Robin Verderosa

Robin Verderosa Email and Phone Number

Marketing, Product Management, and Partnerships @ AlphaPoint
Robin Verderosa's Location
San Mateo, California, United States, United States
Robin Verderosa's Contact Details
About Robin Verderosa

I bring a diverse background in product management, marketing, product marketing and partnerships in Fintech and Insurtech, coupled with a passion for working with new technologies like AI and Blockchain. Building successful products, go-to-market strategies, and strategic partnerships to help companies grow excites me. With an eye toward the ongoing need for change and to readily adapt to customer needs and industry trends, I have developed a knack for building successful teams, marketing strategies, and product roadmaps that align to key performance indicators for startups and enterprise businesses. I embrace a player-coach leadership style and welcome the opportunity to work cross-functionally with sales, marketing, customer service, engineering, data science, operations, finance, and the executive team. Professional Highlights: • Marketing: Analytics-based multi-channel marketing • Product Marketing: Go-to-market strategy, sales enablement, and thought leadership• Product Management: Product roadmaps, product strategy • Partnerships: Third party strategic partnership development and product integration • Startups: AI and Blockchain startup experience• Industry Experience: Extensive experience in financial services, fintech, and insurtech • Team Building: OKRs, change management, hiring, and offshore team management• Revenue: SaaS subscription revenue and pricing modelsAdditional Skills:• Branding & Content Marketing: Buyer Personas, messaging and positioning, and storytelling• Marketing Communications: Public relations and analyst relationships• Sales Enablement: Training, data sheets, battle cards, sales presentations, videos, and case studies• Agile Methodology: MRDs, PRDs, sprint planning and user stories• Project Management: Custom solutions, RFP, and Statement of Work • UX Design: First-time user experience, user interface design, and A/B testing• Evangelist: Customer Experience and Voice of the Customer• Webinars: Panel speaker, organizer, and moderator I am enthusiastic about the opportunity to leverage my skills and experience to drive impactful growth and innovation in a dynamic organization.

Robin Verderosa's Current Company Details
AlphaPoint

Alphapoint

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Marketing, Product Management, and Partnerships
Robin Verderosa Work Experience Details
  • Alphapoint
    Vice President Marketing
    Alphapoint Jun 2024 - Present
    New York, New York, Us
  • Archipelago
    Head Of Product Marketing
    Archipelago 2020 - 2023
    San Francisco, California, Us
    Product Marketing leader dedicated to scaling the product marketing team to address a three-sided market. Specializes in crafting and executing successful go-to-market programs that significantly impact revenue generation for an emerging AI and data analytics company. Our cutting-edge solutions empower risk managers, brokers, and insurers to effectively navigate and mitigate commercial property risks.
  • Bitgo
    Vice President Product Marketing
    Bitgo 2017 - 2019
    Palo Alto, Us
    First marketing hire owning the go-to-market strategy for a leading cryptocurrency company providing KYC/AML compliance, security, custody, lending, and trading. Worked across product, marketing, and sales teams to drive adoption of digital assets among institutional investors, payment processors, lenders, and exchanges.
  • Envestnet | Yodlee
    Senior Director, Product Management - Machine Learning
    Envestnet | Yodlee 2015 - 2017
    Berwyn, Pennsylvania, Us
    Product leader for innovation in data aggregation services for banks and the Fintech community. Worked with data science team utilizing AI / Machine Learning for data enrichment and data personalization aimed at helping customers to better manage their finances. Solutions distributed through Apps and APIs; SaaS, DaaS, and AaaS; and in-house hosting and AWS. Partnered closely with large banking institutions and the fintech developer ecosystem to refine use cases and to achieve early successes.
  • Ice
    Vice President, Product Management
    Ice 2007 - 2014
    Atlanta, Ga, Us
    Led product management and growth strategy for a suite of real-time market data products supporting the stock, options, and futures market. Managed team of product managers, product marketing managers, partner relationship managers and designers delivering B2B and B2C SaaS trading and analysis solutions available via web, mobile, and APIs.
  • Ice
    Senior Director, Product Management
    Ice 2005 - 2007
    Atlanta, Ga, Us
    Established product direction, developed specifications and managed product managers. Directed cross-departmental teams and successfully integrated acquired product lines.
  • Ice
    Director, Product Management
    Ice 2002 - 2005
    Atlanta, Ga, Us
    Managed financial services product line. Established business development team to work with third party software developers, brokers and trading educators to expand business. Managed all aspects of white-label opportunities from negotiation to product deployment.
  • Ice
    Senior Product Manager / Product Manager
    Ice 1995 - 2002
    Atlanta, Ga, Us
    Responsible for all aspects of product management, including writing business requirements, developing product specifications, preparing release notes and coordinating with engineering, QA and marketing teams. Worked collaboratively with teams responsible for developing hardware, firmware and software requirements and supply chain management.

Robin Verderosa Skills

Product Management Product Marketing Saas Strategic Partnerships Agile Methodologies Machine Learning Fintech User Interface Design Financial Markets Go To Market Strategy Pricing Strategy Analytics Online Payment Business Analysis Business Development Project Management Software Project Management E Commerce Product Development Agile Project Management Business Strategy Electronic Trading New Business Development Market Research Cross Functional Team Building Usability Testing Cloud Computing Cross Functional Team Leadership Strategy Leadership Enterprise Software Mobile Applications Apis Business Intelligence Teamwork Market Data Fixed Income Trading Systems Options Equities Trading Mobile Devices Api Development Cryptocurrency Blockchain Competitive Analysis Financial Services Demand Generation Jira Analyst Relations Cryptocurrency Trading Start Ups Marketing Strategy

Robin Verderosa Education Details

  • Seton Hall University
    Seton Hall University
    Information Systems

Frequently Asked Questions about Robin Verderosa

What company does Robin Verderosa work for?

Robin Verderosa works for Alphapoint

What is Robin Verderosa's role at the current company?

Robin Verderosa's current role is Marketing, Product Management, and Partnerships.

What is Robin Verderosa's email address?

Robin Verderosa's email address is ro****@****ail.com

What is Robin Verderosa's direct phone number?

Robin Verderosa's direct phone number is (650) 980*****

What schools did Robin Verderosa attend?

Robin Verderosa attended Seton Hall University.

What skills is Robin Verderosa known for?

Robin Verderosa has skills like Product Management, Product Marketing, Saas, Strategic Partnerships, Agile Methodologies, Machine Learning, Fintech, User Interface Design, Financial Markets, Go To Market Strategy, Pricing Strategy, Analytics.

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