Rob A

Rob A Email and Phone Number

Chief Data and Analytics Officer (CDAO) | Senior Leader | Strategic Thinker | Commercially Focussed | Insights Driven | Proven Ability in Scaling Capabilities and Talent. @ LMG
Rob A's Location
Sydney, New South Wales, Australia, Australia
Rob A's Contact Details

Rob A personal email

n/a
About Rob A

I have broad experience as a senior analytics leader with a passion for transformation using analytics. I have over 15 years' of experience in financial services and FMCG industries where I have been able to hone my craft, and develop strong analytical capabilities in team members I have worked with. I have had the opportunity to build strong analytics teams at scale, developing advanced capabilities and implementing all the ancillary components that come with large teams, such a D&A strategies, talent strategy, operating model, team engagement model and a great team culture. I have proven experience in implementing transformational analytical solutions, with extensive C-suite engagement and influence leading to demonstrable revenue uplift.

Rob A's Current Company Details
LMG

Lmg

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Chief Data and Analytics Officer (CDAO) | Senior Leader | Strategic Thinker | Commercially Focussed | Insights Driven | Proven Ability in Scaling Capabilities and Talent.
Rob A Work Experience Details
  • Lmg
    Chief Data And Analytics Officer
    Lmg Jan 2023 - Present
    Sydney, New South Wales, Au
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  • Endeavour Group
    General Manager Data And Analytics
    Endeavour Group May 2022 - Sep 2022
    Sydney, Surry Hills, Au
    Reporting into the Chief Strategy Officer, I scaled the data and analytics function up to a team of 120+ Analysts, Data Scientists, BI specialists and ML Engineers. This central, group wide function delivers analytical solutions covering Marketing and Personalisation, Digital, Buying and Merchandising, Ecomm, Store Operations and People and Culture, with an aim of creating demonstrable value uplift for the organisation.
    View
  • Endeavour Group
    Head Of Data And Analytics
    Endeavour Group Sep 2019 - May 2022
    Sydney, Surry Hills, Au
    Due to the demerger from Woolworths, my role was created to build a group wide analytics capability, with a team of 60+ Analysts, Data Scientists, BI specialists and Data Engineers. The team primarily partners with Product, Marketing, Buying, Finance and Operations to deliver analytical solutions to improve organisational performance.
    View
  • Commonwealth Bank
    Head Of Customer Analytics
    Commonwealth Bank Jul 2018 - Aug 2019
    Sydney, Nsw, Au
    Reporting into the Retail Bank Strategy function, I led a team of 20 analysts and data scientists to drive insights into customer behaviour, and the impacts this has on the overall retail bank strategy. This included understanding the drivers of overall performance against the key pillars of the banks strategy, quantifying the revenue impact to improvements in key performance indicators, and supporting the development of initiatives to drive optimised strategic outcomes .
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  • Commonwealth Bank
    Executive Manager - Customer Analytics
    Commonwealth Bank Apr 2015 - Jul 2018
    Sydney, Nsw, Au
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  • Commonwealth Bank
    Senior Manager - Analytics
    Commonwealth Bank Apr 2013 - Apr 2015
    Sydney, Nsw, Au
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  • Citi
    Acquisition And Cross Marketing Analytics Manager
    Citi Apr 2012 - Mar 2013
    New York, New York, Us
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  • Citi
    Cross Marketing Analytics Manager
    Citi Apr 2011 - Apr 2012
    New York, New York, Us
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  • Citi
    Portfolio Marketing Analytics Manager
    Citi Apr 2010 - Apr 2011
    New York, New York, Us
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  • Citi
    Senior Analyst
    Citi Mar 2009 - Apr 2010
    New York, New York, Us
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  • Diners Club Australia
    Senior Analyst
    Diners Club Australia Apr 2008 - Mar 2009
  • Diners Club Australia
    Analyst
    Diners Club Australia Oct 2006 - Apr 2008

Rob A Skills

Credit Cards Segmentation Portfolio Management Customer Analysis Sas Banking Financial Services Business Analysis Predictive Modeling Database Marketing Marketing Analytics Campaign Management Predictive Analytics Stakeholder Management Financial Analysis Cross Selling Teradata Financial Modeling Statistical Modeling Strategy Consumer Lending Business Process Improvement Team Management Coaching Staff People Development Strategic Insights Project Management Hiring Employees

Rob A Education Details

  • Monash University
    Monash University
    Accounting
  • Monash University
    Monash University
    Mathematics And Statistics

Frequently Asked Questions about Rob A

What company does Rob A work for?

Rob A works for Lmg

What is Rob A's role at the current company?

Rob A's current role is Chief Data and Analytics Officer (CDAO) | Senior Leader | Strategic Thinker | Commercially Focussed | Insights Driven | Proven Ability in Scaling Capabilities and Talent..

What is Rob A's email address?

Rob A's email address is ro****@****.com.au

What schools did Rob A attend?

Rob A attended Monash University, Monash University.

What skills is Rob A known for?

Rob A has skills like Credit Cards, Segmentation, Portfolio Management, Customer Analysis, Sas, Banking, Financial Services, Business Analysis, Predictive Modeling, Database Marketing, Marketing Analytics, Campaign Management.

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