Robin C. Johnston, Ph.D., Mba, Cmc Email & Phone Number

St Petersburg, Florida, Us

Bloom Intelligence (a Captiveyes subsidiary) provides Wi-Fi analytics & marketing technology to give brick-and-mortar locations access to the same sort of customer-level data used by their online competitors. Our state-of-the-art dashboard lets clients see who is attending their locations, for how long, and how often they return. It also gives them tools to increase loyalty, sales, and profits.In my current role I am responsible for systems deployment at new customer sites, and for managing customer service and the Help Desk. I also assist with product management by contributing to the overall strategic vision and by researching, evaluating, and refining potential new features.In addition I am responsible for partnerships, oversee all marketing functions from strategy and branding through to tactical execution in order to drive leads, manage the customer funnel, and qualify opportunities for our sales team.

Robin helps nonprofit organizations raise more money by engaging board directors and other fundraising-oriented volunteers in the fundraising mission. He gives keynotes, leads breakout sessions, and creates customized training workshops for audiences in the U.S. and Canada on a variety of fundraising and board development topics. He is also available to speak or consult on marketing, sales, corporate strategy and general management.

Tallahassee, Fl, Us

Executive Leader for this comprehensive community college serving 15,000 credit-seeking and more than 70,000 non-credit students. Developed and implemented the College’s first comprehensive annual campaign.Responsibility Areas:o TCC Foundation: Recruit, develop, motivate, and coordinate the efforts of a 37-member Board of Directors; manage Foundation operations; plan and carry out annual and planned gift fundraising programs; conceive and execute $5 million major gifts campaign; oversee investment management for endowed and non-endowed fundso Institutional Advancement: alumni development, community engagement, represent the College within the communityo College Executive Leadership Team: coordinate institutional advancement functions between the College and the FoundationSpecific Accomplishments:o Fundraising: Increased Foundation assets by more than 60% to just over $16 million Established more than 100 new funds:• 50 non-endowed scholarships• 29 endowed scholarships• 20 non-endowed programs• 2 endowed programs Grew the Eagle Legacy Society (planned giving donors’ circle) by 10 members, including one realized bequest of more than $900,000 Established the President’s Circle (annual giving circle) to encourage unrestricted giving, and recruited 85 members who contributed a total of $163,539.28 in unrestricted fundso Program Development: Created the College Innovation Fund to support faculty and staff initiatives, and made 39 grant awards for a total of $81,704.90 Created the Fostering Achievement Fellowship Program, which has since been recognized as a best practice and adopted by the State of Florida as the model for supporting college-bound foster youtho Implemented new technologies including: Blackbaud Raisers Edge (donor management system) Blackbaud Financial Edge (accounting system) BoardMax (board management system) WealthEngine (prospect wealth screening tool) Youralumni.com (alumni management system and portal)

We help SMEs implement highly effective sales systems & marketing engines to get more customers, more quickly.

Asheboro, Nc , Us

Developed and implemented the College's first-ever annual campaign.

Chief marketing officer for this enterprise spend management software company from start-up through venture funding and build-out of permanent management team.- Managed all aspects of advertising, PR, and sales lead generation programs within $1.2 million ad budget.- Repositioned the ProcureIT™ brand from a healthcare-focused low-end application to mid-market enterprise solution within seven months, which permitted an eight-fold increase in license fee pricing.- Developed pitch and presentation that helped secure a $13 million first round of venture capital from Technology Crossover Ventures and Allegra Partners.- Personally sold the company's first several major accounts including pillar clients such as Regions Bank, BB&T Company, Liz Claiborne, The Boeing Company, and Yale University.Also managed strategic partnerships including an OEM relationship with Intuit Public Sector Solutions and technology partnerships with Vignette, AvantGo, ICC.net, and TRX, Inc.

Represented the interests of the citizens of Brockville while championing a customer-focused approach to governmentServed on several key committees, including: Environment, Planning & Development (Chair); Downtown Parking Task Force (Chair); Budget; Downtown Business Improvement; Non-profit Housing Corporation; Family and Children’s Services

Toronto, On, Ca

Internship position for two summers during college.

Initiated business to fill the need for an inter-city rush courierHired, trained, and managed a staff of four full-time employeesGrew the business to serve Eastern Ontario on a same-day basis, and offered world-wide overnight service through a network of independent couriers, of which MULTEX was a memberMajor accounts included the Royal Bank of Canada, Canadian Tire, and Speedy Muffler.

Ph.D. In Instructional Systems Design, Human Performance Technology

Mba, Marketing And Corporate Strategy