Rob Mclellan Email & Phone Number

Melbourne, VIC, AU

Melbourne, Victoria, Australia

Melbourne, Australia

• Introduced Human-Centred Design processes and tools to UHG's product development process, leveraging UX, Lean UX, Design Thinking, and Service Design tool kits.
• Lead the design of a new digital solution for Healthcare Providers, from Discovery through to launch of the Minimum Viable Product (MVP).
• Introduced iterative user testing (and usability measures) to quantify the success of the new design, while feeding design insights into Agile development sprints.
• Working closely with… Show more
• Working closely with Business Units, Product Managers, BAs, UI Designers, and Front-End Developers, I lead the tactical design direction, while also informing the strategic product roadmap. Show less

Melbourne, Australia

• Played a key role in the establishment of Vivant's Melbourne practice, and the growth of a partnership with a major financial services client.
• Lead and mentored a team of Experience Designers across a range of strategic UX and service design initiatives.
• Leveraged customer insight to define and validate innovative design solutions to complex/low engagement problem spaces, such as superannuation, transition to retirement (TTR) and insurance claims.
• Provided direction to a key… Show more
• Provided direction to a key client in the establishment of their internal UX capability and operating model. Show less

Melbourne, Australia

• Applied the Design Thinking toolkit to complex problem spaces, such as Mental Health in the Workplace and Emergency Services.
• Managed and delivered customer-led innovation projects across various industries. This involved the planning, overseeing and hands-on execution of research, synthesis, workshop facilitation, customer journey mapping.
• Managed and delivered a range of Digital UX projects for major consumer and financial services brands.… Show more
• Managed and delivered a range of Digital UX projects for major consumer and financial services brands. This involved the planning, overseeing and hands-on execution of Interaction and UI Design, IA and Content.
• Acted as line manager to a team of Experience Designers, mentoring and performing various people management functions.
• Supported the Client Engagement team to develop and foster new business, overseeing the scoping of initiatives and presenting to prospective clients. Show less

Melbourne, Australia

• Managed and delivered a program of User Experience initiatives, with the aim of influencing product strategy and creating Advocates for Telstra.
• Lead the development of Telstra’s Design Principles and Design Process (the 4Ds), which were adopted across Design Thinking and Experience Design initiatives.
• Defined Experience Visions and Product Design Requirements for complex Enterprise and Business products, including Unified Communications & Collaboration and Cloud products (IaaS… Show more
• Defined Experience Visions and Product Design Requirements for complex Enterprise and Business products, including Unified Communications & Collaboration and Cloud products (IaaS, SaaS).
• Developed Experience Prototypes that articulated the experience vision and brought the product design requirements to life.
• Defined a User Experience Framework for Enterprise Mobility, informing the mobile enablement of enterprise applications.

Melbourne, Australia

• Conducted research and design activities across an extensive program of consumer and business facing projects.
• Leveraged customer research, conceptual design and prototyping to establish product design toolkits for the evaluation of vendor solutions, identifying and prioritising solution gaps.
• Developed Wireframes, UI specifications, User Journeys, Experience Design Requirements, while working closely with Product Managers, Technology Vendors and Developers.

Melbourne, Australia

Brisbane, Australia

• Prepared and presented a report that assessed the existing Conceptual Model (of the Integrated Client Management System) and the augmentation necessary to cater for future functionality.
• Implemented and advocated user-centred design techniques, including field studies, contextual interviews and personas.
• Worked closely with Business Analysts and Architects to optimise functional and technical specifications.
• Conducted regular collaborative design sessions with User… Show more
• Conducted regular collaborative design sessions with User Representatives and Business Analysts, producing mock-ups and wireframes. Show less

Brisbane, Australia

• Provided a consultancy service to internal business units, implementing and advocating user-centred design processes throughout the software development lifecycle and across online channels.
• Designed user interface frameworks for various web-based applications, including large-scale travel management systems.
• Played an active role in the iterative development of applications, from basic prototypes/wireframes through to polished designs and XHTML/CSS/JavaScript demos… Show more
• Played an active role in the iterative development of applications, from basic prototypes/wireframes through to polished designs and XHTML/CSS/JavaScript demos.
• Conducted Heuristic Evaluations of various internal applications and websites, and presented recommendations to management.
• Completely redesigned the look & feel of Flight Centre Australia’s Intranet, introducing interaction standards that improved the user experience.

Brisbane, Australia

• Delivered and maintained GBST's corporate website, including designing visuals, writing content and building HTML/CSS.
• Delivered a fresh design and new content, improving online journeys and site usability, and facilitating B2B e-opportunities.
• Developed and enforced GBST’s GUI (Graphical User Interface) Standard.

Worcester, United Kingdom

• Writing, designing and developing web pages, and working with the Marketing team to maximise e-commerce opportunities
• Liaised with npower's web design agency to redesign the npower.com home page and deliver new content to coincide with a significant marketing campaign – ‘Are you npowered?’
• Designed a new step in the online application process, and coordinated usability testing and re-release with npower's technical agency.
• Designed and developed a dedicated website for… Show more
• Designed and developed a dedicated website for Npower’s conveyancing product.
• Designed and developed various competition pages and forms.

Brisbane, Australia

• Responsible for the effective and consistent communication of GBST’s brand values and the value propositions of its products, internally to staff and externally to clients and prospects, across all written.
• Writing and editing the majority of internal and external corporate and marketing communications, including brochures, press advertisements and e-newsletters.
• Managed the development and maintenance of an internal news clipping… Show more
• Managed the development and maintenance of an internal news clipping service deployed via the company intranet.
• Developed content for the corporate web site (230 web pages) and intranet.
• Formulated and executed campaign concepts with the Media Services Team Leader and Graphic Designers.

Bachelor Of Business, Advertising/Communications

Master'S Degree, Interaction Design (Commenced)

Hsc