Rochelle Buchanan Email and Phone Number

About CompanyPetSmart, Inc. is an American retail chain operating in the United States, Canada, and Puerto Rico engaged in the sale of specialty pet supplies and services such as grooming and dog training, cat and dog boarding facilities, and daycare. PetSmart also offers a varied selection of animals for sale and adoption such as birds, fish, amphibians, reptiles, and several breeds of small animals like guinea pigs, chinchillas, gerbils, hamsters, and mice.My Work Manage Social Media marketing campaigns and day-to-day activities including:Curate relevant content to reach the company’s ideal customers.Create, curate, and manage all published content (images, video and written).Monitor, listen and respond to users in a “Social” way while cultivating leads and sales.Conduct online advocacy and open stream for cross-promotions.Develop and expand community and/or blogger outreach efforts.Oversee design (ie: Facebook Timeline cover, profile pic, thumbnails, ads, landing pages, Twitter profile, and blog).Design, create and manage promotions and Social ad campaigns.

About Company The E. W. Scripps Company is an American broadcasting company founded in 1878 as a chain of daily newspapers by Edward Willis Scripps. It was also formerly a media conglomerate. The company is headquartered inside the Scripps Center in Cincinnati, Ohio.Its corporate motto is "Give light and the people will find their own way."My ExperienceManage and help to create marketing content to socialize and use for social media purposes (e.g. customer videos briefs, customer case studies, blog posts, posts from analysts and customers)Support SEO strategies by understanding keyword priorities and how they integrate into content marketing plansAssist in link building campaigns in coordination with client SEO goalsProvide analysis and recommendations as the program evolves and can be reviewedResearch and administer social media tools on a daily basis in support of clients’ social media strategyMonitor and evaluate social media results on a daily basis in coordination with client goals and benchmarksCommunication to team and management on project development, timelines, and resultsWork closely with the other team members to meet client goalsKeep pace with social media and internet marketing industry trends and developments