Robin Singletary Email & Phone Number

Washington, DC, US

Washington D.C. Metro Area

• Built brand packages for over 75 Small Businesses and Nonprofit Organizations and grossed over $150,000 in revenue consecutively from 2018-2022.
• Develop and execute creative marketing campaigns for conferences, summits and workshops to increase brand recognition and promote registrations and sponsorships.
• Brand Development: brand voice & message, logo design, alignment/cohesiveness, website content creation, social media strategy, and promotional/branding materials.
• Website Design & Management: Develop content which conveys a clear brand message and engages with visitors and draws organic traffic using Search Engine Optimization.
• New & Existing Business Consulting: Assists organizations on the formation of a business plan, draft content for company profiles, event planning and logistics, and formulate strategies for increased company brand.

Gaithersburg, MD

• Conduct SWOT analysis for new and existing products to introduce in clearly defined markets based on trends and market research.
• Develop and implement strategic plans to achieve marketing and sales operational objectives.
• Perform data analysis to make recommendations to the sales team and management to meet benchmarks.
• Research strategies for new company ventures: examines risks and potentials and estimates partner's needs and goals.
• Close new business deals by coordinating requirements: develops and negotiates contracts while integrating contract requirements with business operations.
• Forecast promotional and advertising campaigns for the upcoming year.

Gaithersburg, MD

• Managed and maintained databases for leads, mailings, and sales reports to assess market trends.
• Generated all contracts, quotes, proforma, and addendums for clients.
• Maintained company website structure and design.
• Coordinated tradeshows, events, and travel arrangements for the office employees and sales team.
• Researched new marketing techniques.

Pittsburgh, PA

Developed marketing techniques for clients through social communication networks, such as Facebook & Twitter, while using YouTube video seeding simultaneously.Participated in market research and promotions for local companiesGenerated blog posts for Online companies to generate traffic for their sites.Formed new business relationships with clients and.

• Maintained product inventory and re-order materials as needed.
• Processed direct letter mailing campaigns.
• Corresponded with U.S. Embassies for document certifications.
• Designed a monthly Newsletter for internal communications.

Pittsburgh, PA

Managed and organized a small exterior painting business: booked and produced $45,000 of work with an average profit margin of 25% while directing a two-person crew.Customized and executed an effective marketing plan to introduce CWP to new/unfamiliar territories.Managed all aspects of business projects: marketing, finances, accounting, human resources.

University Of Pittsburgh (Pittsburgh, PA)

Served as Front Desk assistant to the organizational committees and the Advisor, and completed administrative tasks with aplomb: updated the Society's archives, prepared committee flyers, and typed and filed important documents impeccably.Managed the office in the absence of the Secretary, maintained a stress-free environment, and answered questions.

Worked 15 to 20 hours weekly as a cashier, floor monitor, and customer service assistant.Advised customers on purchases, answered questions about clothing choices and preferences, and gleaned knowledge and experience in the fashion industry.