Robson has over twenty seven years of experience on international projects in experience design, technology, strategy, and operational areas, as Digital Technology, Mobile, Communication, Knowledge Society, Strategic Management of Innovation, Open Innovation, Learning thru Tech and Multimedia.Actually he is working as Business Development Mgr at Novari (Midiacode), where he develops the best "experience based on Innovation" projects to customers' events, as WTC, Shimano, Camara Brasileira do Livro (Bienal Internacional do Livro), Ediouro/Coquetel, among others.In partnership projects, he advised open innovation projects in companies as Natura, Fiat, Editora Abril, Livraria Cultura, among others.He leaded the Partnership & Sourcing area at Samsung Electronics Latin America, where he has, together to his team, managed to find the best Content & Services to enhance Samsung end-users experience for all LA region. His team has delivered more than half billion USD of extra value thru the devices sold, using real cooperation, profitable partnership and open innovation. The new money (with innovative business models) has been one of his main achievements on his last projects, including strong relationship with many top brands of global digital market. At Samsung, he also was R&D Director at Samsung Institute of Technology.Robson was also the Head of Sales & Marketing at Nokia Tech (INdT) where he leaded the Mobile Learning project, among other several innovative technologies.As professor, he has bringing his knowledge and experience to help MBA, undergrad and post-graduation students, mostly on Strategy, Technology and Communication arenas. Robson also worked for Nokia (7 years), New Media - a Multimedia development company (5 years) and for Sony (6 years).