Robin Davidson Email & Phone Number

Philadelphia, Pa, Us

As the Director of Business and Client Development for MATAAC, my responsibilities included the education and marketing of the Trade Adjustment Assistance for Firms (TAAF) program in the Mid-Atlantic Region. I performed outreach, built client relationships, and educated economic development groups, manufacturing industry associations, trade associations, industry consultants and a variety of other referral sources to increase participation in the TAAF program.

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Identified and cultivated strategic relationships with Union key decision-makers to develop long-term partnerships with unions and associations in need of EAP services. Created awareness and client relations to offer superior treatment for Union members and their families who would benefit from EAP services to get fit for duty. Overachieved weekly targets by 118 % developing and expanding new partnerships with large scale unions across the US. I identified and qualified prospects, set meetings, attended networking events and engaged in promotional and outreach activities that drove interest and awareness of HCAMS offerings. I utilized my expertise in consultative sales to develop long-term partnerships with unions to engage in HCAMS services.

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Responsible for identifying and fostering relationships for client referrals. I pursued opportunities to educate medical market providers, clinicians, therapists, hospitals, doctors, psychiatrists and community organizations services available. Sourced and closed new clients through referrals, cold calling, networking, and trade shows. Led cross-functional teams in the assessment of potential initiatives that promoted long-term growth and increased revenue.

Led business development and outside sales efforts to new and existing Fortune 100-500 clients. Developed and presented targeted media strategies based on data-driven insights, including trends and competitive information. Cultivated relationships and established a robust pipeline. ◆ Sold six-figure sales contracts in industry verticals new to Brite.◆ Increased revenue by 30% YoY in new business and exceeded all targets in 2018.◆ Achieved 98% customer renewal rate throughout tenure.Key

Launched boutique consulting practice to provide strategic sales, marketing, and business development advisory services to wide range of businesses, including in the media and retail sectors. Key projects included:◆ iHeartMedia, West Palm Beach, FL : Senior Account Manager hired to focus on building large new business accounts. Generated new business while growing existing client base selling tradional media and digital platforms.◆ Robinson Media Entertainment, Palm Beach, FL: Interim role as General Manager and Sales Manager for this start-up media company to support the launch of Legends 100.3 FM. Filed permit with FCC and pre-sold sponsorship for the station.◆ Atlantic Broadcasting, Atlantic City, NJ: Manager of 5-station radio group during a transition to new ownership. Consulted with financial institutions in developing a growth strategy that generated profit for new investors.◆ Hand & Stone, Greater Philadelphia, PA: Led a staff of service and retail professionals to deliver outstanding customer experiences in spa services and retail operations. Exceeded goals in first year through excellent customer service, establishing client relationships, and knowledge of products and services. Consulted in sales and marketing for 2-start up Hand & Stone franchises; realized a 42% increase in annual memberships.Key

New York, New York, Us

Managed $20M annual advertising sales budget and geographically dispersed team of 10+ sales representatives. Hired and trained sales staff and cultivated new business opportunities while ensuring best-in-class customer service.

New York, Ny, Us

Hired to lead reorganization of most underdeveloped territory. Recruited, trained, and led top-performing sales team. Created and executed aggressive sales strategy, which included multiple lead generation initiatives.◆Drove ranking to one of the highest revenue-producing offices with sustained record increases of 10% annually for 4 consecutive years.◆ Led in maximizing Comcast's assets via effective cross-selling.

Led sales division for TV and digital media properties. Partnered with executive leadership to set sales strategy and goals. Built new business development team; hired and trained sales staff.

Bachelor Of Science - Bs, Communication, General

Business