Rob Martell Email & Phone Number

Potts Point, Nsw, Au

Distilling the magic of customer experience across online, retail and wholesale partners. Providing expertise and practical application of: strategy and tactical execution in retail operations, online to offline customer journey integrations, customer experience design and training, marketing & brand operations, as well as people experience/HR operations.Available on project basis - will look forward to aligning on specific outcomes to achieve brand elevation and commercial success.

Alexandria, Nsw, Au

Responsible for achieving success in retail sales, people management & development, customer experience, inventory & product life-cycle management, leasing, and store development across Australia & Singapore. Working in partnership with the SLT, have led the bricks & mortar recovery of Australia’s most iconic swimwear brand, redefining the purpose and relevance of the physical retail network, increasing market share, and contributing to the over-arching business goals.

Potts Point, Nsw, Au

Managed the Retail Division of the Jac+ Jack business ensuring all targeted KPIs were met. Responsible for ensuring the Jac+ Jack core brand values and in store experience were upheld in stand alone stores and David Jones concessions. Developed a retail team that best represented the Jac+ Jack Brand and supported the requirements of a growing business.Main Areas of Responsibility:Retail P&L Budget setting, Individual and Store KPIs and ensure stores meet/exceed expectation.Identify/streamline/implement and document all operational procedures and systems for Jac+ Jack retail and David Jones storesResource the Retail teams in line with budget, brand, growth and customer service expectations and ensure appropriate training, development plans and performance review process in place.Ensure staff performance is to the highest standards keeping to Jac+Jack core brand values and customer service standards, appropriate training in place to communicate these expectations to all new staffOversee/implement Store Openings, including real estate strategy and leasingDevelopment of annual set of Performance KPI’s for store teams and individuals and ongoing improvement of incentive program that results in consistent overachievement of KPIsAccountability for the sales, wages and shrinkage budgets for the retail and David Jones division. Final approval of timesheet, roster and wages spend in the retail & David Jones divisionEnsure appropriate team focus on achieving database growth and development of clienteleWork closely with Merchandise Team to complete the retail buy, action stock consolidations, end of season stock movement plans and inventory controlsResponsible for ensuring the VM representation in Stand Alone locations adheres to seasonal direction and Jac+ Jack Brand Guidelines. Ensure appropriate VM resources and processes in place to deliver on theseexpectations.Direct marketing strategy for retail and ensure stores execute successful and on brand experiences

Vancouver, Bc, Ca

Responsible for the financial and cultural success of all stores in the ACT, NSW, and TAS.Responsible for overseeing retail store performance, coaching and developing the Store Managers, regional training initiatives and roll-outs, developing store annual & quarterly targets, ensuring inventory requirements are being met, ensuring stores within the region are seeing positive results which meet or exceed company shrink goals, being an inspirational leader on the retail floor, proactively recruiting to fill the people pipeline and ensuring that all Educators, Key Leaders, Assistant Managers, and Store Managers are excelling in their roles. Key Responsibilities and Accountabilities:Operations• Oversee retail store performance• Responsible for fostering the lululemon culture • Develop and execute regional quarterly business strategy and financial plan• Manage all aspects of store inventory to optimize high margin sell-through at all stores• Actively involved and proactive in new store real estate selectionCommunity/Brand• Ensure all branding principles are being upheld• Develop and execute regional community strategy to drive market growthPeople• Responsible for developing people and proactively recruiting to ensure a deep pipeline of future store leadership • Execution of key quarterly SM training • Train and coach managers on all aspects of the 80/20 to be successful in their role

Vancouver, Bc, Ca

I was responsible for the successful creation, delivery and management of all training programs to our stores, as well as cultural and leadership training programs to our SSC Management roles.Keeper of the flame, this position is essential to ensuring the retail training and leadership programs are meeting the goals & objectives of lululemon’s guest experience philosophy and leadership pipeline development. I worked with the Regional Managers and ensured training programs were delivered to our employees and managers. As a stand for pipeline development, I developed training successors in each market that are capable and effective coaches and trainers.Other key responsibilities and duties include:• Creation and management of the Australia and NZ training strategy and execution• Creation and facilitation of the Australian/NZ annual Training Calendar• Creation & evaluation of training programs for all store positions and SSC managers• Oversight of department administration – management of the overall budget for training• Support in the management of lululemon libraries and landmark attendance, Susanne Conrad Communication series attendance, goal setting, Brian Tracy CD listening nation wide.• Working closely with new store trainers & regional managers in the training & development of the Store Manager Pipeline Plan• Partnership with General Manager and Regional Manager on the creation and implementation of Individual Development Plans for all direct reports• Liaison with North American Retail Training and Leadership Development teams

Vancouver, Bc, Ca

Responsible for the design, delivery, implementation and evaluation of all company-wide training initiatives in the areas of operations, finance, and inventory to develop business acumen in regional and store managers for 150+ locations across North AmericaLed training initiatives for US showroom growth strategy, including the development and facilitation of class-room and field training programs for showroom managers, resulting in the opening of 50+ showrooms over twelve months; adapted and led in-market training for the lululemon athletica Hong Kong teamLed project team focused on store operations to support company-wide inventory integrity initiative to improve reporting precision, operational efficiency, and asset protection, resulting in a 50% increase in inventory accuracy over a 9-month periodSupported the design and responsible for the implementation of labour management model and quarterly business review process, intended to responsibly decentralize decision-making in favour of developing sound judgment and ownership at the regional and store levels of the organizationCoordinated Holiday Training to support the recruitment, hiring, training, and development of 1500+ seasonal hires over both the 2009 and 2010 retail holiday seasons

Working in various leadership roles across the Toronto and Ottawa regions, trained in various areas of retail management, including marketing & community relations, visual merchandising, inventory coordination, financial planning and operationsAssisted in the planning and responsible for the execution of global sourcing & manufacturing tour, focused on SE Asia, to produce and disseminate training materials on lululemon business practices overseasLed the recruiting, hiring and training of 250+ temporary employees for the Ottawa Warehouse Sale, driving revenue of $1.5-million over four daysCreated and implemented first level leadership development program used company-wide to support management training

Bachelor Of Arts, Psychology

Education record