Rocco Petrarca

Rocco Petrarca Email and Phone Number

Digital & Social Media Strategist - Driving ROI with Creative and Data-Driven Social Media Advertising | Media Buying | Social Media Management @ Octonano
Rocco Petrarca's Location
New York City Metropolitan Area, United States
Rocco Petrarca's Contact Details

Rocco Petrarca work email

Rocco Petrarca personal email

About Rocco Petrarca

I am a Digital and Social Media Strategist based in New York City. Originally from Italy, the land of luxury brands, I have worked as a Digital & Social Media Strategist at Octonano LLC, a branding and marketing agency that works with fashion brands, culinary companies and aviation firms. They’re located in Manhattan’s bustling SoHo district, with an office in Florence.Over the past 3 years, I have worked on high-profile social media marketing campaigns, reaching millions of Americans, while managing thousands of dollars of advertising on Instagram, Facebook and TikTok.As an expert in e-commerce marketing, web analytics, omnichannel marketing and brand storytelling, I have helped brands steadily grow their reach, website traffic, and digital sales. I helped brands reach new audiences through spark and innovative social media and digital strategies. I have assisted with raising brand awareness, boosting brand reputations, and getting press coverage on advertising campaigns.Aspiring entrepreneur, I am building my international dream career.So far, this is what I built:► Lived in 8 cities and 6 different countries for academic and professional reasons► 4 languages spoken (Italian, Spanish, English, French) - trying to learn my 5th language► Colleagues and friends from all over the world - International networking► Strong soft and hard skills (learning something new every day)► Grown up in a small family business environment► Participation in Volunteer activities► Member of the Young Executives Committee of Italy-America Chamber of Commerce, Inc. (NYC)3 quotes I am in love with:“I love inspiring people, and if I can make a difference in one person's life, then that's the success for me!”“Try Not to Become a Man of Success. Rather Become a Man of Value""Curiosity guides my life"

Rocco Petrarca's Current Company Details
Octonano

Octonano

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Digital & Social Media Strategist - Driving ROI with Creative and Data-Driven Social Media Advertising | Media Buying | Social Media Management
Rocco Petrarca Work Experience Details
  • Octonano
    Digital & Social Media Strategist
    Octonano Jun 2022 - Present
    New York City Metropolitan Area
    - Development and implementation of Social Media and Digital Marketing strategies- Plan, execution and daily optimization of Social Media Advertising campaigns (Social Media: Facebook, Instagram, TikTok, Linkedin)- Management and distribution of ADV budget across omnichannel strategies to drive brands overall growth
  • Italy-America Chamber Of Commerce, Inc.
    Member Of The Young Executives Committee
    Italy-America Chamber Of Commerce, Inc. Dec 2021 - Feb 2022
    New York, New York, United States
    The Italy-America Chamber of Commerce (IACC) want to make my experience as productive as possible. Its goal is to ensure that I have all the tools necessary to learn about the American way of doing business in order to nurture my professional growth. In order to enhance my professional exchange experience in the U.S., the IACC is offering all NEs access to its Young Professionals network of over 100 contacts by providing me with a complimentary Young Professionals Membership (YEX), valid for 3 months.
  • Erasmus For Young Entrepreneurs
    New Entrepreneur
    Erasmus For Young Entrepreneurs Nov 2021 - Feb 2022
    New York, New York, United States
    Within EYE Global there's a collaboration between the two entrepreneurs: the host entrepreneur and the new entrepreneur. The experienced entrepreneur helps the new entrepreneur acquire the skills needed to run a small firm. The host benefits from fresh perspectives on his/her business, cooperating with foreign partners, and learning about new markets.The stay of the new entrepreneur is partly financed by the European Commission.
  • Octonano
    New Entrepreneur (Ne) - Eye Global (Erasmus For Young Entrepreneurs Global) Program
    Octonano Nov 2021 - Feb 2022
    New York, New York, United States
    Octonano LLC is the company that hosted me within the Erasmus for Young Entrepreneurs Global Programme (EYE Global), a European exchange program.New entrepreneurs in this program are neither employees nor interns of the host entrepreneur’sbusiness as the exchange is built on a peer-to-peer collaboration between two entrepreneurs. Detailed information about the program and its functioning can be found at https://eyeglobal.eu and www.erasmus-entrepreneurs,eu.I am the New Entrepreneur (NE) and Maurizio Marchiori is the Host Entrepreneur (HE).Achievements:● Created Social Media strategies and editorial plans to increase brand awareness and lead generation● Designed email marketing strategies to implement at different stages of the customer journey● Prepared a training course to let clients implement, execute, optimize Facebook campaigns
  • Cesto Del Sud | Www.Cestodelsud.Com
    Co-Founder & Ecommerce Manager
    Cesto Del Sud | Www.Cestodelsud.Com Oct 2020 - Oct 2021
    www.cestodelsud.comAchievements:● Built a new e-commerce brand from scratch, after a market research based on Design Thinking Process● Managed the store through all levels: search providers, orders, logistics, customer care and satisfaction● Designed and managed Facebook Ads and email marketing campaigns to reach the right audience
  • Rocco Petrarca
    Social Media Manager/Strategist & Personal Branding Consultant
    Rocco Petrarca Apr 2020 - Oct 2021
    Italy
    Helping brands and professionals grow with Social media and Personal Branding strategiesAchievements:● Designed and executed cross-channel strategies and editorial plans for small and medium business● Personal branding and increased lead generation by 15% month-over-month generating revenue● Leverage data to understand what worked to improve engagement rate by 30% year-over-year
  • Michael Page
    Intern - Sales & Marketing Division
    Michael Page Jan 2020 - Mar 2020
    Mexico City Area, Mexico
    Michael Page is acknowledged as one of the leading recruitment companies for Sales & Marketing, with a team of specialist consultants based in offices throughout Mexico. Achievements:● Worked closely with the Senior Executive Manager for the scouting of candidates within the LATAM region● Found the right candidate in less than 1 month (during my first month) to fill a vacancy for a senior position● Supported my team to prepare weekly and monthly reports
  • Barilla Group
    Field Work Research - Design Thinking Project
    Barilla Group Apr 2019 - Jul 2019
    Parma, Emilia-Romagna, Italy
    The students work like an external task force for the company on the assigned research task and under the supervision of a company Coach, who serves as the link between the company and the group. Achievements:● Developed innovative concepts for new products in the bakery category (interviews, analysis, brainstorming)● Proposed 5 new approved product ideas to the Innovation Marketing Manager
  • Rebranding Headquarters
    Junior Strategic Marketing Consultant
    Rebranding Headquarters Apr 2018 - Jul 2018
    Bologna, Italia
    Rebranding Headquarters is a strategy consulting firm specialized in brand repositioning.Achievements:● Assisted the Senior Consultant to relaunch firms in the market through strategic brand repositioning● Conducted market research and competitor analysis as part of the initial analysis of a new client● Built a content strategy and editorial plans based on different goals and managed CRM
  • Spar Supermarket
    Sales And Marketing Management Assistant
    Spar Supermarket Feb 2014 - Feb 2016
    Montescaglioso, Italia
    During my studies, I worked in my family's business in Sales and Commercial department. My main tasks have been:— Planning, goal-setting and achieving activity goals— Collecting and analyzing sales data and business strategies
  • Spar Supermarket
    Customer Service Assistant Manager
    Spar Supermarket Feb 2014 - Feb 2016
    Montescaglioso, Italia
    During my studies, I worked in my family's business in the Customer Service department.My main tasks have been:— Open and maintain customer accounts by recording account information— Collect and analyze customer information— Identify and assess customer's need to achieve satisfactionSkills I have developed in this role:Consumer behavior insights | Time management | Empathy | Product Knowledge | Problem-solving

Rocco Petrarca Skills

Writing Team Building Project Work Mailchimp Sales Ielts Content Marketing Market Research Digital Marketing Language Development Mental Lingua Francese Collecting Business Administration Thesis International Studies Bloomberg Terminal Digital Influence Complaints Google Analytics Organizational Structure Canva Vibrant Management Public Relations Brand Management International Economics Crm Resolve Spanish Leadership Powerpoint Public Speaking Accounting Face To Face Networking Languages Volunteering System Bloomberg Business Services English Team Leadership Google Adwords Social Media Advertising Microsoft Office Microsoft Excel Testing Test Preparation Customer Service Lingua Italiana Teamwork Conflict Resolution Microsoft Lingua Spagnola Analysis Sustainable Development Social Media Economics Majors Digital Marketing Experience Lingua Inglese C International Education Communication Advertising Goal Setting Marketing Time Management Project Planning Project Shopify Spain Council Rome Digital Divide International Studio Obtain Comparison Microsoft Windows Microsoft Exchange Software Microsoft Word Seo Copywriting Proposal Writing Wordpress Italy Social Media Marketing Commerce Team Motivation Business Strategy Problem Solving United Nations Marketing Strategy French Recruiting Influence Others

Rocco Petrarca Education Details

Frequently Asked Questions about Rocco Petrarca

What company does Rocco Petrarca work for?

Rocco Petrarca works for Octonano

What is Rocco Petrarca's role at the current company?

Rocco Petrarca's current role is Digital & Social Media Strategist - Driving ROI with Creative and Data-Driven Social Media Advertising | Media Buying | Social Media Management.

What is Rocco Petrarca's email address?

Rocco Petrarca's email address is ro****@****ail.com

What schools did Rocco Petrarca attend?

Rocco Petrarca attended Universidad La Salle, A.c., Università Di Bologna, Icn Business School, Università Degli Studi Internazionali Di Roma - Unint, Am Language Studio - Sliema, Malta, Universidad De Córdoba, Istituto Tecnico Commerciale A. Loperfido - Matera, Veronica Gentili Academy.

What skills is Rocco Petrarca known for?

Rocco Petrarca has skills like Writing, Team Building, Project Work, Mailchimp, Sales, Ielts, Content Marketing, Market Research, Digital Marketing, Language Development, Mental, Lingua Francese.

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