Robin Cook

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Wilbraham, Massachusetts, United States, United States
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About Robin Cook

My interest as an educator is in identifying best practices, evaluation criteria, analysis and quantifying methods employed in the school, all to facilitate the best chance for students to learn and receive guidance taking advantage of those opportunities. My position has always afforded me the opportunity to have an ongoing dialog with parents and alumni; that success is what parents want for their kids and what alumni wanted to be part of and celebrate when they are.Positioned at forefront of technology’s steady integration into curriculum and business of education.Colleagues, students and parents number amongst constituents appreciating hard work and loyalty.Specialties: Equally at ease with the archives and school tradition as cutting edge trends and student interests. Adept at marketing an educational institution through many outlets on the internet and with a variety of electronic communications.Knowledgeable in the following software (computer or web-based):- Adobe Creative Suite (DreamWeaver, PhotoShop, InDesign, Bridge, Acrobat)- Microsoft Office (Word, Excel, Powerpoint) - Web vendors (FinalSite, BlackBaud, InResonance/Filemaker, EverTrue, Magnus Health, Rise Display)Presenter at BlackBaud K-12 July 2017 Conference (Boston, MA) - Going All In With Raiser's Edge NXT and onProducts, Omni-Channel Marketing for Small Schools - Doing More With LessPresenter at SSATB September 2013 Annual Conference (Philadelphia, PA) - Responsive Web Design in the Multi-Screen WorldPresenter at CAIS October 2013 - Using Social Media to Market Your School - Responsive Web Design in the Multi-Screen World & Panel member for Social Media Panel Discussion

Robin Cook's Current Company Details

Robin Cook Work Experience Details
  • Sativa Gifts
    Office And Store Manager
    Sativa Gifts Sep 2019 - May 2024
    Harwich Port, Massachusetts, United States
  • Just Picked Gifts
    Gift Shop Retail Sales Associate And Key Holder
    Just Picked Gifts Apr 2018 - Sep 2019
    Yarmouthport, Ma
    Responsibilities include: • opening and closing the store and setting alarm, • completing daily paperwork for reconciling cash registers and credit card machines, • supervision of sales clerks and their projects in three different floors/buildings, • oversee customer and employee safety, • accurately price and stock product, • merchandise product and keep shelves organized to best present the product, • greet each customer and help them with their questions and selections, • ring up sales, process cash, checks, credit cards, and gift cards, • process online store and phone orders then package and process for shipping.
  • The Williams School
    Director Of Information Services
    The Williams School Jan 2017 - Mar 2018
    New London, Ct
    The Director of Information Services is a twelve-month administrative position reporting directly to the Director of Admission and Marketing, with a dotted line report to the Assistant Heads of School. The position requires an enthusiastic professional who enjoys working with students, faculty, and staff, and is capable of developing and delivering strategic direction to the School’s Communication, Marketing and Technology plans. Responsibilities Include:• Brand Management. Ensure consistency of brand and messaging across all media. Oversee the use of school logos and other graphic elements.• Communications • Oversight and maintenance of the school website, social media, and respective software. • Responsible for the organization, design, and delivery of all electronic and print publications that support marketing, admissions, and development efforts of the School (e.g. annual magazine, newsletters, advertisements, etc.) • Develop and monitor the communications budget and spending.• Public Relations • Create and implement media and ad campaigns. Write and distribute press releases for timely coverage of school events. • Serve as liaison with media vendors. • Information Services • Manage and direct all aspects of the Learning Commons and Digital Media Center • Supervise and mentor the Technology Specialist and Information Services Associate. • Develop and implement a strategic technology plan. • Provide end-user technical support and training with a focus on faculty development. • Develop and monitor the technology operating and capital budgets.
  • The Williams School
    Director Of Communications
    The Williams School Feb 2015 - Mar 2018
    New London/Norwich, Connecticut Area
    Director of Communications at the Williams School is responsible for managing the School’s web site, producing and distributing various types of electronic and print publications, and overseeing social media and press relations. Responsibilities include:Brand Management
- Ensure consistency of brand and messaging across all media 
- Oversee use of school logos and other graphic elements that support the brand Communications (electronic and print)- Oversee the launch and content management of the new website for the School- Produce electronic and print publications that support the marketing, admissions, and development efforts of the School, including the annual school magazine/giving report, newsletters, invitations, and advertisement campaigns- Create and implement a social media plan that provides appropriate engagement opportunities for the development and admissions efforts of the School - Publish weekly electronic newsletter for parents - Create and publish weekly news stories internally and externally that promote accomplishments of students, faculty, alumni, and the School- Administer internal digital signage - Plan and oversee communications budget
- Serve as liaison with printers, photographers and other appropriate vendors- Manage organization of photo/video/web archivesPublic Relations- Create and implement media/ad campaigns - Gain media coverage for the School by establishing professional relationships and negotiating contracts with appropriate media sources- Write and distribute press releases for timely coverage of campus events
  • Pomfret School
    Director Of Electronic Communications
    Pomfret School Jun 2011 - Feb 2015
    Pomfret, Ct
    Responsible for development and oversight of an electronics communications program that meets the institutional needs of Pomfret School, highlights the mission, core values and life of the school, and informs and engages target audiences per the objectives outlined in the School's marketing and communications plan.Website Oversight, design, & development- Oversee all design and content upgrades/updates- Coordinate all contracts with website vendor WhippleHillE-communications manager- Oversight of all electronic communications for Pomfret School- Design of all electronic communications- Carefully schedule each communication to serve the needs of the school while be sensitive to the needs of the audienceSocial Media Manager- Develop policy and procedures for all Pomfret School related Social Media- Oversee all school Social Media (currently promoting the school on: Facebook, Google+, Twitter, Tumblr, Instagram, PinterestElectronic Promotion- Website News & Information and Around the Sundial (weekly community e-news) editor- Alumni Connections design/layoutDigital signage- Design and implemented school wide digital signage- Currently running 8 screens with daily presentations and 1 with an Alumni Athletic KioskPhotography/Video Manager- Scheduling of all photography and video shoots- Design & oversight of digital photo/video storage systemServes on the following school-wide committees- Public Space - specializing on the digital signage for the campus- Calendar & Program - liason with Marketing & Communications Department, maintains the website public calendar- Project: Pomfret "...a two-week interdisciplinary project-based learning period, scheduled to take place in December of 2013, when faculty and students will step outside the classroom to focus on thematic projects..."Website Design Teacher (fall,winter, spring)Student Multi Media Team Coach (fall, winter, spring)
  • Wilbraham & Monson Academy
    Webmanager & Firstclass E-Mail Administrator
    Wilbraham & Monson Academy 1997 - Jul 2011
  • Wilbraham & Monson Academy
    Varsity & Jv Coach
    Wilbraham & Monson Academy 1981 - Jul 2011
    Soccer, Basketball, Lacrosse, Golf, Tennis
  • Wilbraham & Monson Academy
    Academic Computing Chair
    Wilbraham & Monson Academy 1987 - 1997
  • Wilbraham & Monson Academy
    History Teacher
    Wilbraham & Monson Academy 1981 - 1987

Robin Cook Skills

Excel Social Media Curriculum Design Teaching Public Speaking Powerpoint Social Media Marketing Microsoft Office Coaching Marketing Communications Photoshop Marketing Strategy Online Marketing Web Design Photography Graphic Design Html Social Networking Facebook Microsoft Excel Nonprofits Editing Event Planning Management Fundraising Indesign

Robin Cook Education Details

Frequently Asked Questions about Robin Cook

What is Robin Cook's email address?

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What schools did Robin Cook attend?

Robin Cook attended Western New England University, Hartwick College, Williston Northampton School.

What are some of Robin Cook's interests?

Robin Cook has interest in New Technology.

What skills is Robin Cook known for?

Robin Cook has skills like Excel, Social Media, Curriculum Design, Teaching, Public Speaking, Powerpoint, Social Media Marketing, Microsoft Office, Coaching, Marketing Communications, Photoshop, Marketing Strategy.

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    Investment Consultant
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