Rob Rappaport ~ Cofounder, Ceo, Parallel Agile And Carmacam Email and Phone Number
I provide VISION, CREATIVITY, & EXECUTION for clients. From Startups to Fortune 500 Companies. LinkedIn ProFinder Best of 2016 Award for Marketing Consulting. Help startups and businesses brand, grow, develop new products,and help market them. I also help people achieve increased productivity, sales, and growth by enhancing or refining corporate and/or personal brands and culture, improving their company branding and messaging - both internal as well as external - and fine tuning their "go-to-market" strategy. I Have helped companies from ideas to startups, to small/midsize businesses, and Fortune 500 Companies improve and grow their image and customer base worldwide and in several languages.I enjoy solving business problems - from small to critical. My objective point of view allows me to offer different perspectives not been addressed by those too close to the organization or problem.With 25+ years of operating business success, establishing new companies, transforming existing companies into industry leaders, and positioning them for exit, clients appreciate my ability to understand and develop solutions for everything for creative and operational issues.Core Competencies►Strategic Vision, Planning & Execution►Creative Development►New Product Release►Traditional Marketing►Digital & Social Media Marketing►Go-To-Market Strategy►Brand Development►Identity Marketing►Re-branding & Brand Positioning►Operations Management & Execution►Strategic Growth Initiatives►Media Production Mgmt. (see Production Reel below)Accomplishments• Directed full-scale turnaround, to re-position/revitalize a $5M software development company.• Drove Multimedia to $22M/revenues, and generated 20% average increase in annual profit yearly. Fortune 500 clients including Apple, McDonald’s, Toyota, Microsoft, Disney, Sony.CEO | COO | CMO | Chief Creative Officer | President | Marketing | Design and Brand Development | Creative Director | Operations
Parallel Agile
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Co-Founder, CeoCarmacam.Com Feb 2018 - PresentCo-Founded this traffic family of apps - CarmaCam Safety (emergencies, bad driving, safety, DUI,) CarmaCam Mobility (congestion and parking), and CarmaCam LE (law enforcement)
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Co-Founder, CeoParallel Agile May 2017 - PresentLos Angeles, Ca, UsCo-Founded this revolutionary approach to software development that allows companies to build software products by deigning, developing, deploying and testing software quickly, so you can get to code quicker with fewer defects at a lower cost. Parallel Agile - the book is due to be released this fall.
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Ceo, Principal - Linkedin Profinder Best Of 2016Canalco Consulting May 2013 - PresentCo-Founder, PrincipalCanalco Consulting, Greater Los Angeles/Orange County Areas | Since May 2013Rob is the Co-Founder of Canalco Consulting and is serving in the capacity of Principal to drive new business development initiatives, client engagements and project delivery opportunities. He utilizes his expertise of business management, strategy, marketing, creative direction & branding to attain exceptional performance. He is responsible for defining marketing strategies for a firm specialized in multi-dimensional technology for experiential learning & human achievement. Accomplishments of this role include:• Outlined operational processes, user-base and investor targets for a music industry startup by developing investor presentations, leading to winning of funds within 5 months. • Guided teams to develop consultative solutions for client’s short & long-term business objectives. • Devised ways to attract new business, increase revenue from existing clients & operational efficiency to increase profits.• Established a team of reliable freelancers to supplement existing consulting staff for continuously attaining new clients & accommodating servicing of existing clients.• Developed products, names, advertising campaigns, raise funds for several start-ups and provided leadership in on-boarding & building teams to run growth oriented start-ups. -
Co-Founder - Linkedin Profinder Best Of 2016Canalco Interactive Sep 2013 - PresentLaunched this Interactive, award-winning Online Division of CanalCo Consulting to complement our product offerings by offering digital and social marketing/advertising and technology services and project supervision. -
Ceo And Chief Creative OfficerBetter Angels Music Dec 2007 - May 2013Founder, CEO & Chief Creative OfficerBetter Angels Music, Nashville, TN; NY, NY; Los Angeles, CA | Dec 2007 - May 2013With Better Angels Music, Rob planned transformation from unknown start-up music Publishing & Production Company to a recognized market force and among most recognized companies in Nashville. He defined strategies to attain lucrative sales and launched various series of strategic campaigns like B2B outdoor advertising & online social media to enhance market share. Accomplishments of this role include:• Negotiated agreements for Better Angels’ songs to be placed on Double Platinum Album of the Year & several Gold Albums. • Supervised business operations and received status from General Manager, Controller, Office Staff and outside Legal & Accounting Firms. • Listened Songwriters’ songs to decide which ones to produce as demos to be pitched to other artists, movies television & advertising markets.• Competed with large companies like Sony, Universal, Capitol, etc. and grabbed the opportunity to use songs from Better Angels’ catalog instead of their own writers / or in collaboration with Better Angels’ Writers; overcame the challenge by creating an image of Better Angels of the ‘pirate’ publishing company where songwriter/ artists were allowed free creativity. • Received BMI Award for one of the most played songs of 2011. -
Ceo | Chief Marketing OffierConversive, Inc. Jun 2000 - Dec 2007Co-Founder, CEO & Chief Marketing Officer / Co-FounderConversive, Inc., Malibu, CA | Jun 2000 – Dec 2007Rob helped develop a neural-net platform (built in .net) using an artificial intelligence platform knowledge base to answer customer’s questions. He worked in coordination with a team of developers and marketing and sales people to position SaaS products across the United States.As CEO, Co-Founder, Chief Marketing Officer, Rob successfully turnaround the scale of operations through opening offices in New York to supplement the LA office, re-positioning, revitalizing, strengthening, building value & structuring Conversive's sale to Avaya.He focused his efforts in re-branding Conversive as an expert inautomated web-based customer service & therefore successfully capturing key agreements with utilities, airlines service provider & financial services firms.Accomplishments of this role include:• Achieved 200% sales improvement by forging strategic partnership with Computer-Aid enabling Conversive develop & deliver innovative solutions.• Increased sales by 5000%; developed a strong client base mix of small companies & enterprise clients• Formed strategic relationships with companies like Siemens for ultimate distribution and integration into their projects.
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Ceo | Chief Marketing OfficerKai Fragrance Apr 2001 - Nov 2007Co-Founder, CEO, Chief Marketing Officer Kai Fragrance, LLC, Malibu, CA | Apr 2001 - Nov 2006Rob co-founded this consumer Products Company and led branding, packaging, marketing initiatives and team development for sales, production, distribution & accounting operations. In this capacity, he utilized his strategic leadership to grow the organization into a world brand. He defined critical brand, packaging & marketing strategies to generate multi-million annual revenue.Accomplishments of this role include:• He was successful in generating international media’s attention as Kai was featured on Oprah's" Favorite Things” in Oprah Winfrey Television Show.• Developed a client base of 800+ retail outlets worldwide; increased sales from 0 to multi-million dollars• Deployed unique approach to sell beauty products by selling only to exclusive boutiques, apothecaries, and featuring it in various large stores.• Recognized as one of the most successful private cosmetic brands. -
Ceo - West Coast | Chief Creative OfficerJack Morton Worldwide Mar 1994 - Jun 2000Boston, Massachusetts, UsCEO, West Coast & Chief Creative Officer Jack Morton Worldwide, Malibu, CA | Mar 1994 – Jun 2000With Jack Morton, Rob helped orchestrate the purchase of Caribiner International (NYSE listed), a 50MM communications company which had purchased Rob's previous Experiential marketing Agency, The MultiMedia Group.Accomplishments of this role include:• Played a key role in establishing a small experiential marketing agency into a $20M company, serving prestigious Fortune 500 Companies.• Overcame the challenge of introducing new technology in the organization by accepting a disciplined creative process that evaluated all stakeholders’ interest and address messaging to those groups.• Holds the distinction of achieving the position of largest experiential marketing agency on the West Coast’ won more than100 awards for marketing campaign productions. -
Founder | Ceo | Chief Marketing OfficerThe Multimedia Group, Inc Dec 1984 - Mar 1994Founder/CEO-West Coast & Chief Creative Officer The Multimedia Group / Caribiner International | 1984 - 1994Rob initiated his career with The Multimedia Group / Caribiner International, an award-wining experiential marketing communications company, which became the largest on the West Coast. He delivered major sales presentations to win enterprise accounts like HP, Intel & Microsoft. He played a key role in capturing:• Fortune 500 clients like Apple, Disney, McDonald’s, Microsoft, Sony and Toyota.• Automotive Accounts like Acura, GM, Lexus, Honda, Mazda, Porsche, Toyota and Yamaha.
Rob Rappaport ~ Cofounder, Ceo, Parallel Agile And Carmacam Skills
Rob Rappaport ~ Cofounder, Ceo, Parallel Agile And Carmacam Education Details
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Loyola Marymount UniversityMba Program At Loyola Univeristy - Additional Coursework -
Santa Monica CollegeAa In Economics & Business Law
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The American University Of ParisInternational Economics
Frequently Asked Questions about Rob Rappaport ~ Cofounder, Ceo, Parallel Agile And Carmacam
What company does Rob Rappaport ~ Cofounder, Ceo, Parallel Agile And Carmacam work for?
Rob Rappaport ~ Cofounder, Ceo, Parallel Agile And Carmacam works for Parallel Agile
What is Rob Rappaport ~ Cofounder, Ceo, Parallel Agile And Carmacam's role at the current company?
Rob Rappaport ~ Cofounder, Ceo, Parallel Agile And Carmacam's current role is Proven Founder/Co-Founder, CEO, COO, CCO, President, Award-winning Branding and Marketing Strategist.
What schools did Rob Rappaport ~ Cofounder, Ceo, Parallel Agile And Carmacam attend?
Rob Rappaport ~ Cofounder, Ceo, Parallel Agile And Carmacam attended Loyola Marymount University, Santa Monica College, The American University Of Paris.
What skills is Rob Rappaport ~ Cofounder, Ceo, Parallel Agile And Carmacam known for?
Rob Rappaport ~ Cofounder, Ceo, Parallel Agile And Carmacam has skills like Brand Development, Marketing Strategy, Marketing, Strategy, Entertainment, Strategic Vision, Branding And Identity Marketing, Social Media Marketing, Start Ups, Entrepreneurship, Music Production, Strategic Growth Initiatives.
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