Responsible for the commercial area of Personal & Home Care in South America, leading a team of eight people consisting of Account Managers and Business Development Managers located in various countries within the region. Among the main activities:- Develop and implement effective sales plans aligned with business objectives and market trends.- Foster a high-performance culture by building and motivating a sales team able to achieve targets companies targets and growth business through solutions and specialties sales.- Build strong customer relationships and ensure exceptional service to drive sales success.- Streamline sales workflows and adopt relevant technologies for improved efficiency and productivity.Key results1. Definition and implementation of the new commercial structure in the region, creating Business Development and Distribution positions. Increased sales by 15% in the first year despite reducing the number of direct account managers by 30%.

Responsible for Marketing and Application Development in Latin America (USD 200 million in annual revenue) and leader of a team of 25 people (5 direct reports and 20 indirect reports). Main activities:- Marketing: managing all marketing pillars for the business, including pricing, strategic planning, profitability management, innovation promotion (exhibitions, events, and workshops), communication (digital and social media), CRM management, and market intelligence.- Application Development: managing Application laboratories in the region, ensuring the development of innovations aligned with market needs and providing technical support to all customers.- Mergers and acquisitions: regional leadership of all merger and acquisition processes.Key results1. Redesign of the entire pricing process with gains in reliability, agility, and margin. Increase in the region's average profitability by 400 bps.2. Integration of innovation promotion processes between marketing and application development, with over a 40% increase in the opportunity pipeline over a two-year period.3. Leadership in the sale process of a company's production unit (USD 15 million), a strategic move to ensure long-term portfolio management.4. Leadership in the integration project following the acquisition of a company with assets in the Personal Care market.

Responsible for a product line with over USD 300 million in annual revenue and leader of five people (four in Brazil and one in Mexico).- Results management: managing the P&L of product lines, optimizing profitability through pricing strategy definition, technical-economic prioritization of investments, and support in key negotiations with customers and strategic suppliers.- Market intelligence: understanding the global market scenario through contacts with key players, monitoring reports, and participation in trade fairs and congresses.- Strategic marketing: product portfolio management, launch management, and direction of the R&D project portfolio to ensure alignment with product and business strategy.Key results1. Development and leadership of a short-term action plan for a newly acquired unit, reversing negative EBITDA to nearly US$ 4 million in less than two years.2. Leadership in the launch of a new product line with the potential to generate a contribution margin of over US$ 7 million in five years.

Responsible for pricing, market analysis, portfolio management and margin optimization of anionicsurfactants for Home and Personal Care market.

Job rotation of nine months in R&D and supply.

Responsible for assisting the New Business Development team in evaluating companies and developing the company's strategic positioning.