With 13+ years of experience in SEO, I am a seasoned strategist and online marketer who can plan, implement, and optimize SEO tactics for new and existing markets. I have a passion for organic growth and a proven track record of increasing traffic, engagement, and conversions for diverse clients and industries.As the SEO Strategist at Formstack, I set the overall SEO strategy, researched and planned new content ideas, and provided thought leadership from an organic lens. I also collaborated with cross-functional teams and enabled them to execute SEO best practices and achieve their goals. Unfortunately, I was impacted by a 40% company-wide layoff in May 2023, but I am eager to apply my skills and expertise to a new challenge in the SEO field.