Robin Heed work email
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I <3 Digital Marketing.Be my friend!http://robinheed.comhowdy@robinheed.com
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Chief Marketing OfficerChargenodeGothenburg, Se -
FounderBabord Merchandise Nov 2024 - PresentGothenburg, Västra Götaland County, SwedenLocated in Hisingen, Sweden, Babord Merchandise is a local producer of high-quality custom merchandise. We control the entire production process, ensuring a sustainable and efficient operation. Our products are designed to make a lasting impression and reflect your brand's unique identity. -
Digital Growth ManagerWinningtemp Sep 2021 - PresentGothenburg, Vastra Gotaland County, SwedenAcquisition & CRM: Develop the existing performance marketing mix to reduce acquisition cost and drive customer growth * Manage the UX optimisation and development of the website with the aims of improving conversion and leverage the value of leads. * Manage the relationship with digital marketing agencies to build, grow, and manage Group digital marketing channels * Share best practice strategies across regional teams to ensure Paid Search, Social, Display, and Paid Social are working effectively * Analyse customer journeys across all customer journey touchpoints. Optimising the critical paths in the awareness, consideration, conversion stages of lead generation. * Ensure website is optimised for SEO and manage SEO growth strategy. * Manage the analytics across all growth activity to demonstrate channel performance and return on investment. * Lead and deliver core projects in the digital marketing roadmap. * Lead cross functional projects working with internal and external teams. -
Product Marketing ManagerWinningtemp May 2020 - Sep 2021Gothenburg, Vastra Gotaland County, SwedenThe position works closely with many functions such as Marketing, Product, CustomerSuccess and Sales to ensure successful delivery of the right content and programs to theright audiences.• Develop product positioning that differentiates Winningtemp by understandingcustomer needs, product roadmap, market trends, and competitive forces.• Translating product features into business and customer-oriented value propositions.• Collaborate with Sales to understand current objectives and develop materials tomaximize sales efforts.• Work closely with the Marketing team to develop compelling, emotive content to fuelmarketing programs that create awareness and drive demand.• Build out customer marketing communication plan across in-product and automation.• Educate and influence internal stakeholders with your customer-need-backed thinking. -
Interim Head Of Demand GenerationWinningtemp Nov 2020 - May 2021Gothenburg, Vastra Gotaland County, Sweden* Analyze, execute and optimize paid-traffic channels, social and marketing campaigns across all markets Winningtemp exists in.* Work closely with our partners in the different marketing projects.* Collaborate with sales & cs to drive more MQL's and always A/B test to increase qualitfy for the Nordic market.* Follow-up on KPI's and marketing targets and align the entire organization with the growth mindset. -
PresidentSupporterklubben Getingarna Mar 2019 - Mar 2022Gothenburg, SwedenGetingarna is the official supporter club to the Swedish football team BK Häcken. -
Senior Growth Marketing ManagerAvinode Group Jun 2018 - May 2020Gothenburg, Sweden* Own brand websites and online presence and maintain consistency and standards while driving new development and refining existing content. Act as primary contributor.* Establish strategies to support Avinode Group’s revenue and retention goals.* Define, measure, evaluate, and report on success metrics for all campaigns. Use data aggregation and analysis to create suggested improvements.* Create, develop, implement, test and analyze customer acquisition activity and identify areas for improvement. Implement strategies to capitalize on these opportunities. -
Board RepresentativeStiftelsen Herulero I Lund Jan 2015 - Dec 2018Lund, SverigeStiftelsen Herulero i Lund is a foundation, which according to its regulations has a function to own and manage buildings intended as inexpensive and suitable housing for active students who are members of Blekingska nationen. -
Customer Success MarketerLime Technologies Jul 2016 - Jun 2018Lund, SverigeI was responsible for customer communication at scale, and communications with our customer in such a way that they feel that Lime is a real friend, even though they never meet us face to face.Examples of work tasks:* Analyze Marketing Qualified Leads (MQL) and create Sales Qualified Leads (SQL)* Creating onboarding and adoption material as email/in-app nurture tracks, web content, films etc* Hosting webinars, arranging customer events etc* Create and maintain a customer resource platform* Work with eLearning and other resources such as FAQ* Create content to drive up sell and prevent churn* Product communication as information about new releases etc* Perform customer satisfaction surveys (NPS) -
Growth HackerLime Technologies Jan 2015 - Jun 2016Lund, SverigeIn the new role of Growth Hacker my main focus was on lead nurturing for Lime Technologies with qualifying incoming leads.Examples of work tasks:*Create marketing campaigns to drive traffic to brand websites (Lime CRM & Lime Go)*Develop and support brand websites*Analyze and optimize the customer journey*Qualify incoming leads to sales*Deliver SEO & SEM for all brands*Work with measurements such as Acquisition, Activation, Retention, Referral and Revenue. -
Residence RepresentativeAf Bostäder Jul 2013 - Jul 2014Lund, SwedenThe residence representative (Bostadsombudsmannen), shortened "bomb", is a student who works full time as a student elected representative at AF Bostäder. The bomb is appointed on a yearly basis by the board of the Academic Association (AF), and have a place in AF Bostäder’s Board. The bomb is responsible for the students' interest in housing issues.
Robin Heed Skills
Robin Heed Education Details
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Human Ecology -
Skapande Inriktning
Frequently Asked Questions about Robin Heed
What company does Robin Heed work for?
Robin Heed works for Chargenode
What is Robin Heed's role at the current company?
Robin Heed's current role is Chief Marketing Officer.
What is Robin Heed's email address?
Robin Heed's email address is ho****@****eed.com
What is Robin Heed's direct phone number?
Robin Heed's direct phone number is (+46)-270*****
What schools did Robin Heed attend?
Robin Heed attended Lund University, Nti Gymnasiet.
What skills is Robin Heed known for?
Robin Heed has skills like Social Media, Customer Success, Marketing Automation, Google Analytics, Customer Service, Project Management, Seo, Strategic Analytics, Marketing Strategy, Google Adwords, Google Tag Manager, Performance Based Marketing.
Who are Robin Heed's colleagues?
Robin Heed's colleagues are Stina Månsson, Joakim Blomquist, Cricke Rosengren, Max Liebermann, Viktor Hederos, Lee Hagström, Emil Hallenfors Edelönn.
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