conference production, managing communications/marketing efforts, selecting proposals, and overseeing virtual rooms and hosts.• Managed statewide awareness campaign regarding quality assurance programs, effectively promoted Quality Matters (QM) reviews, and facilitated professional development.• Coordinated/managed Quality Matters review teams for 35 MinnState affiliate institutions including reviewer and subject matter expert recruitment, administered QM Course Review Management System to ensure review integrity, and compiled data reports. Show less

• Established/maintained detailed development project plans, including scoping, timelines, market and audience analysis, feasibility, and content deliverables.• Collaborated closely with five college deans to align instructional design strategies with academic goals and college vision.• Collaborated with faculty members and subject matter experts to analyze learning needs, define course objectives, and develop engaging and compelling learning experiences.• Ensured course content… Show more • Established/maintained detailed development project plans, including scoping, timelines, market and audience analysis, feasibility, and content deliverables.• Collaborated closely with five college deans to align instructional design strategies with academic goals and college vision.• Collaborated with faculty members and subject matter experts to analyze learning needs, define course objectives, and develop engaging and compelling learning experiences.• Ensured course content adhered to pertinent accessibility standards to support diverse learner needs.• Executed internal communication strategies, leveraging email, webinars, events, employee onboarding plans, and presentations to drive departmental initiatives.• Led department through project management, mentoring, coaching, and quality assurance.• Developed WeTeach Program to support faculty in developing online/blended courses. The program consisted of virtual weekly meetings, multi-tiered learning objectives, assessments, instructional materials, and learner interaction. • Provided faculty with technical and pedagogical support across diverse delivery methods. Show less

• Designed innovative curricula for broadcast, public relations and academic core classes.• Created/implemented two-year (transfer students) and four-year student academic plans.• Developed/oversaw News 24 (campus TV station) online presence including Facebook, Twitter, and YouTube.• Planned/managed class video projects focused on internal and external communications for the College of Business accreditation videos, historical archive of faculty and staff, and admission recruitment… Show more • Designed innovative curricula for broadcast, public relations and academic core classes.• Created/implemented two-year (transfer students) and four-year student academic plans.• Developed/oversaw News 24 (campus TV station) online presence including Facebook, Twitter, and YouTube.• Planned/managed class video projects focused on internal and external communications for the College of Business accreditation videos, historical archive of faculty and staff, and admission recruitment video.• Managed collaborations with local businesses and nonprofit to create promotional marketing videos and radio spots.• Organized/planned yearly mass communication career panel discussion including student management, promotions, and oversight of communications spanning social media, web, TV/radio promotions, and printed materials. Show less

• Managed programs and services including media relations, community relations, social media, employee communications, crisis communications, executive speechwriting, news media appearance training, and news conferences. • Consulted leadership team during crisis or reputational matters including developing strategic plans, coordinating response, writing clear messaging, preparing executives, handling media request, and safeguarding brand reputation.• Crafted compelling media pitches to… Show more • Managed programs and services including media relations, community relations, social media, employee communications, crisis communications, executive speechwriting, news media appearance training, and news conferences. • Consulted leadership team during crisis or reputational matters including developing strategic plans, coordinating response, writing clear messaging, preparing executives, handling media request, and safeguarding brand reputation.• Crafted compelling media pitches to generate prime media placement.• Cultivated relationships with key media contacts in regional and statewide markets.• Wrote/posted web content for internal/external audiences.• Monitored/analyzed media performance metrics, generating actionable insights to refine future campaigns and optimized content effectiveness. Show less

• Managed story content and coordinated all news stories for more than 3 hours of daily news.• Acted as Interim News Director in the absence of News Director• Collaborated with the News Director on short-term and long-term strategic planning for news coverage. • Managed and scheduled a staff of 15 employees. • Hired, trained, and managed news interns from area colleges.

• Proven track record for increased ratings for the 6 p.m. and 10 p.m. newscasts.• Created and maintained five WICD-TV News franchise stories. • Assisted in reorganizing the Production Department, resulting in decreased overtime pay for the company.• Wrote and produced local news stories.• Researched potential community partnerships to expand news coverage.• Managed, scheduled, and trained new employees.• Acted as Interim News Director in the absence of the News Director.

• Researched, wrote, and produced long-form investigative stories.• Covered major breaking news and developed stories related to courts and police coverage.• Shot, wrote and produced local news stories for more than 3 hours of daily news coverage.

Masters Of Science, Education

Bachelor Of Liberal Arts, Mass Communication-Advertising/Communication Studies

Activities and Societies: AdFed-Vice President Inside WSU TV-Anchor, Producer and Reporter