Rod Everett Email & Phone Number

Consulting and training firm• Identified new client opportunities by analyzing current market and customer base. Grew revenues 98 % after shifting Connecting Point’s target customer from non-profits to for-profit corporations. This expanded base resulted in new projects in the defense and technology sectors which doubled revenue YOY.• Directed redesign of website and managed relaunch to address new target market.

• Identified and developed a new ad-supported business model promoting mobile games and applications software environment using first-rate content no longer considered viable by AT&T, Sprint and T-Mobile.• Built strategic affiliate marketing plan designed to pair advertisers with demographically suited users.• Approached well-known national distributor and negotiated key contract to assure that top quality content was available, maximizing customer retention.