Rochelle Grayson

Rochelle Grayson Email and Phone Number

Founder, Mosaic Accelerator | Co-Founder, Circles of AI | Board Advisor, Sustainable Media Center | Keynote Speaker on AI, Data Analytics, Entrepreneurship, & DEI | Investor | Educator | Entrepreneur @ Mosaic Accelerator
Rochelle Grayson's Location
Vancouver, British Columbia, Canada, Canada
Rochelle Grayson's Contact Details
About Rochelle Grayson

I am a digital executive and strategist with 30+ years of business, technology, finance, and education experience. I have led and launched several innovative digital media initiatives, working with a combination of both small and large companies.I am equally comfortable discussing:- Artificial Intelligence - Digital business models- Digital strategy, monetization, marketing, analytics & ROI- Online community building - Web & mobile technologiesI am the Program Advisor / Industry Chair for the University of British Columbia's Sauder School of Business' Digital Leadership and Data & Marketing Analytics Programs. I have been teaching AI & Generative AI, Digital Monetization & ROI, Digital Strategy & Transformation, Digital Leadership & Performance Management, Digital Analytics, and Digital Marketing courses. I also serve as a Board Advisor for the Sustainable Media Center in NYC. I have presented at several conferences including the Frankfurt Book Fair, Digital Book World, the Consumer Electronics Show (CES), G-Star in Seoul, Korea, GDC San Francisco, Whistler Film Festival, and Digital Hollywood in Los Angeles and San Jose.I have been nominated as one of Canada's Top 100 Most Powerful Women by the Women’s Executive Network, been named “The New Executive Cool Hunter” by Canadian Business Magazine, been included as one of Vancouver’s Top Forty Under 40 by Business in Vancouver, and listed as one of Vancouver's Top 10 Technology Women. I was also the recipient of the Canadian Women in Communications' Trailblazer: Excellence in Leadership Award.I hold an MBA in Finance & Business Policy from the University of Chicago, as well as Master Certifications (Six Sigma Black Belt) in Product Development Management & Business Facilitation.SPECIALTIES- AI Applications in Business - AI Business Models & Strategies- AI Readiness, Transformation & Performance Management- Digital Monetization, Analytics, & ROI- Digital Strategy & Marketing- Business Development- Technology Development- General Business Management

Rochelle Grayson's Current Company Details
Mosaic Accelerator

Mosaic Accelerator

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Founder, Mosaic Accelerator | Co-Founder, Circles of AI | Board Advisor, Sustainable Media Center | Keynote Speaker on AI, Data Analytics, Entrepreneurship, & DEI | Investor | Educator | Entrepreneur
Rochelle Grayson Work Experience Details
  • Mosaic Accelerator
    Founder
    Mosaic Accelerator Mar 2023 - Present
    Mosaic Accelerator is an early-stage accelerator empowering non-technical, marginalized, Black, Indigenous, and women of colour to build successful, sustainable, tech-enabled businesses.At Mosaic, we believe that non-technical, women founders from marginalized, racialized, and underrepresented communities have the potential to be some of the most innovative and impactful entrepreneurs in the world! We are dedicated to providing these women with the skills, knowledge, and networks needed to build and grow successful, sustainable, tech-enabled businesses.We help our participants overcome the technology and business challenges faced by Black, Indigenous, Latin, Asian, Middle Eastern, transgender, neurodivergent, women with disabilities, and immigrant women. By empowering women from all backgrounds, we create a more just and prosperous society for all.We provide a range of resources and support, including personalized coaching and mentorship, no-code and low-code tech solutions, online classes, networking, and funding opportunities. Through our programs, we aim to create a community of innovative, inclusive, and socially responsible entrepreneurs who are driven to create positive change in their communities and beyond. Our goal is to empower our community to turn their ideas into reality, and to make a meaningful impact on the world. We are committed to promoting diversity, equity, and inclusion in the entrepreneurial ecosystem, and to providing opportunities for underrepresented entrepreneurs to succeed.
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  • Circles Of Ai
    Co-Founder
    Circles Of Ai May 2024 - Present
    Vancouver, Bc, Ca
    At Circles of AI, we believe that understanding and implementing artificial intelligence should be within everyone's reach. We're dedicated to making AI accessible and a practical part of business operations across industries.What We Do:Circles of AI hosts dynamic online circles where entrepreneurs, small business owners, non-profits, and enterprise leaders come together to explore the potential of AI. Our community is built on the principles of collaboration and practical learning, ensuring that every session not only educates but also empowers participants. We also provide valuable playbooks and resources, enabling members to apply AI effectively in various organizational contexts.Our Mission:To create an accessible platform where business professionals can learn about AI in a hands-on manner, share their insights, and apply AI solutions to real-world challenges. We strive to turn curiosity into capability by offering clear, actionable guidance through expert-led discussions and community support.Whether you’re looking to introduce AI into your business processes, enhance existing systems with AI capabilities, or simply learn about the latest AI trends and technologies, Circles of AI is your go-to community. We’re here to help you navigate the complexities of AI so you can focus on what really matters — growing your organization and leading in your industry.
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  • New Ventures Bc
    Executive In Residence
    New Ventures Bc Jan 2021 - Present
    Vancouver, Bc, Ca
    Mentoring in-revenue, BC-based companies via the Sales & Marketing Accelerator Program:> AfterSell - Post-purchase upsell app for Shopify> Agents Republic - Multilingual call center services using WFH agents> Brave - Hardware & software to prevent overdose deaths> Buddi - In-store & online technologies for cannabis retailers> Certicraft - Operational compliance technologies for craft cannabis growers> Craver - Customized mobile apps for restaurants> Do Some Good - CSR activities & communication platform> FiitFu - CRM for network marketers> GoSocial - Marketing services for mortgage loan officers> Greenline POS - POS ​solutions for cannabis retailers> ic Infrastructure - Public & private sector infrastructure asset management technology> LearningBranch - Conversational-assessments & hiring for customer support reps> Locelle - Platform facilitating mentorship for women in the workplace> MergeBase - SCA tool for sec & dev teams> ModoHR - Provider of compliance, HR, and background screening checks> OcuDigital - In-office & remote vision therapy provider> Pacific Rim Innovations - CBD & THC extraction for cannabis products> Plugzio - Level 1 EV charging solution> Plantiga - Smart fitness insoles with A.I performance insights> RightMetric - Data-backed research / case studies for marketers> SalonMonster - Salon management software> SME Strategy - Strategic planning consulting> TalentMarketplace - Recruitment-as-as service> ThisFish - Software & AI for seafood traceability & processing> Traqspera - Mobile construction management app> Veza Global - Research-backed EDI assessments & solutions> WeDoLaundry - On-demand laundry & dry cleaning services> Wyrk - Platform to manage local, high-quality workers> Yield Exchange - Online GIC marketplace for wholesale deposits> Zen Maker Lab - STEM / STEAM summer / after school programs for kids & youth> ZipBoard - Visual reviews & bug tracking for eLearning content
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  • Ubc Sauder School Of Business
    Program Advisor / Industry Chair - Digital Transformation Program
    Ubc Sauder School Of Business Aug 2011 - Present
    Vancouver, Ca
    UBC Sauder's Digital Leadership program provides executives and industry leaders with the critical thinking and analytical skills to further develop and lead digital organizations. This program embraces the changing pace of technology, big data analytics, and innovation in a digital world.Developed the program structure, curriculum, course content, and instructed the following courses:Leading Data-driven PerformanceDigital leaders are in-demand and need to be pro-active to drive innovation and change. Examine what it means to be a “data-driven” organization and how data influences your value proposition. Implement data-driven decision-making and know how it informs your overall data strategy. Develop an agile performance approach that demystifies big data and utilizes data analytics to deliver actionable results. Finally, be accountable for your data governance and create a digital strategy that shapes your future path.Digital Measurements, Analytics, & InsightsData is gold. Learn how to organize, visualize, and action both first-party and third-party data. Analyze metrics across key digital platforms including search, display, and social & evaluate the role of statistical significance in conversion-rate optimization to better support customers across an omni-channel experience. Digital ROIDigital disruption has changed the way we recognize ROI in today's digital world. Digital ROI uses both left- and right-brain thinking to create positive return on value (ROV). Examine how digital business models disrupt traditional value chains. Identify and interpret signs of disruptive change, and build digital solutions while optimizing and calculating your organization's digital ROI.Digital TransformationOrganizations today need to rethink and define their digital readiness and break down silos. Create a culture where digital can thrive by becoming both change/ innovation agent, and pitch your vision while balancing both stakeholder resistance and influence.
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  • Ubc Sauder School Of Business
    Program Advisor / Industry Chair - Data And Marketing Analytics Program
    Ubc Sauder School Of Business Mar 2020 - Present
    Vancouver, Ca
    UBC Sauder's Data and Marketing Analytics program provides early- to mid-career marketing professionals with the strategic and analytical data and marketing skills to better understand and react to various customer patterns, as well as evolve the way they measure, plan, and implement their marketing activity and performance metrics to inform business decisions. This program develops analytical capabilities and provides learners with the necessary skills to advance their careers and accelerate their organizations. Developed the program structure and curriculum for the following courses:Data and Marketing Analytics FundamentalsThis course covers the basics of marketing data analytics, where to find data, and how to build a data-drive culture.Customer AnalyticsThis course covers how to use marketing and customer analytics to study customer behavior and improve the customer experience for effective business decisions and growth.Data Visualization and StorytellingLearn how to communicate marketing strategies using dashboards and visualizations.Marketing Intelligence & Performance OptimizationMarketing intelligence (MI) combines marketing analytics, data mining, data visualization, data tools and infrastructure, and best practices to help organizations make better data-driven decisions. Using MI, organizations can optimize their marketing performance to maintain a competitive advantage and to achieve their organizational goals and objectives.Agile MarketingThis course reviews four cornerstones that define an Agile marketing project: iterative and incremental delivery, empirical process control, self-organized teams and information radiators.Mobile and Social AnalyticsDiscover how mobile and social analytics can drive higher profits, improve the customer experience, and create measurable value to your business.
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  • Ubc Sauder School Of Business
    Industry Chair / Instructor - Social Media Program
    Ubc Sauder School Of Business 2009 - 2018
    Vancouver, Ca
    Developed the program structure, content, and curriculum for the The UBC Award of Achievement in Social Media. The UBC Award of Achievement in Social Media is a part-time program for those aiming to take the lead in planning and implementing social media strategies.Instructor for the following face-to-face and online courses:Social Media MonetizationBuild and monetize an online community through social media. Discover concrete tools to help define and establish communities that match business goals as well as the appropriate business models to maximize success. Learn how to create models to calculate Social Media ROI.Social Media Strategy & MarketingLearn the importance of setting up a strategic social media framework that matches your overall organizational goals and broader marketing activities. Develop a social media marketing campaign that impacts and defines customer engagement and behaviour. Evaluate success and failure scenarios including dealing with time, cost, location and permission constraints. Discover how to leverage social media to promote your brand through viral and traditional marketing channels, and learn to make your brand pop in all the social media noise.
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  • Ubc Extended Learning
    Instructor, Future Global Leaders
    Ubc Extended Learning Jul 2017 - Present
    Vancouver, British Columbia, Ca
    Targeted at 15-to-18 year old, international and Canadian students, students spend an intensive 2-3 weeks (30 hours) in the following courses:AI in Action: Ethics, Innovation and ApplicationThis course takes students on an interactive journey through the world of AI, focusing on ethical usage, global challenges, and innovative applications. Hands-on exercises in prompt engineering and AI-driven creative projects allow students to apply their learning in practical contexts. Students will learn to evaluate and use AI tools responsibly and creatively. No matter their technological abilities, students are empowered with the knowledge and skills to excel in the world's fastest-growing technology.Digital Media EntrepreneurshipIn this course, students brainstorm, build, and pitch new digital products or services using proven startup, GenAI, and digital marketing strategies and techniques.
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  • Artsites.Ca
    Co-Founder
    Artsites.Ca 2005 - Present
    Vancouver, Bc, Ca
    ArtSites offers a simple, affordable, do-it-yourself service that allows visual artists to easily create and manage their own professional websites that best showcase and promote their artwork.
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  • Bccampus
    Open Textbook Author, Foundations In Digital Marketing
    Bccampus Apr 2020 - Present
    Ca
    Funded by a BCcampus grant, this open textbook project, in conjunction with Langara faculty and instructional staff, will focus on developing, analyzing, and optimizing digital marketing strategies, campaigns, and tactics for learners in a variety of organizations. It will be openly and freely available to all instructors and learners of digital marketing.
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  • Wiley
    Co Author, Applied Marketing, Canadian Edition
    Wiley Nov 2019 - Present
    Hoboken, Nj, Us
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  • Langara College
    Faculty, School Of Management
    Langara College Aug 2014 - Apr 2023
    Vancouver, Bc, Ca
    Professor for the following advanced business courses:Business StrategyThis capstone course of the Post Degree Diplomas provides the opportunity for students to formulate a corporate business strategy, make decisions and interact as executive leaders running a company within a business simulation. The course integrates concepts, skills and techniques gained in previous course work into a strategic management framework. Students will learn to think, analyze, plan, and make decisions at a strategic level and then see the results of their decisions.Digital MarketingThis course examines the role of the web today and how to optimize the use of digital marketing. The course provides students with the fundamental principles and techniques for designing and developing effective digital channels for promotional, distribution, and interactive communication. Students learn the basics of information design and usability, SEO, email & mobile marketing, social media strategies, and learn the fundamentals of website development.Social Media StrategyThis course examines the role of Social Media today and how to use it to meet organizational goals. The course provides students with the fundamental principles and techniques for designing and developing effective social media goals, objectives, strategies, and tactics for all types of organizations. Students learn through lectures, simulations, guest speakers, case studies and applied projects.Marketing Communications DesignThis course introduces students to industry-standard applications for professional design, digital publishing, and digital content creation. Students acquire basic technical and aesthetic skills required to design marketing materials in a business environment.Business Presentation SkillsThis course prepares students to present effectively in a range of practical business situations. It covers managing meetings, public speaking and interpersonal communications in a business setting.
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  • Langara College
    Educational Technology Advisor
    Langara College Jan 2020 - Dec 2022
    Vancouver, Bc, Ca
    Providing educational technology support to faculty in the areas of online teaching, online student engagement, digital media content creation, and digital integration of online courseware (publisher and open educational resources).
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  • Langara College
    Department Chair, Marketing - School Of Management
    Langara College May 2019 - 2022
    Vancouver, Bc, Ca
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  • Canadian Women & Sport | Femmes Et Sport Canada
    Board Member
    Canadian Women & Sport | Femmes Et Sport Canada Nov 2014 - Apr 2021
    Toronto, Ontario, Ca
    Chair - Finance, Audit, & Risk CommitteeChair - Revenue Generation Committee (November 2014 - August 2019)Member - MARCOM Committee
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  • Computers For Schools, Bc
    Chair Of The Board Of Directors
    Computers For Schools, Bc Sep 2009 - Jul 2014
    Burnaby, Ca
    Computers for Schools BC provides quality refurbished computer equipment to schools, libraries, Community Access (CAP) sites and learning focused not-for-profit organizations across our province.
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  • Canadian Internet Registration Authority (Cira)
    Nomination Committee Member
    Canadian Internet Registration Authority (Cira) Feb 2010 - Feb 2014
    The Canadian Internet Registration Authority (CIRA) is the not-for-profit corporation that manages the dot-ca domain space on behalf of all Canadians.Its functions include: * Managing the dot-ca domain space * Developing and implementing domain name policy * Facilitating dot-ca dispute resolution * Accrediting Registrars * Running a WHOIS service for dot-ca domains * Representing CIRA as a member of the Internet Corporation for Assigned Names and Numbers (ICANN) and other international organizations.
  • Bookriff Media Inc.
    Ceo
    Bookriff Media Inc. Jun 2010 - Mar 2012
    Ca
    BookRiff Media Inc. was a Vancouver-based company, offering a new digital publishing technology platform. Through BookRiff, consumers could mix content from virtually any source–published books, websites, and their own files–to build custom compilations called Riffs. Each time a Riff got distributed, all content owners, creators, and contributors would get paid. BookRiff's technology managed the authoring, bundling, licensing, attribution, and payment details for each of these custom compilations.
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  • Canadian Women In Communications
    Vice Chair, Bc Board Of Directors
    Canadian Women In Communications 2009 - 2012
  • Twemes
    Co-Founder
    Twemes Jan 2008 - 2011
  • Ecobuddies Interactive
    Business Advisor
    Ecobuddies Interactive 2009 - 2010
  • New Media Bc
    Board Member
    New Media Bc Sep 2008 - Dec 2009
    Ca
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  • New Media Bc
    Acting President
    New Media Bc Jun 2009 - Oct 2009
    Ca
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  • Work At Play
    President
    Work At Play 2007 - 2009
    Vancouver, British Columbia, Ca
    Work at Play is a social media agency specializing in the monetization of digital content for brands and entertainment properties. More than just cool creative sites, Work at Play turns communities into moneymaking machines. For brands, shows, artists, or games, Work at Play takes customers, viewers, fans and players to the next level.Work at Play's at the crazy collision course of communities, technology, entertainment, and monetization.Work hard. Play more.www.WorkatPlay.com
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  • Donat Group Enterprises
    Chief Operating Officer
    Donat Group Enterprises 2007 - 2008
    Ca
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  • Obehave! Entertainment
    President
    Obehave! Entertainment 2006 - 2007
  • Elastic Entertainment
    Co-President, Business
    Elastic Entertainment 2006 - 2007
  • Women In Film & Television Germany
    International Representative
    Women In Film & Television Germany 2004 - 2007
  • True West Films
    Production Executive
    True West Films 2005 - 2006
  • Women In Film & Video Vancouver
    Executive Director
    Women In Film & Video Vancouver 2005 - 2005
    Los Angeles, California, Us
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  • Agile Business Strategies
    Chief Business Agilist
    Agile Business Strategies 2001 - 2005
  • Flashlog
    Ceo
    Flashlog 1999 - 2001
  • Honeywell
    Director Of Products
    Honeywell 1997 - 1999
    Charlotte, North Carolina, Us
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  • Honeywell
    New Products Manager
    Honeywell 1997 - 1997
    Charlotte, North Carolina, Us
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  • Honeywell
    Assistant Controller
    Honeywell 1996 - 1997
    Charlotte, North Carolina, Us
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  • Lehman Brothers
    Summer Associate
    Lehman Brothers Jun 1995 - Aug 1995
    Us
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  • Siemens
    Financial Analyst
    Siemens Oct 1992 - Jun 1994
    Munich, De
    Performed strategic, competitive and market analyses of all North American operating units; maintained financial reporting packages and consolidation systems; assisted in the development, analysis, and implementation of the Hyperion EIS system.
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  • Siemens
    Executive Assistant
    Siemens Jun 1992 - Oct 1992
    Munich, De
    Created and carried out presentations and special projects for the Board of Directors in German and English.
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  • Deutsche Genossenschaftsbank (Dg) Investment Bank
    Analyst
    Deutsche Genossenschaftsbank (Dg) Investment Bank Sep 1991 - Jun 1992
    Researched and identified target companies for cross-border (German / American) M&A deals using models and on-line databases. Maintained German and American client correspondence.
  • Ibm Deutschland Gmbh
    Computer Programming Intern
    Ibm Deutschland Gmbh Jun 1991 - Sep 1991
    Developed computerized models to analyze and test the inductance and capacitance in passive silicon carriers.
  • Ibm Deutschland Gmbh
    Computer Programming Intern
    Ibm Deutschland Gmbh Jun 1990 - Sep 1990
    Developed computerized models to analyze and test the inductance and capacitance in passive silicon carriers.

Rochelle Grayson Skills

Social Media Digital Media Online Marketing Strategy Digital Strategy Social Media Marketing Entrepreneurship Marketing Strategic Planning Leadership Management Public Speaking Brand Development Business Development Digital Marketing New Business Development Social Networking Strategic Partnerships Product Management Web 2.0 Start Ups Marketing Communications New Media Higher Education Online Publishing Executive Management E Commerce Content Management Online Advertising Strategic Communications Content Strategy Marketing Management Nonprofits Public Relations Seo Content Development Entrepreneur Media Relations Market Research Publishing Corporate Communications Global Business Development Advisory Managerial Finance Sem Digital Entertainment German Financial Advisory Web Analytics Search Engine Optimization

Rochelle Grayson Education Details

  • The University Of Chicago Booth School Of Business
    The University Of Chicago Booth School Of Business
    Business Strategy
  • Swarthmore College
    Swarthmore College
    German Literature
  • Wildermuth Gymnasium
    Wildermuth Gymnasium
    Math & Physics

Frequently Asked Questions about Rochelle Grayson

What company does Rochelle Grayson work for?

Rochelle Grayson works for Mosaic Accelerator

What is Rochelle Grayson's role at the current company?

Rochelle Grayson's current role is Founder, Mosaic Accelerator | Co-Founder, Circles of AI | Board Advisor, Sustainable Media Center | Keynote Speaker on AI, Data Analytics, Entrepreneurship, & DEI | Investor | Educator | Entrepreneur.

What is Rochelle Grayson's email address?

Rochelle Grayson's email address is ro****@****elle.ca

What is Rochelle Grayson's direct phone number?

Rochelle Grayson's direct phone number is +160461*****

What schools did Rochelle Grayson attend?

Rochelle Grayson attended The University Of Chicago Booth School Of Business, Swarthmore College, Wildermuth Gymnasium.

What are some of Rochelle Grayson's interests?

Rochelle Grayson has interest in Interior Decorating, Cooking, Economic Empowerment, Education, Dancing, Hiking, Science And Technology, New Technology And Gadgets, Arts And Culture.

What skills is Rochelle Grayson known for?

Rochelle Grayson has skills like Social Media, Digital Media, Online Marketing, Strategy, Digital Strategy, Social Media Marketing, Entrepreneurship, Marketing, Strategic Planning, Leadership, Management, Public Speaking.

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