As the Director of Marketing at BlueSprig, I oversee a dynamic team dedicated to raising awareness and delivering transformative services for children with autism. My role involves crafting and executing high-impact campaigns that engage families and healthcare providers across the country, spotlighting BlueSprig’s evidence-based approach and commitment to quality care.With nearly 4 years at BlueSprig, I’ve advanced from Field Marketing Manager to Senior Field Marketing Manager, and now Director of Marketing. Throughout this journey, I’ve built a strong record of driving brand awareness, increasing lead generation, and elevating engagement through strategic, audience-focused initiatives. By launching a new website, enhancing SEO, and implementing a CRM, I’ve helped strengthen our digital presence and streamlined our outreach to better serve families. Additionally, I lead cross-functional field marketing training programs to ensure our team maintains consistent, high-quality standards across channels and regions.I hold a B.S. in Public Relations and Mass Communications from Texas State University and am certified in Twitter, Google Analytics, and Google Ads, with expertise in digital, B2C, and social media marketing.I’m passionate about using marketing as a force for positive change and am always eager to collaborate with others who are committed to making a meaningful impact. Let’s connect and explore ways to make a difference together!