Hi, I’m Rob, a dynamic and innovative creative leader with over 20 years of experience in the arts, entertainment, and commercial sectors. My passion lies in creating sustainable, inclusive, and forward-thinking storytelling through immersive experiences. I specialise in blending creativity with business, education, and technology to reimagine how stories are told and experienced.Currently, as Artistic Director at Theatre Centre and Creative Lead at Lemon Jelly Creative and The Department, I lead projects that captivate audiences and drive commercial success. From groundbreaking initiatives at Theatre Centre to co-creating global experiences like MSC Cruises’ Spy Mission, my work transforms creative concepts into impactful realities.My diverse portfolio includes directing large-scale game shows, developing interactive digital experiences, and creating immersive environments for children and families. I thrive on collaborative storytelling, engaging audiences across diverse communities. Projects like Headlong Futures and my work on Acts of Resistance have nurtured powerful audience experiences, both locally and internationally.Beyond creative leadership, I also explore topics around masculinity on The Blurry Bits podcast and actively mentor emerging creatives. With a First-Class BA in Dramaturgy and extensive teaching experience, I am dedicated to inspiring the next generation to embrace innovation and inclusivity in their work.Let’s connect and collaborate on creating memorable, impactful experiences that inspire and transform.