Rob Ljubisic, P.Eng, Emba Email & Phone Number

Oakville, On, Ca

My expertise lies in leveraging business frameworks that I’ve developed to supercharge an organization’s ability to achieve commercial and financial success. Recognizing that each business has unique organizational needs, I specialize in effectively aligning key stakeholders with the right deliverables. This ensures seamless execution across critical commercial, delivery, and operational activities, ultimately driving common, prioritized outcomes. Here are some of the key components that I can help build organizational specific models and execution plans to leverage and support your team through execution that drives commercial success;• Corporate strategy - house of dreams alignment for KPI and activities from CEO to each department head. KPI development with leading, lagging and current indications with associated key activities.• Go-to-market Strategy – build out the playbook in with focus on high demand services. Tie together • Product Maturity – current state lifecycle assessment, maturity level and development planning.• Sales Efficiency – allocation modelling of revenue targets to bookings, whitespace planning, channel plans, prospect strategies to build top of funnel.• Partner development – building the relationship ecosystem to increase capabilities, and build top of funnel.• Sales Enablement - process, people, technology, pursuit process and governance, sales stages and workflows, CRM development with funnel reporting and performance analytics.• Marketing alignment – campaigns activities aligned to GTM strategy, scorecard development for all key client points of interaction.

Toronto, Ontario, Ca

As the Chief Commercial Officer (CCO) for Brookfield Asset Management's private equity division, my primary objective was to drive commercial success that ultimately led to the sale of the business. I was responsible for leading and building teams across sales, client success, partnerships, enablement, product, marketing, and contracts.My leadership imprint was an accomplishment that I am most proud of developing strong relationships across my direct reports, colleagues, CEO and Brookfield Board. In leading such a talented group of professionals my value was to coach for performance aligned to the business strategy, leverage everyone’s capabilities, drive a performance culture, continue to enhance the existing corporate and social vibes. I enjoyed mentoring this group to develop a cohesive team that collaborated and focused on key deliverables. I also jumped at the opportunity to be the Executive Sponsor working with our Director of HR to communicate and gather insights on the corporate strategy and execution planning across the employee base.Notable accomplishments: o Sales Growth: Grew the pipeline by $45M within the first five months, building visibility to all sales activities.o Product: Led the development of go-to-market strategies for Cloud Infrastructure, Generative AI, Data & Analytics, Security, and Applications, maturing the service catalogue.o Marketing: Increased brand awareness by 75.8% on LinkedIn followers through active posting.o Partnerships: Developed co-selling strategies with major cloud and security providers, increasing our lead generation each quarter.o Enablement: Established sales enablement processes and tools: CRM utilization and cleansing, RFP response capabilities, implemented a deal pursuit process and governance model.o Client Success - Established Account and Win Planning across client base to drive strategic thinking related to client journeys, technology roadmaps, service excellence and financial success.

Montreal, Quebec, Ca

Reported to SVP of Sales, 2019 – 2021 | SVP Product, 2015 – 2018 | SVP Delivery and Operations, 2011 – 2014. Entrenched in all aspects of the organization from sales, product and marketing, delivery and operations, finance and legal. Widespread accountabilities across four portfolios that included the entire Bell Business Markets Strategic Deal Pursuit portfolio representing $3.5B in annual revenues, sales enablement supporting over 500 sellers, business optimization to improve organizational maturity, and executive leadership across a broad range of acquisitions and transformation programs. Executive Leadership: Led daily interactions with the executive teams from product, finance, delivery and operations, and sales for highly complex client pursuits at president and CEO level contracts of more than $100M. Led major business transformations, acquisitions, and strategic client interactions. Strategic Deal Pursuits: Led specialized team in executing bids and contract negotiation for RFPs and proactive opportunities. Portfolio of $3.5B in active pursuits across all product portfolios of Networking, Instant Communications, Security, IoT, Wireless, Contact Center solutions including Professional and Managed Services. Sales Enablement: Drove sales execution and productivity across all transformation activities. Created the sales maturity vision, led CRM development and adoption of Salesforce, implemented dashboards and playbooks to instill best in class sales culture.Business Optimization: Initiated and led optimization and transformation program, resulting in $5M annual productivity improvements. Developed a four-pillar program which consisted of sales efficiency, increasing win rates, reduced organizational costs, and seller effectiveness. Designed and implemented a deal process with gating governance for pre-sales activities to ensure clear and concise business requirements traceability through phases of assessment, triage, design, financial, and contract.

Montreal, Quebec, Ca

Led the TD Bank client success program for the Hosted Contact Center platform. Accountable for all aspects of client success including relationship, contract management, and financial performance. Owed all aspects of the post sales contract delivery, saved $1.5M through diligence in vendor management and negotiation, facilitated account growth strategy through a technology roadmap and business technology drivers increasing revenue portfolio by $5M over the contract term.

Montreal, Quebec, Ca

Managed $2B in annual Capital program for fiber construction program, electronic equipment purchases for network transport, local access, and client edge devices. Appointed to tackle key personnel issues experiencing 50% turnover due to lack of direction and morale. Resolved business issues with monthly forecasts varying 30% to results. Within nine months realigned internal processes and practices to reduced monthly forecast variance to less than 5%.

Montreal, Quebec, Ca

Led teams and personally designed and project managed network infrastructure including cable, infrastructure builds, and various telecommunications electronics for fibre and copper networks. Fostered and maintained a congenial, productive relationship with the local regional municipality’s cities and towns. Nominated by high-profile committee officials to chair the Mississauga Public Utilities Committee that was tasked with coordinating utilities construction within the public roadways. Led several organizational transformation programs including introduction of a digital mapping platform from conception to change management to adoption for over 500 engineering employees.

Montreal, Quebec, Ca

Various roles in technology, engineering, process, organizational strategy and budget for the provisioning of telecommunications networks and services.

Master Of Business Administration - Mba, Business Administration And Management, General

Bachelor Of Applied Science (B.A.Sc.), Civil Engineering