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As a dynamic and results-driven marketing executive, I bring a robust leadership style and expertise across the real estate, luxury retail, and entertainment sectors. My career is marked by a strong ability to drive consumer engagement both online and offline, leveraging a unique blend of brand and event marketing to foster client connections and build strategic partnerships.With a foundation in data-driven insights, I excel at using analytics to inform creative and business strategies, delivering optimal results. I am known for being a collaborative and respected team player, adept at working across different levels, functions, and time zones. I have also had the privilege of participating in prestigious leadership programs, such as the Saks Fifth Avenue Executive Leadership Program.Core Competencies:Strategic Marketing Planning and ImplementationLeadership and Team ManagementDigital Marketing ExpertiseBrand DevelopmentPublic RelationsEvent and Experiential MarketingStrategic PartnershipsVendor ManagementCreativity and InnovationNetworking and Relationship ManagementIndustry Knowledge
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Marketing DirectorUhnw Family OfficeLos Angeles, Ca, Us
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Director Of MarketingRegent Properties Jun 2021 - PresentLos Angeles, California, UsExcited to share my journey in pioneering the creation of the inaugural marketing department at Regent Properties and Regent PM! As the driving force behind corporate branding initiatives and marketing strategies, I've been privileged to lead diverse projects aimed at enhancing brand visibility and engagement. Here's a snapshot of my key accomplishments:• Led the development of branded content across various channels, from online digital presence to tenant programming, fostering stronger connections with our audience.• Orchestrated over 100 tenant engagement events annually, in collaboration with property management teams, nurturing vibrant communities and fostering brand loyalty.• Conceptualized and executed 8 branded tenant engagement apps, strategically elevating tenant satisfaction and retention rates.• Collaborated with broker teams to optimize sales and leasing performance, managing sales materials and events effectively.• Demonstrated adept budget management, overseeing team budgets and ensuring the success of marketing initiatives through metrics-driven approaches.• Directed the creation of the annual company ESG Policy, aligning corporate values with environmental, social, and governance goals.• Managed relationships with multiple agency partners, including creative agencies and vendors, ensuring seamless collaboration and effective project execution. -
Regional Marketing Director / Fashion Pr DirectorSaks Fifth Avenue 2018 - Jun 2021New York, Ny, Us• Collaborated with corporate leadership on management of a Saks #2 flagship store nationally ($150M+ in annual revenue) • Oversaw $1M budget while leading marketing, events, and PR strategy of four stores across California and Arizona• Cultivated relationships with top-100 clients, which resulted in a 15 – 23% increase of in-store revenue, year-over-year• Served as key liaison and managed of SaksFirst Limitless Top Client Program across all stores, serving top-tier clients• Accompanied clients on experiences/events including Paris and New York Fashion week, designer PA dinners, and charity benefits• Facilitated customer-strategy meetings with key internal stakeholders to develop new customer-spend strategies• Analyzed data of consumer shopping behaviors to develop action plans and drive an increase of in-store revenue • Managed all promotional events, in-store programs, and product launches to expand customer base and increase sales• Implemented marketing technologies (social media/online PR partnerships with internal media departments)• Planned and executed 300+ annual events to drive new client acquisition and retention; achieved 500% ROI ($5M+ annually)• Managed a team of six marketing managers and coordinators to ensure execution of marketing strategies of all stores• Implemented a jewelry sales program/top-seller program for the Beverly Hills store, which was adopted by all 43 stores in the US• Liaised between corporate marketing, vendors, and store leadership to ensure streamlined business operations -
Marketing Director / Fashion Pr DirectorSaks Fifth Avenue 2015 - 2018New York, Ny, Us -
Marketing DirectorSaks Fifth Avenue Mar 2010 - 2015New York, Ny, Us -
Marketing ConsultantCalera Investment Group 2009 - 2010• Developed vertical marketing channels to improve lease-up ratios for 400+ multi-family residential units across California• Managed a $500K+ marketing budget (digital and print) to improve brand awareness and increase company revenue • Enhanced online marketing strategy, media plan, grassroots initiatives and pricing strategies by performing competitive analysis • Created best practices manual for sales teams to provide a single-source, company-wide guide
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Director Of Marketing And SalesMjw Investments Sep 2006 - 2009Santa Monica, Ca, Us• Spearheaded the creation of sales and marketing strategies for a $92M adaptive reuse residential and commercial development project in Los Angeles, effectively driving interest and engagement.• Conceptualized and executed a series of tenant and community events aimed at generating excitement and fostering community engagement, ultimately contributing to the success of the sales process.• Directed and supervised a team of 10 sales and marketing professionals, ensuring seamless daily operations and achieving optimal sales outcomes for multi-family properties.• Managed comprehensive online and print media buying initiatives, orchestrated public relations campaigns, developed outreach programs, organized impactful events, and forged strategic partnerships to enhance project visibility and drive sales.• Led the planning and development of the interactive website, santeevillage.com, which was recognized with a nomination for the prestigious 2008 Major Achievement in Merchandising Excellence (MAME) award, showcasing innovation and excellence in online marketing within the real estate industry. -
Senior Account ManagerTonic Brand Communications Mar 2005 - Sep 2006Us -
Account DirectorThe Cimarron Group May 1999 - Mar 2005
Robyn Horwitz Skills
Robyn Horwitz Education Details
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University Of JohannesburgEducation
Frequently Asked Questions about Robyn Horwitz
What company does Robyn Horwitz work for?
Robyn Horwitz works for Uhnw Family Office
What is Robyn Horwitz's role at the current company?
Robyn Horwitz's current role is Marketing Director.
What is Robyn Horwitz's email address?
Robyn Horwitz's email address is ro****@****msn.com
What is Robyn Horwitz's direct phone number?
Robyn Horwitz's direct phone number is +131088*****
What schools did Robyn Horwitz attend?
Robyn Horwitz attended University Of Johannesburg.
What skills is Robyn Horwitz known for?
Robyn Horwitz has skills like Marketing, Marketing Strategy, Strategic Partnerships, Advertising, Social Media, Public Relations, Sales, Crm, Email Marketing, Marketing Communications, Creative Direction, Leadership.
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