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Accomplished digital transformation executive with Fortune 100 and 20+ years of global industry and consulting experience. Focused on increasing profitable revenue and lowering cost-to-serve through customer-centric, digital and omni-channel experiences, products and services. Extensive B2C, B2B, B2B2C experience including Healthcare, Retail, Financial Services/FinTech, Insurance, and Entertainment industries.• Quantifiable success setting and implementing global digital transformation strategies• Collaborate with Board, CEO and C-Suite on digital alignment/KPIs with overall business strategy• Oversee digital P&L, capex and opex• Change catalyst in large, complex product/service/tech regulated environments across industries• Drive innovation, digital product development, customer engagement, growth and acceleration • Seasoned org design and development of diverse, high-performing digital leaders and professionals• Brokerage, private wealth, asset management, treasury, commercial, insurance• eCommerce, digital commerce, contactless payments, self-checkout (app & store), BOPIS• Digital attribution, AI, analytics, and incremental business impact through digital channels• Digital marketing, communications, personalization, social media• Connected, omni-channel strategies, D2C acquisition and engagement, last mile conversion• Persona-based journeys, product design and user experience (UX/UI)• Digital health, consumerization of healthcare, healthcare transformation
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Chief Digital OfficerScanNashville, Tn, Us -
Chief Digital OfficerScan 2024 - PresentLong Beach, California , Us -
Md/Svp | Head Of Digital TransformationAlliancebernstein 2021 - 2023Nashville, Tn, UsMember of the company’s senior leadership team responsible for overall digital business strategy; lead and oversee strategic planning and investment for digital channel; define and manage digital products and capabilities; identify and lead innovation opportunities and companywide efforts to drive transformation focused on better client, business, and advisor outcomes. Work closely with the company’s technology teams, advisors and other business lines to deliver digital solutions that are integrated, intuitive, and seamless across channels. -
Chief Digital OfficerDollar General 2017 - 2021Goodlettsville, Tn, UsMember of the company’s senior leadership team contributing $B incremental impact to revenue as retailer's first Chief Digital Officer and executive responsible for overall digital strategy, strategic planning and development of digital business; ground up organizational design and investment oversight; define and manage digital customer journeys, roadmaps and capabilities; identify and lead innovation and partnership opportunities (including across adjacent industries); drive companywide transformation efforts online, in-store and through digitizing operations. Work closely with the company’s technology teams, regional store teams and other business leaders to deliver innovative digital solutions to customers that drive engagement and growth, deliver great consumer experiences, and are connected across channels. -
Global Director, Head Of Client Experience (Global Transaction Services)Bank Of America Merrill Lynch 2015 - 2017Charlotte, Nc, UsExecutive responsible for end-to-end client experience as it pertains to global payments and related transaction services. -
Director, Product & Customer ExperienceE*Trade 2011 - 2014UsExecutive responsible for end-to-end customer experience, design and launch of digital products and related services focused on driving acquisition, growth and engagement. -
Vp, Global Product & Client Experience (Digital + Omni-Channel)J.P. Morgan 2005 - 2011New York, Ny, UsExecutive overseeing the client experience, UX/UI, IA and product management teams responsible for end-to-end treasury experience (onboarding, applications and servicing for payments, reporting, etc.) for business flows of $1.4T per day on behalf of global banking clients in 68 countries and 140+ currencies. -
Ux ManagerCna Insurance 2003 - 2005Chicago, Illinois, Us -
Sr. Consultant (Digital Strategy + Ux + Ecommerce)Capgemini 2000 - 2003Paris, France, Fr -
Senior DesignerNew Line Cinema 1996 - 2000Burbank, California, Us
Rob Scruggs Skills
Rob Scruggs Education Details
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Parsons School Of Design - The New SchoolAdvanced Design Coursework -
The University Of MemphisBa
Frequently Asked Questions about Rob Scruggs
What company does Rob Scruggs work for?
Rob Scruggs works for Scan
What is Rob Scruggs's role at the current company?
Rob Scruggs's current role is Chief Digital Officer.
What is Rob Scruggs's email address?
Rob Scruggs's email address is ro****@****ral.com
What is Rob Scruggs's direct phone number?
Rob Scruggs's direct phone number is +161585*****
What schools did Rob Scruggs attend?
Rob Scruggs attended Parsons School Of Design - The New School, The University Of Memphis.
What skills is Rob Scruggs known for?
Rob Scruggs has skills like User Experience, Information Architecture, Strategy, Usability, Usability Testing, Product Management, User Interface Design, User Centered Design, User Interface, Digital Strategy, Customer Experience, Vendor Management.
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