I am an accomplished Senior Executive covering roles including CEO, Chief Commercial Officer and Managing Director. I consistently deliver winning business strategies across a range of dynamic markets working with major international brands and large and small organisations.My ability to drive transformational change is facilitated through the implementation of robust financial and operational systems. I also lead and develop high-performing multi-disciplinary teams (100+), drive a vision, establish actionable solutions, add value, achieve operational goals and maximise organisational profitability.In my current position as Group CEO & Board Member, I lead a direct team and manage a business revenue of over £300M.Key expertise includes ✦ Strategic Leadership ✦ Executive Team Management. ✦ Business Transformation ✦ Operational Turnaround ✦ Change & Improvement Initiatives ✦ Revenue and P&L Management ✦ Commercial Strategy ✦ M&A (Mergers & Acquisitions) ✦ Project Management ✦ Target Operating Models ✦ Stakeholder Management ✦ Business DevelopmentSome of my successes:✦ Post a strategy flip from IPO to operational business management, I kept the business trading without any tangible cash facilities prior to undertaking extensive negotiations and securing an overdraft facility before successfully leading a tech joint venture partnership.✦ As Senior Advisor Retail & Consumer Goods for PwC, I supported at Board Level to complete priority business projects that had stalled or underperformed and needed leadership to ensure delivery in tight deadlines and under pressure. Assignments included with Douglas Group as Commercial Lead for SAP roll out & implementations in Germany, France, Italy and Spain, developing a centralised assortment and procurement strategy across 19 markets.✦ In my role as Chief Commercial Officer & Managing Director, I created, designed and implemented a new Commercial / Category operating model across 13 countries, and as part of the new operating model, I restructured the European organisation resulting in over 20% staff reductions. I also created an omnichannel assortment strategy, Group pricing strategy and standardized store layout across 1000 stores.Please feel free to reach out to me directly at wilkinsr2@live.co.uk