Accelerating GB consumer-centric vision by spreading the importance of quality as a top priority in all Organizations based on two key points: product superiority vision based on consumer drivers & sensorial product experiences and a better consumer listening to deliver superior value consistently through the value chain.

• Worldwide Responsible for the Innovation Business Model• Responsible to develop, deliver, evaluate and raise actions required for the adoption of the Innovation Model with all Business Units worldwide• Leading the implementation, monitoring and follow-up of innovation process, ensuring the adequate use of all learnings in the continuous improvement and sustain of the model within GB • Acting as the center of expertise on innovation methodologies: Design Thinking, Lean Startup, Open Innovation, while leading the expertise-sharing amongst Organizations across worldwide (US, UK, Brazil,Colombia, Argentina, Spain, China, Canada)

Support organization-wide knowledge sharing, so that the organizations know-how, information and experience is shared inside and (as appropriate) outside the organization with clients, partners, and stakeholders

- Creation of shopper & insight area to support Marketing, Trade Marketing & Category Management departments- Responsible to create a competitive advantage for delivering fact-based consumer/shopper understanding and insights to facilitate speed and accuracy of decision-making across the organization. - Accountable for defining, leading and managing the categories strategies considering all aspects to translate key consumer & shopper insights, trends and market dynamics into growth opportunities. - Strategic relationships with comercial business partners for advice on potential shopper impact of activities and on how to implement material for each category according to Marketing Strategy.

To understand the category, brands, customers and the key business objectives and challenges, and be able to set relevant research programmes to deliver against the objectives.To Identify gaps in strategic understanding and support marketing teams to develop & implement strategic plans for the brand/category and align with objectives & Company Vision.Provide the market information required by the business, ensuring that it is accurate, timely, insightful and actionable.Design and deliver research for projects throughout the innovation plan, and manage continuous projects (Innovation, Renovation).Contribute to and/or manage category/strategic consumer & market understanding work.Manage and negotiate with agencies to ensure they deliver to the business objectives.

Consumer & Market Research for several countries in LatinAmerica(México, Brazil, Argentina, Chile, Colombia, etc).To deliver and manage research plans for innovations in the category. Identification and translation of consumer needs, insights and behaviors to guide regional brand strategy, communication, innovation roadmap and marketing initiatives for delivery into regional operating business units. Obtain insights into regional brand (category) ‘white space’ (needs, habits, trends etc)To manage global and regional projects providing consumer and customer insights.Create strategic influence to define market opportunities in each cluster & countries.Ensures local consumer intimacy at a regional level.Aligns regional insight work plan with global & local market and consumer requirements.

Research Development and coordination for Healthcare Sector. Main clients: AstraZeneca, Novartis, Abbott, Glaxo- SmithKline UK