•Coordinated, executed and delivered reimbursement education of the initial launch and on going marketing and sales of first FDA approved pharmacologic injectable treatment of symptomatic Vitreomacular Adhesion (sVMA) in 5 states•Developed and maintained positive and relationships with medical provider customers, payers & internal corporate team members•Effectively provided timely and pro-active on-site reimbursement customer support, including patient assistance programs (PAP), to various medical provider types, i.e., medical facilities, clinic networks, and sole practitioners •Assisted in creating medical provider customer reimbursement educational materials, including transition from miscellaneous J-codes to a permanent J-code•Collaborated with National Account Managers to identify payer trends and timely resolve reimbursement (coverage, coding and payment issues•Demonstrated product and market knowledge to identify and counter potential reimbursement barriers•Partnered with territory Retina Account Managers and Managers of Medical Science to optimize customer interaction and market penetration•Inaugural Member of JetreaCare Advisory Team tasked to educate and train third party vendor to accurately conduct patient benefit verification/investigation, patient financial assistance program qualification, and medical provider claim follow-up with payer(s)

•Provided field-based reimbursement (coverage, coding and payment) support, payers (Medicare and Non-Medicare) advocacy and claims assistance to medical providers (physicians, physician offices, wound care centers and hospital outpatient departments) for Dermagraft and its application•Initiated/Conducted reimbursement educational events with new/existing customers-medical providers, and sales representatives •Cultivated and maintained positive customer relationships •Conducted reimbursement strategic consultative face-to-face site visits and teleconferences to proactively address reimbursement issues and provide reimbursement resolutions related to Dermagraft•Monitored territorial/regional payer coverage trends and reimbursement

•Conducted payer research to track current national/regional/state level reimbursement (coverage, coding and payment) trends for emerging urinary incontinence treatment technologies•Identified payer leads to introduce, facilitate and develop coverage support and policies for the Renessa treatment•Troubleshot various reimbursement obstacles of all payer types, including governmental (Medicare/Medicaid) and managed care, to assist customers, create payer awareness and achieve reimbursement medical policies•Created and revised customer (medical providers, payers, field sales) reimbursement communication materials•Composed medical provider, payer, and field sales reimbursement communication documents and templates, specific for miscellaneous and Category III CPT Codes and new technology payer information•Developed and maintain positive relationships with physicians, physician staff members, billing service vendors and internal organizational team members

•Conducted reimbursement assessments and developed reimbursement strategies for emerging medical technologies and new medical procedures for start-up and established medical device manufacturers and venture capitalists•Provided reimbursement training to industry representatives, physicians, hospitals, and payers•Researched, developed and designed reimbursement tools and resources for medical providers, payers, field sales/marketing representatives•Assisted clients in clinical trial reimbursement (coverage, coding, and payment) process for new therapeutic product market launches

•Researched and monitored government and private payers reimbursement (coverage, coding and billing) policies as related to cardiac rhythm management implantable device therapies•Conducted customer site visits, CRM campus guest visits and live web cast reimbursement educational presentations to medical providers •Assisted medical providers to troubleshoot and resolve healthcare payer reimbursement issues•Provided competent and technical reimbursement support to CRM field sales force, internal departments and external customers•Developed and maintains reimbursement marketing communication tools (i.e., reimbursement guide, website, coding checklists, etc.)•Managed full-time live CRM reimbursement customer call center vendor•Participated in the development of fundamental reimbursement and compliance computer based training modules for field sales force and internal marketing departments

•Provided continuous research and analysis of health care economics and legislative policy trends to optimize reimbursement initiatives for implantable urinary/fecal incontinence, erectile dysfunction devices and uro-gynecologic surgical tools and therapies during product development and post-market launch •Networked to cultivate key internal and external business relationships to gain insightful understanding of product positioning within the healthcare market and payer coverage policies•Conducted integrative and interactive reimbursement education presentations to internal management, national sales team and medical providers•Designed reimbursement communication tools providing updated payer benefit coverage and coding policies for internal and external customers •Provided technical advocacy support to assist patients, physicians and medical facilities in obtaining payer benefit coverage and reimbursement for AMS products and related procedures