Rob Steller Email and Phone Number
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Product leader with over 9 years of product management experience, specializing in building out Product teams, culture and processes. Maximizing impact to improve lives!
Crisis Text Line
View- Website:
- crisistextline.org
- Employees:
- 4049
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Senior Product ManagerCrisis Text LineWethersfield, Ct, Us -
Product LeadCybernut Jun 2024 - PresentMiami, Florida, UsSpearheaded the development of a B2B SaaS cybersecurity training product for K-12 staff and students, managing the Product, Design, and Content team. Led cross-functional teams (Product, AI, Sales, Customer Success, Marketing) to launch high-impact features and three new product lines, driving 2.5x growth in annual recurring revenue, doubling customer acquisition, and growing the user base by 10x.Developed short-term and 5-year strategic plans that facilitated a successful fundraising round, contributing to overall company growth.Oversaw the release of numerous features, including a redesign of the Administrator Dashboard to provide actionable insights and an overhauled onboarding flow, resulting in a 300% increase in completion rates.Established robust processes and documentation from scratch, creating a centralized hub that enhanced communication and efficiency across teams.Revamped sprint planning and prioritization processes, significantly reducing time from feature handoff to release. -
Founder, DirectorLittle Eagles Football League Dec 2009 - PresentCreated and developed non-profit program promoting education through youth soccer league in Mali, West Africa.Expended program to multiple locations (rural and urban), reaching hundreds of youth.Organized and coordinated fundraisers and secured donations.
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Vp/Head Of Product, Senior LeadershipKnack Apr 2023 - Feb 2024Miami, Florida, UsMember of the Senior Leadership team, contributed to 270% growth in ARR for a B2B tutoring marketplaceSpearheaded Product and Design team, formulated first Product Strategy and Vision. Established a cohesive framework, encompassing a 2-year vision, 1-year outcomes, 6-month initiatives, and a 3-month feature roadmap, aligned with core business objectives and guided by the North Star Metric.Pioneered continuous discovery and user research practices, implementing effective feedback loops throughout the organization. Introduced user personas and established Product Quads. Identified and monitored key performance indicatorsFostered the growth of the Design team by implementing career ladders and identifying/providing professional development opportunitiesCollaborated with the CTO to optimize the agile development cycle, resulting in a 2-week reduction in the average design > build > measure cycleDrove outcomes across multiple areas of the business:-Expanded monthly students served by an 520% YoY-Increased monthly tutoring hours by 860% YoY-Achieved an 880% YoY increase in the number of monthly sessions-Slashed the time spent on manual aspects of new customer onboarding by 80%-Elevated weekly user retention by 80%-Boosted capturing of user demographic data by 1300%-Enhanced buyer/program admin engagement by 400%Established a cross-departmental team focused on improving acquisition, onboarding, and activation, resulting in:-270% increase in monthly new student acquisition YoY-780% increase in monthly new tutor acquisition YoY-390% YoY increase in monthly demand for tutors-140% increase in the response rate of tutors to student requests-Doubled the total number of students served within one year compared to the previous seven yearsFormulated a roadmap for the integration of generative AI within the platform, aiming to enhance student outcomes, reduce fraud, and lower operational costs. -
Senior Product ManagerKnack Oct 2022 - Apr 2023Miami, Florida, UsFirst Product hire - Implemented a Product approach based on Inspired (Marty Cagan)/Continuous Discovery Habits (Teresa Torres) to drive outcomes aligned to business goals and user experience with Product/Design/Engineering Trios.Helped lead the transition to JIRA for tracking current work, producing roadmapsCreated a culture of visibility internally and externally through documentation by creating templates for release notes, monthly Product updates, and a Year in Review. -
Product ManagerThrivedx (Formerly Hackeru) Jun 2021 - Oct 2022Miami, Fl, UsFounding member of the Product team (first hire from Head of Product) focused on tackling the toughest problems facing a B2C digital skills bootcamp.Interviewed/onboarded 10 new team members. Established foundation of Product processes/workflows, including launching a culture of running continuous customer discovery interviews. Given top priority initiatives identified by CEO to define and scope problem, collaborate with engineering on designing solution, and oversee execution/rollout.Drove outcomes for Admissions, Marketing, Finance, Student Success, and Career Services teams by identifying, building requirements/specifications, and delivering on initiatives impacting north star metrics, including:-Increased number of student job placements per month by 1300%-Increased customer conversion rates by 20%-Increased average salary difference between pre/post program by 83% -Increased percentage of student job placements by 95%-Increased marketing lead conversions rates by 30%-Improved lead quality by 70%-Reduced customer acquisition costs (CAC) by 38%Improved data integrity and created operational efficiencies by implementing critical features and transitioning 200+ staff from Google Sheets to new student information system, reducing operational costs by $100,000's/year.Implemented standardized Product documentation including wiki-style Release Notes, as lead ThriveDX Confluence contributor. -
Founder, CeoThe Prime Perspective Dec 2016 - Oct 2021Founded $10,000+/yr revenue company to design, develop, and market websites and mobile applications that met client budget and business requirements across a variety of industries, including music, professional services, nonprofits and real estate.Marketed, obtained, and managed multiple clients through various stages of their projects, including: conceptualization, mockups, prototypes, beta tests, software iterations, bug fixes, minimum viable product creation, product releases, analytics, and support.Developed websites and mobile apps utilizing multiple languages, including WordPress, C# / Xaml / Xamarin.
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Head Of Products And ServicesCrec Feb 2019 - Jun 2021Hartford, Ct, UsLed and managed a team of 2 product and service development staff and 10+ external developers for an education nonprofit organization..Developed mobile apps for iOS and Android with Xamarin framework. Managed a portfolio of products utilizing various management tools and the Agile framework. Released 4+ stable apps (B2B and B2C) with 1000's of active users aligning to Product Roadmap and ensuring collaboration with Engineering and business stakeholders.Created strategic product roadmaps, tactical product plans, communication plans, technical specifications, and timelines.Solicited and marketed products and services to potential customers/clients. -
Product Manager / Mobile DeveloperCrec Aug 2015 - Feb 2019Hartford, Ct, UsDeveloped mobile apps for iOS and Android using Xamarin framework. Managed a portfolio of products utilizing various management tools and the Agile framework. Released 4+ stable apps with 1000's of active users aligning to Product Roadmap and ensuring collaboration with Engineering and business stakeholders.Created product plans, communication plans, technical specifications, and timelines. Interviewed, selected, and managed 2 internal staff and multiple external development teams. Met with potential customers/clients and marketed products and services. -
Co-Founder, Product ManagerThe Riff Jan 2017 - Jun 2019Brought in by the Founder/CEO to identify and refine product features, launch minimum viable product, and manage roadmap for a mobile app designed to keep fans up to date on the latest news from their favorite jazz artists.Managed app development by an international team for iOS and Android platforms, with a web dashboard backend for updating app content.Continued to grow user base of, supported, and further developed app.
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Co-Founder, Podcast Host, EditorThe Commentist 2012 - Jan 2019Co-founded podcast network, creating and recruiting hosts for 10+ shows. Hosted and edited multiple podcasts, including Roll to Hit, a live play 5th edition Dungeons and Dragons podcast.Maintained website and posted new content.
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Founder, CeoStellar Learning Innovations Llc Nov 2012 - Dec 2016Founded educational software company to innovate education through technology. Ran discovery of educators to define minimum viable product. Created product specs and oversaw the development of software to help educators track student progress on learning objectives through a gamified platform designed to engage students.
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Data Analyst/ManagerAchieve Hartford! May 2011 - Jul 2015Hartford, Connecticut, UsLed design and development of School Data and Choice website, creating visibility for stakeholders with descriptive and diagnostic analytics, reports and data visualizations.Collected, analyzed, and standardized large volumes of data and created descriptive analytics dashboards for research supporting innovative educational programming.Designed insightful dashboards for the Executive team to track and improve community engagement.Implemented structured, detailed analysis of district parent/student NPS survey for school satisfaction, utilizing A/B Testing to ensure optimal design and question sequence. -
Program ManagerCrec Aug 2012 - Sep 2013Hartford, Ct, UsManaged a variety of programs for a regional education service center. Created and deliver a professional development for teachers around using game mechanics to improve engagement and motivation in the classroom.Created podcast delivered every other week discussing education technology, which can be found at etc.crec.org. -
Consultant/Project ManagerExcel Bridgeport Jun 2011 - May 2012Collected, analyzed, and reported research data in support of innovative educational programming. Led communications on research data with Executive Director, Superintendent, Board of Education, school administrators, and community groups. -
Math And Literacy Tutor/Teacher'S AssistantMontessori At Annie Fisher School Sep 2010 - Jun 2011Provided in class teaching assistance for ages 3-12.Organized and conducted small group tutoring for math portion of standardized test.Administered standardized verbal test to students and analyzed data to produce reports.
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Math/Literacy Tutor And Teacher'S AssistantHartford Americorps Sep 2009 - May 2010Provided teachers with in class assistance for grades 3 and 4 at Wish Elementary.Organized and conducted small group tutoring for math and literacy portions of standardized test.Lead and supervised after-school activities at Asylum Hill Boys & Girls Club.
Rob Steller Skills
Rob Steller Education Details
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University Of ConnecticutMaster'S Degree In Survey Research -
University Of ConnecticutUrban Education -
UdacityAndroid Development
Frequently Asked Questions about Rob Steller
What company does Rob Steller work for?
Rob Steller works for Crisis Text Line
What is Rob Steller's role at the current company?
Rob Steller's current role is Senior Product Manager.
What is Rob Steller's email address?
Rob Steller's email address is ro****@****ail.com
What is Rob Steller's direct phone number?
Rob Steller's direct phone number is +186029*****
What schools did Rob Steller attend?
Rob Steller attended University Of Connecticut, University Of Connecticut, Udacity.
What are some of Rob Steller's interests?
Rob Steller has interest in Technology, Soccer, Windows 8, Windows Phone 8, Disruption, Sports, Farscape, Teaching, Nina Simone, Microsoft Surface.
What skills is Rob Steller known for?
Rob Steller has skills like Nonprofits, Teaching, Program Management, Program Development, Fundraising, Community Outreach, Data Analysis, Educational Technology, Community Development, Public Speaking, Non Profits, Social Media.
Who are Rob Steller's colleagues?
Rob Steller's colleagues are Aaron Cleofas, Corbin Monardez, Evelyn Knapp, Adam Dipasquale, Angela Nowell, Julia Deluca, Samira Cheruku.
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