Rodolfo Pinto Email & Phone Number

Vienna, Austria

• Key account management• Project owner for the construction of the company database• Leading and motivating the campaigns management team (7 people).• Media planning: Share of Voice (impressions), CPM, Ad format and Content.• Campaign optimization: improvement of CTR, CPL, CPA, frequency capping, Registrations/Deposits post-click/post-view, targeting, A/B testing.

Vienna, Austria

Working with HTML, CSS, SCSS, Bootstrap, JavaScript ES2015, SQL, PostgreSQL, git, GitHub, Heroku and Ruby on RailsProjects: --> http://www.tuche.org/--> https://shop-helper-wagon.herokuapp.com/ (prototype)

Vienna

• Setting up of the corporate identity and branding guide, brochures and the shops' design.• Responsible for the web site content (Casino, Sport, E-sport, Horse Racing, Virtual Games, Promotions).

Vienna

• Marketing and Communication activities coordinator for 1.000 shops, quality control team (11 people), subsidiaries and distribution partners.• Budget management and responsible for developing and evaluating customer-facing multi-channel strategies (web content, newsletter, social media, sales network).• Planning and implementing market research: products and services satisfaction analysis (B2B and B2C). B2C and B2B reporting and data analysis.• Recruiting, coaching and leading 11 Quality Controllers. • Sales network's reorganisation by implementing a Quality Control System, sales meetings and marketing activities.• Testing and launching new products for the B2B channel, in collaboration with the IT department.• Managing internal and external communication procedures and reporting progress, risks, issues and any deviation from the plan (budget, scope, etc.) within the agreed project framework with the Italian Government (AAMS) and our Board of Directors.• Marketing materials development in collaboration with all relevant departments (e.g. Affiliates, Developers, Sales, Designers).• Defining legal procedures and authorizations related to the use of the brand by our shops, in collaboration with the Legal department.

• Web content and Social media management• Project manager for:--> BetFans (http://betfans.webhat.it/italian/index.php): a feasibility study of the conversion by 'for fun' to 'for real' through a partnership program with bookmakers licensed in Italy (“.it”).--> BoxPass & Passmakers (http://www.passmakers.net/): study and implementation of a new payment system via smartphone.

Innsbruck

• Managing partnership with Proforma advertising agency.• Managing competitions during the partnership with BMW Motorrad Italy.• Responsible for web guidelines, newsletter, banner and promotions for the B2C.• Managing stock for our shops in agreement with the Sales Department.• Controlling of brand intellectual property (online & offline) using Thomson Reuters service.• Managing sponsorship requests by our shops in agreement with the Legal Department.Since December 2010 until March 2011, as Customer Service Support:- handling customer requests either by chat, email or phone;- administrating customer’s accounts and payments;- assisting customers on how to use the company’s products and services;- inform customers about ongoing games, game rules and promotions;- troubleshooting technical problems faced by customers.March 2011 --> Winner of the internal marketing project: competitors’ analysis and positioning analysis of the company.

Conversano (Ba)

• Customers and purchase management (from the offer to the sale conclusion).• Analyzing the Italian market’s trends (divided into areas, sale agents and products).• Sale representatives and customers contact center.Reference: Albert Ryzhkou (Export Manager) - albert.r@masteronline.biz – 0039 0804959823

Rome Area, Italy

• Weekly reporting on the Italian market’s sales (GFK international software).• Assisting for the content creation of ATL and BTL communication (visual, headline, payoff, body copy).• Specialized press management and distribution.• Preparing briefs for the in-store promotions and for the advertising agency (TBWA Italy).• Assisting the Product Manager for the implementation of marketing plans for different product lines.• Games testing.

Rome Area, Italy

• Contacting new customers in order to propose company products.• Arranging appointments with sales agents.• Managing claims.

Italy

Other jobs done while studying:• Retailer at trade fairs in Puglia, Sicily, Tuscany and Lazio.

Coding Bootcamp, Computer Programming, Full Stack Developer

Attended Le Wagon Milano 9-weeks intensive coding bootcamp learning HTML, CSS, Bootstrap, JavaScript ES2015, SQL, git, GitHub, Heroku.

Executive Master, Executive Master In Seo & Sem Strategy

Master Of Marketing Management, Mumm, 107/110

Project work title: “Social game’s market: positioning and ripositioning strategy related to the SingStar brand”

Degree, Communication And Media Studies, 101/110

Research Thesis in Sociology of Communication → Social advertising about drugs and adolescents: social aspects, effects and perspective.

Master'S Degree, Marketing/Marketing Management, General