AeroLeads people directory · profile
Robyn Tang Email & Phone Number
Chief Revenue Officer
at
Noggin
1 work email found
@viacomcbs.com
6 phones found area 212, 415, and 646
LinkedIn matched
4 data sources
Profile completeness 100%
Who is Robyn Tang? Overview
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Quick answer
Robyn Tang is listed as Chief Revenue Officer at Noggin, based in New York, New York, United States. AeroLeads shows a work email signal at viacomcbs.com, phone signal with area code 212, 415, 646, and a matched LinkedIn profile for Robyn Tang.
Robyn Tang previously worked as Senior Vice President, Growth Strategy - Noggin at Paramount and Vice President, Global Marketing at Mealpal. Robyn Tang holds Mba, Management Strategy, Management & Organizations, Marketing, Technology, Entrepreneurship from Northwestern University - Kellogg School Of Management.
Company email context
Email format at Noggin
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{first}.{last}@viacomcbs.com
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Profile bio
About Robyn Tang
What I love most about marketing is that there are so many facets to the role. I have had the incredible fortune to explore at a high level and also dive deep into all functional areas of marketing across multiple business models and industries.I started my career in lifecycle marketing and subscription management at Time Inc.'s People Magazine. I developed hands-on-keyboard experience in digital marketing and customer acquisition at internet media company Travelzoo (NASDAQ: TZOO) and ecommerce company Gilt Groupe, Inc. I acquired product marketing and B2B marketing skills at Facebook. Since then, I held marketing leadership roles reporting to the CEO or business unit leader at Yelp, Paramount Global, MealPal, and Boostable. In these roles, I owned the comprehensive marketing strategies to drive both brand awareness and growth KPIs. Under my leadership, I have driven 1.5x-2.5x revenue growth at Yelp's Eat24 business, MealPal (Series C startup), and Paramount Global's Noggin business. I have managed 8-figure budgets and led 20+ person teams including specialists in customer acquisition, lifecycle marketing, product marketing, creative, brand management, growth analytics, customer support, marketing communications, and programming. I have experience with a range of business models (ecommerce, subscription, marketplaces, ad-supported, partnership rev-share) across multiple industries including media, education, fashion, food, ad tech, and travel.Outside of work, I am the president of my co-op building, volunteer as the class parent for my daughter's school, and enjoy hiking and reading. I previously served on the board for Rebuilding Together San Francisco.Specialities: Marketing Strategy | Integrated Marketing | Revenue Planning | Brand Management | Growth | DTC | Subscriptions | Ecommerce | MarketplacesFor a full version of my resume, please contact me via LinkedIn.
Listed skills include Online Advertising, Mobile Marketing, Product Marketing, Pay Per Click, and 13 others.
Current workplace
Robyn Tang's current company
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10 roles · 23 years
Robyn Tang work experience
A career timeline built from the work history available for this profile.
Senior Vice President, Growth Strategy - Noggin
Created, developed, and executed marketing strategies and programs to deliver against marketing objectives. Grew customer base and revenue by over 2x. Oversaw team of 20, and managed $50M+ budget.Selected Achievements: - Crafted new brand architecture to differentiate Noggin and position appropriately to all target audiences. Launched brand campaign.
Sep 2020 - May 2024
Vice President, Global Marketing
Oversaw global market expansion, growing from 6 to 20 cities in two years. Increased revenue by 2x within one year and generated positive operating income within two years. Managed team of 20.Selected Achievements:- Owned budget, pricing strategy, media planning, and referral program to drive customer acquisition. Channels included paid search, paid.
Jan 2018 - Mar 2020
Head Of Growth - Yelp Eat24
Led growth department to drive 50% YoY growth, contributing to the sale of Eat24 to GrubHub at a 2x valuation. Oversaw team of 6, and managed $20M budget.Selected achievements:- Oversaw customer acquisition including SEM, SEO, social, programmatic display, retargeting, out of home, TV/OLV, radio, online audio, direct mail, experiential, and comarketing.
May 2016 - Sep 2017
Head Of Marketing
Led B2B marketing strategy including sales marketing, content strategy, public relations, events, and social media. Select partners included eBay, Eventbrite, Groupon, and Alibaba. Boostable sold to Metric Collective.
Aug 2014 - Mar 2016
Product Marketing
Led go-to-market strategy to drive awareness and adoption of products, growing revenue by over 2x YoY for Power Editor (Ads Manager) and launching Business Manager. Created customer insights intake process and provided voice of the customer to inform product roadmaps for advertising interfaces.
Apr 2013 - Jul 2014
Director Of Acquisition Marketing
Oversaw team of four and agencies to manage multi-million dollar budget across SEM, SEO, social, programmatic display, affiliate, and TV/OLV. Delivered 10% above new user growth goal with positive ROI.
Jul 2012 - Apr 2013
Director, Online Marketing
Established acquisition marketing department, building the team structure, technology integrations, and vendor processes. Grew subscriber base by over 25x from paid channels and 3x from referral. Oversaw demand forecast, market research, and marketing analytics.
2010 - Jul 2012
Marketing Director
Created marketing plans to acquire new subscribers and maximize subscriber lifetime value, increasing base by over 15% at one-third the cost versus the prior year. Negotiated in-house media buys with over 30 vendors across search, display, and paid social.
2009 - 2010
~1 yr
Marketing Manager
Managed conversion and retention programs for People Magazine. Launched 30+ direct mail tests per year, and increased revenue by 5% in two years as manager. Collaborated with Ad Sales to create People Magazine’s loyalty program to increase subscriber retention.
2003 - 2007
~4 yrs
2 education records
Robyn Tang education
Mba, Management Strategy, Management & Organizations, Marketing, Technology, Entrepreneurship
Northwestern University - Kellogg School Of Management
B.S., Economics
The Wharton School
FAQ
Frequently asked questions about Robyn Tang
Quick answers generated from the profile data available on this page.
What company does Robyn Tang work for?
Robyn Tang works for Noggin.
What is Robyn Tang's role at Noggin?
Robyn Tang is listed as Chief Revenue Officer at Noggin.
What is Robyn Tang's email address?
AeroLeads has found 1 work email signal at @viacomcbs.com for Robyn Tang at Noggin.
What is Robyn Tang's phone number?
AeroLeads has found 6 phone signal(s) with area code 212, 415, 646 for Robyn Tang at Noggin.
Where is Robyn Tang based?
Robyn Tang is based in New York, New York, United States while working with Noggin.
What companies has Robyn Tang worked for?
Robyn Tang has worked for Noggin, Paramount, Mealpal, Yelp, and Boostable.
How can I contact Robyn Tang?
You can use AeroLeads to view verified contact signals for Robyn Tang at Noggin, including work email, phone, and LinkedIn data when available.
What schools did Robyn Tang attend?
Robyn Tang holds Mba, Management Strategy, Management & Organizations, Marketing, Technology, Entrepreneurship from Northwestern University - Kellogg School Of Management.
What skills is Robyn Tang known for?
Robyn Tang is listed with skills including Online Advertising, Mobile Marketing, Product Marketing, Pay Per Click, Digital Media, Marketing, Analytics, and Marketing Strategy.
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