Rob Sherman Email & Phone Number

Los Angeles, Ca, Us

Santa Monica, California, Us

Drove $81M in annual revenue through innovative partnerships, sales strategies, and in-game features that supported over 60 million players globally, managing more than 2,000 requests per second. Launched successful AAA titles including Call of Duty Modern Warfare II, Warzone 2, Call of Duty Modern Warfare III, Warzone Mobile, and Call of Duty Black Ops 6. Directed a team of over 70.* Led strategic execution and GCP technical direction of LiveOps features across 4 AAA games and a mobile title, enhancing engagement, increasing monetization, and delivering industry-leading in-game experiences.* Drove AI-driven personalization features to improve player engagement by 25%, leveraging player data for tailored experiences.* Spearheaded in-game feature ownership, collaborating with studios, production, and executive leadership to ensure strategic alignment, functionality, and timely delivery.* Directed the development of features like Combat Records and Leaderboards, aligning technical execution with business goals, DevOps practices, and CI/CD pipelines to increase retention and monetization.* Led cross-functional teams in management, development, analytics, and experimentation to implement data-informed strategies scaling globally to 60 million players.* Strategically led performance optimization and data-driven experimentation, scaling in-game features to 1.2 billion engagements annually across multiple platforms.* Optimized multimillion-dollar budgets, reducing operational costs by 12% through strategic procurement and contract negotiations while maintaining high-quality features.* Fostered a servant leadership culture, empowering managers and developers to take ownership. Maintained a 98% employee retention rate and reduced time-to-hire by 25% through streamlined recruitment.* Led adoption of identity protocols (SAML, OAuth, OIDC) and spearheaded cloud migrations, improving security, reducing downtime by 70%, and accelerating feature release cycles by 17%.

Pasadena, California, Us

Prepared the engineering department for acquisition and transition to public ownership with an IPO. Oversaw the development, implementation, and scaling of engineering solutions supporting software products. Led cross-functional teams, driving technical innovation and ensuring high-quality product delivery. Aligned engineering goals with business strategy while fostering a culture of collaboration and excellence. Managed a $3M annual budget for 30 FTEs and contract vendors.• Led SaaS engineering through AWS migration to FedRAMP, improving security control by 6x, reducing risks, and enabling scalable cloud services with 100% uptime.• Navigated engineering through acquisition and public filing, improving operational efficiency by 20%, contributing to a successful IPO.• Developed and executed engineering strategies supporting product growth, resulting in 25% year-over-year adoption growth and establishing eCivis as a leader in the grants management space.• Led Agile SDLC for Grants Management, delivering 25% faster feature releases and increasing customer satisfaction by 15% through cross-functional collaboration.• Implemented a new business intelligence dashboard, reducing reporting time by 40%, improving decision-making, and driving a 10% increase in productivity.• Managed software development, QA, and DevOps teams, delivering innovative, scalable solutions, reducing development time by 20%, and improving system stability by 15%.• Collaborated with executive leadership on RFPs, product roadmaps, and oversight of engineering and product departments, achieving 100% of key performance metrics while aligning the $3M budget with strategic initiatives.• Directed architecture, development, and maintenance of eCivis software products, achieving a 98% customer retention rate through reliable, customer-focused solutions.

Pasadena, California, Us

Managed the development and scaling of software solutions, growing the team from 8 to 30 full-time employees and onboarding offshore and nearshore vendors to boost capacity. Improved team velocity by 20% and code quality by 15% through Agile/Scrum and automation. Reduced deployment times by 30%, accelerating release cycles, and achieved 90% on-time delivery of product features. Practiced servant leadership, fostering collaboration, mentoring team members, and reducing onboarding time by 25%, while promoting a culture of continuous improvement and high-quality outcomes.• Instituted Agile / Scrum work environment in Development and IT teams within first 90 days, onboarded full Atlassian Cloudplatform (Jira, Confluence, Bitbucket), increasing operational efficiency 40% and improving cross-team collaboration.• Enabled the Pendo platform, providing data transparency on user engagement for the first time, and delivering customizedweb experiences to highly targeted user segments. The implementation generated critical customer engagement andadoption statistics, creating data insights where none existed before, driving a 20% increase in user retention.

Pasadena, California, Us

* eCivis Evangelist* Lead cross-functional teams for new products, extensions, features, and enhancements* Develop product positioning, value propositions, and various messaging content* Execute product corrections and adjustments* Capture market intelligence through market research* Analyze competitive offerings to identify product differentiation and gaps* Create and execute go-to-market plans including announcements, launches and campaigns* Actual vs Plan assessments* Sales enablement tools* Working with communication channels* Messaging platforms* CRM / SalesForce* Case studies, testimonials, raving fan* Channel relationships and strategic partnerships* Manage our client advisory board relationships

Pasadena, California, Us

Managed the development and scaling of software solutions, growing the team from 8 to 30 full-time employees and onboarding offshore and nearshore vendors to boost capacity. Improved team velocity by 20% and code quality by 15% through Agile/Scrum and automation. Reduced deployment times by 30%, accelerating release cycles, and achieved 90% on-time delivery of product features. Practiced servant leadership, fostering collaboration, mentoring team members, and reducing onboarding time by 25%, while promoting a culture of continuous improvement and high-quality outcomes.• Instituted Agile / Scrum work environment in Development and IT teams within first 90 days, onboarded full Atlassian Cloudplatform (Jira, Confluence, Bitbucket), increasing operational efficiency 40% and improving cross-team collaboration.• Enabled the Pendo platform, providing data transparency on user engagement for the first time, and delivering customizedweb experiences to highly targeted user segments. The implementation generated critical customer engagement andadoption statistics, creating data insights where none existed before, driving a 20% increase in user retention.

Los Angeles, Ca, Us

• Manage department annual budget ~$500k of 4 full-time employees, 1-5 contractors (including outsource) and fixed operating expenses.• Performed migration to Zuora, hosted/cloud subscription billing system including establishment of a product catalog and ‘quote-to-order’ system based in Salesforce.• Instituted an Agile / Scrum work environment within the development & IT teams. This also included the installation and use of Atlassian’s Jira, Confluence, Fisheye, Bamboo, & Green hopper software to support project management, wiki, source code viewing & reporting, continuous integration server & Scrum support for project management.• Instituted Amazon’s Cloud Computing architecture using EC2 servers running Amazon Linux AMIs. Currently in test deployment for backup data center migration to cut costs of physical data center.• Developed new versions of corporate website, as well as mobile device website for retrieving valuable reporting data. Mobile site integrated with Clickatell to support SMS query capability.• Recruited, coached, mentored, and trained individuals on the team; wrote onboarding plans and aided in career coaching.

Los Angeles, Ca, Us

• Manage department annual budget ~$2.5mil of 6 full-time employees, 3 contractors (including outsource) and fixed operating expenses.• Instituted development, staging & production software work environments, tools, policies, and practices.• Instituted an Agile / Scrum work environment from the top down, company-wide throughout all.• Developed new multi-team performance bonus programs that were built on team incentives, shared responsibilities, as well as a peer review processes. • Integrated hosted enterprise customer service solution, Zendesk, to track and meet customer service level agreements (SLA), issues, communications & defects.

Owner / Senior Web Development ManagerClients included: Yahoo!, DaVita Inc., Amgen, Royal Caribbean Cruise Line, theParkingSpot.com, Pritzker Realty Group and Hyatt Hotels.• Online marketing strategies through SEO / SEM development initiatives• eCommerce development and integration• Customer Relationship Management (CRM) deployment and integration• Custom website, intranet and systems integrations• Creative design, development and management for consistent marketing brands• Learning management systems (LMS) and computer-based training (CBT) module development• Flash-based video conferencing solutions• Corporate training

Denver, Co, Us

• Developed SEO / SEM strategies to produce multi-brand, micro site developments and blogs increasing organic search results, raising website traffic and time spent on site considerably. Some highlights include: o Enterprise content management system (CMS) upgrade and Microsoft .Net integration featuring web services.o Community / Social network development including user forums, recipe section, and Phosphorus Challenge. These tools helped build loyal, passionate visitors by encouraging user submitted content, recognition, ranking and online camaraderie.o Complex user tools including DaVita Diet Helper, Glomerular Filtration Rate (GFR) and Kt/V Calculators, Treatment Evaluator, Insurance Advice and more to assist patients and nephrologists.o MapQuest & Google Maps API implementation to get valuable facility location information in the hands of potential patients.o Google Ads implementation for in-house advertising and external ad sales opportunities.o Audio and Video production for instructional and marketing videos as well as audio podcasts.• Built and maintained internal eCommerce store for 35,000 employees. This acted as a marketing materials fulfillment, shipping and accounting process to deliver marketing goods and materials to more than 1,600 facilities. The store also provided means for individual employees to own company branded goods and apparel. • Greatly improved existing development, staging and production software work environments migrating old systems to newer VMWare instances. Established the use of tools, policies and practices. Worked with several technical and marketing teams in multiple locations in the US.

• Translated business plans and product vision of the President and Director of Technology into a highly visible web based tool for all K-12 educators for the entire state of Nevada (including Flash based video conferencing software).• Responsible for full-life cycle product development, information architecture. • Hands-on development role managing and working with other developers. • Some key technologies used: ColdFusion MX, Microsoft SQL Server 7, Visio, Dreamweaver MX 2004, Microsoft Project

El Segundo, Ca, Us

• Performed ColdFusion MX, Flash MX 2004 development for websites owned by NEOGOV.• Some projects include a full facelift to an existing website, modifications and repairs to an existing website and the implementation of a Flash based computer based training (CBT) module to integrate into their enterprise human resource workforce management system. • Some key technical skills used: Flash MX 2004 Professional, ColdFusion MX 6.1, Web Services, Flash Remoting, ColdFusion Component Development, Dreamweaver MX 2004, Microsoft SQL Server 2000, Visual Source Safe, Reverse Engineering, ColdFusion 5.0

San Francisco, Ca, Us

• Performed ColdFusion MX, Flash MX 2004 certified training and development for websites owned by RoundPeg, and to RoundPeg training customers..• Some projects include a full facelift to an existing website, modifications and repairs to an existing website for company management as well as adding additional features to the existing website and database.• Hands-on development role managing and working with other developers. • Primary Certified Advanced ColdFusion MX and Flash MX Instructor. Other approved Macromedia courses taught: 2 Levels of ColdFusion, 5 Levels of Flash MX 2004, 1 Level Captivate, 2 Levels Breeze, 1 Level Flex, 1 Level SQL.• Some key technologies used: ColdFusion MX, Microsoft SQL Server 7, Visio, Dreamweaver MX 2004

• Translated business plans and product vision of the President, into a highly aggressive web product development. • Responsible for full-life cycle product development, hiring of outside contractors, information architecture of one of the few fully-integrated Macintosh, FileMaker Pro & ColdFusion MX driven web businesses. • Hands-on development role. • Some key technologies used :ColdFusion, Microsoft SQL Server 7, Visio, ColdFusion Studio, Microsoft Project, Macintosh, FileMaker Pro

• Translated business plans and product vision of the Vice President and Marketing Director into a highly aggressive product development. • Responsible for full-life cycle product development, information architecture of an intranet system used internally to support their product sales, and product activation. • Hands-on development role working with a limited team in local and remote areas. • Some key technologies used : ColdFusion, Microsoft SQL Server 7, Visio, Dreamweaver MX, Microsoft Project

• Translated business plans and product vision of the owner into a highly aggressive product development. • Responsible for full-life cycle product development, information architecture of a website and eCommerce system used to support their product sales, and product education. • Hands-on development role. • Some key technologies used : NetSuite Systems, Dreamweaver MX, Microsoft Project

• Performed ColdFusion MX development for websites owned by Pritzker Realty Group.• Some projects include a full facelift to an existing website, modifications and repairs to an existing website for commercial real estate development as well as adding additional features to the existing website and database.• Hands-on development role managing and working with other developers. • Some key technologies used :ColdFusion, Microsoft SQL Server 7, Visio, ColdFusion Studio, Microsoft Project

Chicago, Il, Us

ColdFusion consultant developing large enterprise scale public and intranet sites and applications.

Thousand Oaks, Ca, Us

• Translated business plans and product vision of the Director of Training into a separate intranet website servicing the needs of all corporate Amgen employee’s training needs integrating the website to their Enterprise Learning Management System (LMS), OnTrak.. • Responsible for full-life cycle product development, information architecture of one of the largest. • Hands-on development role. • Some key technologies used: ColdFusion, Microsoft SQL Server 7, ColdFusion Studio, OnTrak Learning Management System.

Sunnyvale, Ca, Us

• Performed needs analysis for their Customer Relationship Management and web solution.• Managed and worked directly with contractors to implement upgrades and changes to their CRM solution.• Some key technologies used: GoldMine, GoldMine Everywhere, Crystal Decisions Enterprise, Microsoft SQL Server 7, Visio, Microsoft Project

• Translated business plans and product vision of the Vice President and Marketing Director into a highly aggressive product development. • Responsible for full-life cycle product development, hiring of outside contractors, information architecture of a media rich (flash) driven website highlighting each of their nation-wide locations. • Hands-on development role working with a team in local and remote areas. • Some key technologies used : ColdFusion, Flash, Microsoft SQL Server 7, Visio, ColdFusion Studio, Microsoft Project

Us

• Performed needs analysis for their Customer Relationship Management solution.• Managed and worked directly with contractors to implement upgrades and changes to their CRM solution.• Some key technologies used: GoldMine, Microsoft SQL Server 7, Visio, Microsoft Project

• Performed ColdFusion MX, Flash MX 2004 development for websites owned by Pritzker Realty Group.• Some projects include a full facelift to an existing website, modifications and repairs to an existing website for commercial real estate development as well as adding additional features to the existing website and database.• Hands-on development role managing and working with other developers. • Some key technologies used :ColdFusion, Microsoft SQL Server 7, Visio, ColdFusion Studio, Microsoft Project

Computer Science, Communications

Radio Communications, Computer Science