Robin Harris Email & Phone Number

Seattle, WA, US

Singapore, SG

I was specifically recruited to create the company’s growth function to drive consumer demand for a wide range of products and services used by app publishers to enable payments, e-commerce, and revenue growth. In this role, I lead teams in driving significant revenue and profits while defining the GTM strategy and managing digital marketing channels.

Chicago, Illinois, US

Based on my experience at BYJU’s FutureSchool, I was recruited to help expand the organization’s network of educators and growth leaders by managing the website and performance marketing strategy.

San Francisco, California, US

During this tenure with the world’s largest edtech company, I fueled growth and demand through digital advertising, SEO, and CRM activities. **HIGHLIGHT**➺ Increased the scale of performance marketing 100% via creative optimization, including upgrading the tech stack to capture previously missed opportunities for ROI.

Seattle, WA, US

I was hired by AWS to oversee digital paid media programs, driving growth and demand for AWS products and services worldwide. My scope of responsibility included steering channel management, reporting roadmap, platforms, product, and finance operations. I supervised 75 staff and controlled a $150M budget across brand advertising and performance, field.

Seattle, WA, US

I received an advancement to drive online performance marketing for Echo/Alexa, Fire TV, Kindle, Fire Tablet, Smart Home, Ring, Blink, and Eero products. I was also appointed to manage, monetize, and measure the Amazon homepage (worth $300M annually) while holding ownership of Amazon digital channels (homepage, Amazon search, automated widgets), external.

Seattle, WA, US

During this role, I led product management, marketing, and analytics for performance marketing channels for emerging regions (Canada/Amazon.ca and Mexico/Amazon.com.mx), including SEM, SEO, Amazon Search, Mobile, Email/Push, Social Advertising, Retargeting, and emerging channels.**HIGHLIGHTS**➺ Tripled growth and delivered $1B+ in annual revenue by.

Seattle, WA, US

San Francisco, California, US

As Country Leader, I oversaw all paid user acquisition throughout five global markets, including the company’s top two.**HIGHLIGHTS**➺ Doubled the user/subscription base during my first year, achieving recognition as the top-grossing social app in the iTunes store within several markets.➺ Rearchitected internal SEM management across 17 markets, realizing.

Redwood City, CA, US

In this role, I directed the search engine marketing strategy and channel management, forecasting/projecting, and budgeting, while setting objectives and achieving key results. I also was responsible for paid online acquisition channels, including SEM, Display, Retargeting, paid feeds (Google Shopping & product listing ads), and social advertising..

Redwood City, CA, US

➺ Developed and executed brand-extension initiatives for strategic partnerships (Craigslist, Mozilla, etc.), including user-generated content and customer incentive programs.➺ Frequently applied mathematical principles to strategy, revenue & performance analysis, and business development opportunities.

➺ Directed core business operations and client services.➺ Defined and led the execution on multiple co-branded initiatives for strategic partners, including Craigslist, PETA, and Amnesty International.➺ Played an instrumental role in driving the company to profitability, creating maximum value for shareholders by facilitating an acquisition.

Mathematics

Mathematics