Rocco Mariconda Email & Phone Number

Johnson City, Tn, Us

• Develop creative packaging campaigns in alignment with brand standards and marketing objectives• Design promotional packaging kits and graphics used to combine specific specialty products• Create mechanical artwork from initial design to final approved production ready files for release• Assist in the development and design of packaging campaign assets used for 360 degree promotions

Paris, Fr

• Worked with the creative director and all cross-fucntional partners for new packaging lauches and product line extensions through all phases of design, mechanical implementation and print production• Concepted and executed designs for all marketing presentations, retail displays/merchandising and collateral • Designed and produced digital e-campaigns, banners, gifs, social media promotions and sales presentations• Adhered to all brand guidelines for consistency through all print and digital campaign design deliverables• Directed model and product packaging photo shoots, retouching and color corrections• Reviewed and approved all released artwork, press proofs and color standards

• Designed packaging and promotions to meet each clients brand objectives• Created new product development packaging presentations per client brand • Designed promotional items, direct marketing, posters, and retail displays

Amsterdam, North Holland, Nl

• Directed model / packaging retouching and color correcting• Directed mechanical packaging artwork for production through outside vendors • Designed packaging graphics, retail displays, cosmetic wall graphics and 3D comps• Developed conceptual designs for packaging and retail displays

Des Plaines, Illinois, Us

• Developed conceptual designs for specialty / seasonal retail displays and packaging• Oversaw design production of promotional displays and packaging• Developed designs that maintained and reinforced the Revlon brand• Worked collaboratively to maintain a consistent brand architecture for all client facing material • Collaborated with art directors, account mangers and strategy teams in all phases of design

• Conceptualized packaging and brand design in collaboration with executive management• Developed packaging and promotions to meet the individual objectives of each client’s brand• Collaborated with design directors and strategy team members to deliver effective brand presentations

Tokyo, Kanto, Jp

• Designed packaging graphics, retail displays, print collateral, 3D comps and marketing presentations• Upheld brand identity (Biore, Jergens, Ban, John Frieda) through all graphic and packaging execution• Partnered with packaging teams in developing primary and secondary structures• Directed product photography and model / packaging retouching and color correcting• Oversaw production artwork from design to mechanical development through press approval• Provided approval on color standards for primary and secondary packaging components an artwork

• Designed promotional items, direct marketing, posters, banners and signage• Oversaw all print production and color standards while maintaining the brand identity• Administered printer relations within the United States and Hong Kong

• Designed advertisements and promotional items• Created artwork for various digital media and online promotions• Designed comps - CD packaging, posters and advertisements• Prepared press ready files for output / created mechanical files

Paris, Fr

• Designed comps - advertisements, packaging and point of sales• Created marketing presentations and style / mood boards• Prepared press ready files and mechanicals for output

New York, Ny, Us

• Generated concepts for brand development• Designed comps - packaging, direct marketing and point of sales• Performed on screen edits of existing layouts