Heather Robinson Cmktr Email & Phone Number

Harrogate, Gb

Leeds, United Kingdom

I work with a variety of small and medium sized businesses who are looking to improve their online presence. They will typically invite me in to help them create a digital marketing strategy that will get drive more traffic to their website and generate leads/sales.I implement search engine optimisation campaigns and paid-for advertising through Google Ads and social media to send potential customers to my clients'​ websites and provide ongoing support to ensure they don't lose out to their competitors.I work with my clients to provide advice on digital marketing and help them to devise and implement a digital marketing plan that will get them long term results.Not every client wants to outsource their digital marketing so I provide coaching and training for business owners and marketing teams so they can take control of their own online presence and have the skills to implement an online marketing campaign.

Remote

It's all about consistent, tangible results, fast and on budget!Generating leads consistently is one of the biggest challenges faced by small businesses. We’re often spinning many plates, wearing multiple hats and juggling a lot of balls (plus a number of other circus activities!), so finding the time to invest in growing your sales pipeline can be difficult to do on a regular basis.It’s also a challenge to know where to invest your time and marketing budget to ensure you’re creating an efficient marketing machine and not wasting your energy and hard-earned cash on activities that won’t amount to anything.For these reasons, we’ve created the Lead Generation Blueprint from the 15+ years of experience we’ve had successfully generating leads for businesses across a range of sectors. This Blueprint is designed to strip back all the fluff and nonsense of digital marketing and give you a real, scale-able way to start generating leads from your website, 24 hours a day.The Lead Generation Blueprint follows our exact 5 step process we use for our clients. It’s a process that, once set up, becomes a streamlined, lead generating machine that can be automated and scaled to suit your business goals and your budget. Start small and scale it up slowly, or, if you’ve marketing budget burning a hole in your pocket, go all out and build a shed-ton of leads from day 1!

Leeds, United Kingdom

Delivering full day public workshops:- Search Engine Optimisation- Google Ads (AdWords)- Google Analytics- Introduction to Social Media- Social Media Strategy: Beyond the Basics

Halifax, United Kingdom

As part of the "Winning Websites" programme, we worked with young businesses in the Calderdale area, providing consultancy on their online presence. Each business receiving tailored support to help improve or create a website that helps them achieve their business goals. Traffic generation ideas and search engine optimisation advice.

I'm proud to be part of the Growth Voucher Scheme, giving businesses access to strategic business advice around Search Engine Optimisation, Google AdWords Advertising and Social Media Strategy. This advice is match-funded up to £2,000.How We WorkInitial consultation => We will meet you at your premises or a venue to suit you whenever possible (a Skype meeting may be offered depending on the distance). The aim of this meeting to find out what your biggest challenges are, what’s holding you back and what your long-term and short-term goals are for your business.Research => After we’ve spoken with you, we will carry out further research on your current position in the marketplace, how you fair against the competition and what opportunities there are for you and your business. We’ll then present a list of recommended actions for you to take.Strategic Plan => From the recommendations, we will put together a plan of action, prioritising tasks and setting a schedule for marketing activity.Strategy meeting => We’ll then need to see you again to run through the research and recommendations and set the plan into action. At this point, we will determine the follow-up support required and arrange any follow-up consultations.Follow up consultation(s) => The follow-up meeting is designed for you to feedback on the actions you have taken (what’s gone well, what could have gone better) and us to advise on the best step forward. It’s a great way to keep you accountable to someone and keep your activities on track!If you'd like more information about the scheme, please get in touch by emailing heather@skitti.sh

Ensuring the company was listed on the first page of Google for all key search queries using ethical and sustainable Search Engine Optimisation (SEO) strategies.Reporting on all aspects of online marketing and developing recommendations to further improve the company's online presence and conversion rates using Google Analytics and Google Website Optimiser.Delivering maximum profit on a substantial budget for all Pay-Per-Click (PPC) campaigns on Google AdWords, Yahoo! Search Marketing and MSN Adcenter. Responsible for developing a social media marketing strategy and implementation, focusing on Facebook, Twitter and Google+. Co-ordination of email marketing, design and mailing to a database of over 100k subscribers.Web design and development using (X)HTML, CSS, PHP and MySQL to redesign and build company websites. Development and integration of WordPress blogs and developing an online knowledge base using WordPress technology.Integrating affiliate tracking into the website to ensure partners were credited for new business leads and paid commission.

as above

All aspects of B2B marketing including producing adverts for trade press, writing press releases for local press, updating the website, establishing email marketing newsletter and sponsorship of local networking events.

Assisting the Business Development and Sponsorship Managers with maintaining relationships with sponsors of the Bradford Festival and Mela - from local business people to councillors. Liaising with web deign company to ensure accuracy with programme of events. Organising the VIP after-event party including, catering, venues, furniture, guest lists and entertainment.

Msc, Digital Marketing, Distinction

Masters level degree in Digital Marketing. Covering key areas including strategic planning, leadership and operational management, content.

Level 3 Award In Training And Education (Formerly Ptlls), Adult And Continuing Education And Teaching

13 week course in delivering training to adults. Covering session planning, resources, ice breakers and group contracts, the importance.

Communication Skills (Public Speaking), Distinction

Constructing a presentation and demonstrating effective delivery.

Certificate, Web Applications Development

Modules: Web applications: design, development and management (XHTML and CSS); The client side of application development (JavaScript).

Ba (Hons), Communication & Cultural Studies And Marketing, First

Modules Studied: Foundations in Cultural Analysis; Foundations in Cultural History; Marketing Fundamentals; ICT and Finance for Marketing.

Btec Nat Dip, Art & Design Foundation Course

Areas studied: Fine Art, Sculpture, Print Making, Photography, Fashion and Textiles, Graphics and Illustration. Finally specialising.

'A' Levels & Gcses

GCSEs - 10 grades A* - B, 'A' Levels - Maths and Art & Design