Robyn Gough Email & Phone Number

Birmingham, England, United Kingdom

Birmingham, England, United Kingdom

- Supporting a luxury fashion division delivering over £7M LY & managing a Designer Ready To Wear department that delivered annual turnover over £1M - Leading & implementing a new clienteling programme- Leading a team of 18 sales associates and 2 supervisors to exceed sales & KPI targets by developing skills in product & brand knowledge, clienteling, cross category selling, after sales service and luxury customer experience- Overseeing over 24 designer ready to wear brands including Zimmermann, Balenciaga, Balmain, Moncler & Mugler- Liaise and influence key stakeholders in Visual Merchandising, Buying & Merchandising teams to enhance visual presentation, stock holding , brand & product allocation & relay customer feedback- Manage relationships with luxury concession brands, concession managers & teams to support and set improvement targets & resolve issues- Analyse business to deliver trade reports & business reviews- Actively recruit extraordinary team members - Maintain high level of understanding and awareness of industry trends both at a retail and brand/product level- Deliver regular commercial and inspiring floor moves- Organise, plan & deliver brand & product training to team

Birmingham, West Midlands, United Kingdom

Retail lead - Project Earth

Manchester, United Kingdom

Collaborating with the Brand/Campaign manager to oversee the management and strategy of Social Media, campaign and PR operations. Furthermore specific roles involved;• Social media platform management and content marketing.• Define and drive social media strategies with the brand and campaign manager.• Create and develop content and supporting copy ideas to integrate with all other digitalmarketing activities, to ensure brand consistency and drive user engagement.• Plan, evaluate and monitor to be reactive to social trends.• Build and maintain relationships with celebrities, influencers and stylists to pursue and createcommercial opportunities.• Weekly reporting using Google Analytics and Facebook/Instagram insights.• Competitive analysis, industry research and best practice assessment.• Email pitches, follow-ups and responding to sample call ins.• Communicate on behalf of the brand to press, influencers and online media.• Plan, develop and execute events.• Monitor press and online media for coverage.• Assist in development of new influencer and celebrity strategy.• Excellent customer service across all platforms including out of hours to ensure paramountuser experience.

Social Media Management, Visual Merchandising, Branding Operations, Team Management, Photo-shoot Styling, Content creation, Graphic Design and Marketing strategies. Reference;"I highly recommend Robyn without reservation for any marketing, branding, visual merchandising and social media related role. She has proven within Designer Exchange that she can take limited resources and build, train and expand to further than we could have imagined. She is a fantastically strong asset to any company or individual who needs to further their business." - Luci Fitzpatrick, Operations Manager.Full reference available upon request.

Manchester, United Kingdom