Manager, Business Development Analytics
Current- Establish Marketing Automation process for Sales Teams, exceeding target goals and increasing pipeline value.
- Develop and manage outbound lead generation strategy to fill sales funnel.
- Collaborate with Sales, Marketing, and IT Operations to implement TAM capture process and KPI reporting. #TEAMWORK
- Research customer segments, clients and strategies to increase prospect database.
- Measure, analyze and report activities throughout the sales pipeline performance.
- Support ABM Campaign process with both Sales and Marketing teams.