Trade Marketing specialist with over 15 years of experience in retail and channel marketing through different leading global companies in telecom business. Working closely with customers to plan and develop strategies focused to improve brand image and communication in point of sale. Control budgets, forecasts and expenses, as well as manage the vendors. I am a professional and organized person, extremely motivated to work in collaboration with others.
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Retail ManagerHonor Jan 2021 - Oct 2023México -
Retail Manager - Honor México DepartmentHuawei Consumer Business Group Dec 2018 - Dec 2020MéxicoGenerate Point of Sale strategy according to stock allocation, seasonality and Retailer plans; establishing priorities and focus in business needs.Execute Visibility plans in the main channels, achieving presence through store dressing, product exhibition; as well the development of the Brand Visibility Guideline. -
Marketing And BrandPolaroid Feb 2017 - Oct 2018Ciudad De México Y Alrededores, México -
Shop Display Assistant ManagerSamsung Electronics Mexico Nov 2012 - Jan 2017Generate proposals for displays focused on communicating the company's flagship devices through Samsung Experience Zones that demonstrate the features of our phones to the final consumers.Achieve better visibility in the POS of the operators: Iusacell, Movistar and Telcel, as well as at special events relating to them. -
Field Force Sales CoordinatorSamsung Electronics Jan 2012 - Oct 2012Responsible for field staff (promoters and supervisors) distributed in the most important stores of the region.Ensure compliance with the sell-out targets and KPI's set up by the company. -
Trade Marketing CoordinatorMotorola Mobility Oct 2008 - Dec 2011Responsible of Motoxperts group (brand consultants) nationwide with a staff of 55 people in 22 cities.Follow-up actions in POS: brand presence, display of materials, training, promotions, etc.Control budget, quarterly MKT Trade Plan, preparation of purchase orders. Deal with suppliers and invoice tracking.
Rocío Muedano Education Details
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Lic. Mercadotecnia
Frequently Asked Questions about Rocío Muedano
What is Rocío Muedano's role at the current company?
Rocío Muedano's current role is Retail Manager.
What schools did Rocío Muedano attend?
Rocío Muedano attended Universidad Del Valle De México.
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