Robyn Daly

Robyn Daly Email and Phone Number

Group Marketing Manager: Harte Group - NexVentur, EWS Recruitment & HEXhire @ NexVentur
Robyn Daly's Location
Roscommon, County Roscommon, Ireland, Ireland
Robyn Daly's Contact Details

Robyn Daly work email

Robyn Daly personal email

n/a
About Robyn Daly

Accomplished Marketing Manager and Content Director of multiple award-winning companies and corporate publications and websites with a progressive career in digital marketing, managing brands across B2B and B2C audiences. A stellar record of overseeing the strategic development, execution, localisation, and delivery of content across all company channels while developing conversion-centered inbound and outbound marketing strategies. These include public relations, organic social media, blogs, email marketing and customer evidence. Notable success in creating and implementing multi-platform digital content marketing strategies across multiple sectors, including FMCG, retail, manufacturing, motoring, and financial services for local and global brands within Walmart, BNP Paribas, Chrysler/Jeep and Toyota, among others.Experienced in developing authentic brand voice, ensuring all content and messaging is consistent across platforms and affirms company value proposition. Credible history of employing data, insights, and creative thinking to measurably deliver on marketing objectives and profitable growth.Strong business acumen with a passion for selling and an excellent track record in agency sales and growth.AREAS OF EXPERTISE• Marketing Strategy• Content Marketing Management• B2B Marketing Automation - Pardot• Cost Reduction & Budget Administration• Digital & Social Media Platforms & Strategies• Business Development• Brand Positioning & Growth• Process Improvement• Sales & Revenue Optimization• Consultative & Solution Selling• Team Leadership & Training

Robyn Daly's Current Company Details
NexVentur

Nexventur

View
Group Marketing Manager: Harte Group - NexVentur, EWS Recruitment & HEXhire
Robyn Daly Work Experience Details
  • Nexventur
    Group Marketing Manager - Harte Group
    Nexventur Jul 2023 - Present
    Ireland
    View
  • Nexventur
    Marketing Manager - Nexventur
    Nexventur Jun 2022 - Jun 2023
    Ireland
    View
  • World Of Tiles
    Marketing Manager
    World Of Tiles Mar 2021 - May 2022
    Ireland
    Member of the #leadership team and responsible for the #marketing strategy and all activities to drive sales and brand awareness. #Ecommerce manager for newly launched online store.
    View
  • Magicbox
    Marketing Consultant
    Magicbox Jan 2019 - Apr 2021
    Ireland
    Developed and launched content-rich, insights-driven digital strategies for brands; utilised technology to improve business performance, create new products, and reimagine current processes. Implemented ecommerce marketing and provided strategic marketing thinking for a number of start-up brands, ensuring low cost, retargeting customers, and personalisation of the buying experience. Initiated data analysis of client marketing activities and identified strategies to drive improvements. Created digital content for multiple online platforms: video, photography, blogs, and social media posts while editing and publishing collateral in line with targeted audience. • Strategised social media plans for various brands, both established and start-ups to improve lead generation. • Increased ROI and achieved objectives by devising and deploying sales-driven emailer strategies for a number of brands. • Managed digital marketing activities including ecommerce of a number of brands across B2B and B2C audiences.
  • Halcyon Group
    Marketing And Communications Manager
    Halcyon Group Jul 2020 - Feb 2021
    County Roscommon, Ireland
    ● Developed and led the group’s marketing and communications strategy across paid, earned, owned and shared channels to meet business objectives.● Provided leadership to cross-functional teams, inspiring them to buy into the company service mission and marketing strategy.● Created new sales process, improving efficiencies by implementing #Pardot marketing automation sychronised to #Salesforce CRM. ● Built up company reputation and brand awareness through earned and paid media exposure – writing press releases, advertorials and industry awards.● Set up and management of multi-platform lead-generation campaigns utilising website landing pages, social media and direct marketing to build the company profile and client base in new sectors.● Drove sales leads and improved renewals process through emailer marketing and engagement campaigns.● Developed social media platforms and strategy, company tone of voice and visual style guide, building audiences from scratch. ● Took over company Google Ads platform from specialist PPC agency and created optimised campaigns. Increased traffic to site by 41%. ● Increased organic search by 26% through SEO strategies: developed content marketing and brand storytelling assets such as blogs, video, photography and social media. ● Multi-touch attribution reporting. ● Re-envisioned and project managed new company website – completed on time and to budget.
    View
  • Narrative
    Content Director
    Narrative Feb 2013 - Dec 2018
    Cape Town Area, South Africa
    Established a digitally-led, award-winning content marketing agency within the global Publicis Groupe of ad agencies. Dual portfolio: Content Director and Head of Marketing. Developed company marketing material; oversaw video content marketing; compiled and edited Narrative’s B2B publication, The Content Marketer; created editorial style guides; copy edited contributor content. Directed all marketing efforts for the agency to position Narrative as a leading digital content marketing agency by creating thought-leadership content for blog and newsletter, identifying PR opportunities, writing press releases, and participating in thought-leadership interviews from marketing media. Formulated accurate content budgets for client costing, ensured budget adherence, and drove new processes to create efficiencies. Guided and trained the content team, ensuring content produced was on strategy and maintained the highest standards.
    View
  • Ramsaymedia
    Group Editor, Custom Publishing
    Ramsaymedia Jan 2009 - Dec 2012
    Cape Town
    Coordinated with the executive management to launch the corporate publishing division of traditional publishing house RamsayMedia. Oversaw and trained a team of editors, journalists, sub-editors, and designers; defined KPAs and conducted performance reviews to optimize work efficiency. Developed several pitch-winning content marketing strategies to meet client business objectives. Collaborated with the Art Director to develop strong and sustainable design identities for key B2B and B2C brands: Sanlam Reality, Toyota, Retail Motor Industry Organisation, Ride/Anatomic.
    View
  • Caxton Community Newspapers
    Editor-In-Chief, Get It, Western Cape
    Caxton Community Newspapers Jun 2006 - Dec 2008
    • Launched four community magazines in the Western Cape• Managed and mentored team of editors, journalists, sub editors and designers• Conceptualised and executed advertorial projects to foster editorial and commercial synergy• Created and managed content plans per magazine• Wrote feature articles • Networked with PR and talent agencies to ensure firsts on stories• Copy edited and proof read all magazines• Supported features with excellence in photography; trained editors to improve their photography
    View

Robyn Daly Skills

Magazines Copy Editing Editing Publishing Editorial Journalism Photography Social Media Writing Digital Media Feature Articles Custom Publishing Web Content Copywriting Proofreading Content Management Online Publishing Content Strategy Publications

Robyn Daly Education Details

Frequently Asked Questions about Robyn Daly

What company does Robyn Daly work for?

Robyn Daly works for Nexventur

What is Robyn Daly's role at the current company?

Robyn Daly's current role is Group Marketing Manager: Harte Group - NexVentur, EWS Recruitment & HEXhire.

What is Robyn Daly's email address?

Robyn Daly's email address is ro****@****a.co.za

What schools did Robyn Daly attend?

Robyn Daly attended Rhodes University, Red & Yellow Creative School Of Business, York High School.

What are some of Robyn Daly's interests?

Robyn Daly has interest in Animal Welfare.

What skills is Robyn Daly known for?

Robyn Daly has skills like Magazines, Copy Editing, Editing, Publishing, Editorial, Journalism, Photography, Social Media, Writing, Digital Media, Feature Articles, Custom Publishing.

Not the Robyn Daly you were looking for?

View similar profiles

Free Chrome Extension

Find emails, phones & company data instantly

Find verified emails from LinkedIn profiles
Get direct phone numbers & mobile contacts
Access company data & employee information
Works directly on LinkedIn - no copy/paste needed
Get Chrome Extension - Free

Aero Online

Your AI prospecting assistant

Download 750 million emails and 100 million phone numbers

Access emails and phone numbers of over 750 million business users. Instantly download verified profiles using 20+ filters, including location, job title, company, function, and industry.