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Robin has had a great deal of experience in the CRM, Marketing, Data and Technology game. An astute New Zealander with unwavering passion for leveraging disruptive technology and creative ideas to improve a brand's customer experience.Sydney-based, Robin is a Partner at mid-market CX specialist Salesforce Consulting Firm Xenai Digital, a Digital Alchemy Subsidiary that acquired and re-branded in December 2023). Robin works across APAC, providing business transformation consulting services into the Salesforce ecosystem.Specialities include: - Not For Profit- Retail- Travel and Hospitality- Property and Real Estate- Media & Communications- Sales Cloud- Service Cloud- Marketing Cloud- Community Cloud- Customer Journey / CRM Strategy- Marketing Automation- Social Listening and Analytics- Social Customer Service- Blogging and Content Marketing- Search Engine Optimisation- Management Consulting- CRM- Telecommunications- Agile Project Management- Enterprise Business Analysis
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VolunteerHisjourney.OrgSydney, Nsw, Au
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PartnerXenai Digital Dec 2023 - PresentSydney, New South Wales, Au -
Ceo & Co-Founder (Afdigital Acquired By Digital Alchemy)Xenai Digital Aug 2011 - Dec 2023Sydney, New South Wales, AuIn December 2023 AFDigital was acquired by Digital Alchemy, and re-branded as Xenai Digital. AFDigital was a Salesforce Platinum Consulting Partner that specialises in Marketing, CX and Cloud Technology. We balance Technology Consulting alongside Creative Services. Operating across APAC with offices in Auckland, Sydney, Singapore and Manila - AFDigital are the preferred Customer Experience partner.
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MemberAustralian Institute Of Company Directors Dec 2020 - PresentSydney, New South Wales, Au -
Chairperson - Anz Partner Advisory BoardSalesforce.Org Apr 2021 - Dec 2023San Francisco, California, Us -
Salesforce Marketing Cloud Partner Advisory BoardSalesforce.Org Sep 2019 - Dec 2023San Francisco, California, UsPartner Advisory Boards bring together top partners to solicit feedback and guidance to Salesforce on programs, product, and industry solutions to better meet customer demands while co-defining the future of scalable and cost effective products.This advisory board will provide an open forum for partners to share information and insights with Salesforce regarding trends to uncover opportunities in our Marketing product, industry, and market.The contributions of this board will help to keep the programs and products we offer our customers, current and relevant and align to Salesforce's core values: trust, customer success, innovation, and equality.
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Salesforce.Org Partner Advisory BoardSalesforce.Org Apr 2020 - Apr 2021San Francisco, California, Us
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MemberCub Private Business Club Jun 2016 - Apr 2017Sydney, New South Wales, Au -
Agile Project ManagerIbm Global Services Philippines Mar 2010 - Dec 2011Armonk, New York, Ny, UsIBM PhilippinesDelivered projects with Deutsche Bank Philippines as part of a Business Process Management (BPM) change programme to standardize business process and reduce headcount within their off-shore service centre.ProjectsWorkflow Dashboard PrototypeI led an R&D project team to develop a prototype dashboard concept using Cognos, which became a large programme, successfully delivering 6 dashboard projects this year, with more planned for 2011. The dashboard presents simple performance and risk gauges indicating timeliness, volume and quality metrics to management in real time.Agile / SCRUM methodology developmentWith Agile expertise I was responsible for preparing an Agile project management methodology that could be used by IT project teams in development of workflow applications. This was successfully implemented into Deutsche Bank Philippines and is now being trained in India and UK as best practiceAsset Management WorkflowI led a project team to deliver a workflow application to the Asset Management function. The workflow was the proof of concept for the Agile methodology. The project delivered successfully and is now in use by 30 users.Management Information Workflow India DeploymentThe purpose of the project was to deploy an existing workflow application to Deutsche Bank India. This included re-designing the data model, workflow structure and reporting. This was successfully deployed and is now in use by over 150 users.Vendor Resource Request WorkflowI managed a project to deliver a new workflow application that manages vendor contracts, ratecards, vendor resource requests and purchase order management. This workflow was successfully deployed and is now in use by 800 users. -
Lead Business AnalystIbm Global Services Vietnam Apr 2009 - Dec 2009Armonk, New York, Ny, UsSetting up a new mobile telco in Vietnam. Responsible for business engagement, business analysis, process definition, change management and business deployment, amongst other things. Software vendors include IBM, FPT and Comverse.
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Senior Business AnalystGen-I Feb 2008 - Feb 2009Contracting to Gen-i working for one of their corporate clients on a large scale SOA CRM/POS agile implementation as the sole BA.
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Business AnalystVodafone New Zealand 2004 - Aug 2007London, GbAnalysis of business requirements spanning all areas of the business, identifying the impacts of new products, services, promotions and applications on existing business processes, systems and software.Experience in multi-country Siebel CRM implementation and high complexity/speed product to market delivery. -
Business Improvement LeadVodafone New Zealand Jan 2007 - Jun 2007London, GbTo contribute to the definition and strategic development of Vodafone’s business improvement capability and to own the operational delivery of this in Technology.
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Process AnalystVodafone New Zealand 2003 - 2004London, GbBusiness Process Analysis - focused on Finance and also a large CRM/Billing implementation.
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Customer Service RepresentativeVodafone New Zealand 2000 - 2003London, Gb
Robin Leonard Skills
Robin Leonard Education Details
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Auckland University Of TechnologyManagement And Information Systems -
Auckland University Of TechnologyEngineering; Mechanical Engineering
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Northcote CollegeGraphics
Frequently Asked Questions about Robin Leonard
What company does Robin Leonard work for?
Robin Leonard works for Hisjourney.org
What is Robin Leonard's role at the current company?
Robin Leonard's current role is Volunteer.
What is Robin Leonard's email address?
Robin Leonard's email address is ro****@****.com.ph
What is Robin Leonard's direct phone number?
Robin Leonard's direct phone number is +614985*****
What schools did Robin Leonard attend?
Robin Leonard attended Auckland University Of Technology, Auckland University Of Technology, Northcote College.
What are some of Robin Leonard's interests?
Robin Leonard has interest in Leadership, Social Media, Soccer, Social Media Apps, Public Speaking, Social Media Strategy, Business, Academic Study, Health, Children.
What skills is Robin Leonard known for?
Robin Leonard has skills like Crm, Digital Marketing, Business Analysis, Management, Project Management, Social Media Marketing, E Commerce, Social Media, Marketing, Process Improvement, Business Process Improvement, Leadership.
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