Robyn Becker Email & Phone Number

New York, Ny, Us

New York, Us

•Strategically select seasonal assortments to drive sales and exceed a sales plan of over $60 million for all channels of the Direct to Consumer (DTC) division including monthly catalogs, ecommerce and 4 retail stores.•Manage all planning for the retail division including creating buy plans and assortment plans; developing and projecting sales plans; maintaining the open to buy; tracking daily, weekly and monthly sales, receipts, trends, RTVs and markdowns; reporting on seasonal hindsight performance.•Oversee the complete catalog process from start to finish by selecting merchandise and pagination, styling all looks, coordinating samples for photo shoots, editing copy, tracking circulation and monitoring sales.•Created the first sell through report for DTC to more accurately analyze sales, and later implemented Skypad as a reporting tool within the DTC department.•Developed a strategy to effectively and profitably continue the life cycle of excess web inventory by opening and planning for an off price DTC store in Woodbury Commons opening Summer 2017.•Coordinate with Social Media, Marketing and Email teams to develop strategic plans to increase audience interactions, grow customer acquisition and strengthen our brand image.•Developed and executed opening assortments for 3 retail stores, merchandised the new Broome St NYC store, and constantly support the retail managers and stylists to drive their sales, replenish best sellers and service high spend customers.•Effectively managed two interns teaching them the buying and catalog process, retail math and excel essentials such as pivot tables and v-lookups.

Dallas, Texas, Us

•Successfully completed the Executive Development Program, a training program providing the skills to be a successful merchant in the buying office.•Support the buyer in the buying process of omnichannel merchandise for stores and ecommerce by preparing reports for market, analyzing product and sales trends, sizing and allocating orders, and presenting ideas for success with new product.•Assist the buyer at TOM FORD market appointments in New York, helping to choose assortments for the following season.•Manage all receipts and open to buy for multiple vendors including Armani and TOM FORD; enter purchase orders; negotiate with vendors for markdown allowances and returns to vendor; propose, oversee and key all markdowns and price changes; analyze sales trends daily; project sales, receipts and markdowns for monthly financial projections; coordinate marketing and advertising stories, mailers and emails.•Control all basics programs by placing weekly replenishment orders, and developing strategies to make the business more profitable.•Manage designated selling associates in 41 NM stores helping them to grow their business, and providing them with brand education. •Communicate and partner with the sales associates and department managers to ensure they have the most successful product for their stores.

Dallas, Texas, Us

•Assisted the buyer in the Last Call jewelry office with the buying and product development process.•Negotiated and communicated with vendors on a daily basis regarding their products, pricing and details of purchases

Los Angeles, California, Us

•Promoted and sold Donni Charm merchandise around campus and facilitated trunk shows.

New York, Us

•Assisted sales team with market week, inventoried e-commerce merchandise, aided stylist for photo shoots, entered and confirmed sales orders and catalogued PR credits. •Returned to NYC for the Spring/Summer 2013 runway show to help with day of show preparations.

•Supervised ten children at a resident camp for eight weeks in and out of the cabin.

Bachelor Of Science (Bs) With Distinction, Fashion Merchandising

Overseas Student Program