Rodrigo Castro

Rodrigo Castro Email and Phone Number

Founder and Chief Product Officer @ RankMyAPP
State of São Paulo, Brazil
Rodrigo Castro's Location
São Paulo, São Paulo, Brazil, Brazil
About Rodrigo Castro

Founder and CPO at RankMyApp.com. RankMyApp is a fast and simple to use App Store Optimization tool that helps apps to rank higher in the app stores' search and gain more visibility and more downloads. Our powerful algorithm automates data analysis and gives you actionable insights. More than 600 apps in 17 countries increased their organic downloads by improving their app marketing and communication with RankMyApp. Studies show that 75% of the app downloads start in the app stores (Apple AppStore and Google Play Store), that's why you need SEO for apps (ASO).With RankMyApp you can optimize your app in under 30 minutes without any knowledge of ASO. If you don't want to lose the power of organic visibility and downloads, talk to me.

Rodrigo Castro's Current Company Details
RankMyAPP

Rankmyapp

View
Founder and Chief Product Officer
State of São Paulo, Brazil
Website:
rankmyapp.com
Employees:
143
Rodrigo Castro Work Experience Details
  • Rankmyapp
    Founder And Chief Product Officer
    Rankmyapp
    State Of São Paulo, Brazil
  • Rankmyapp
    Founder & Chief Product Officer
    Rankmyapp Jun 2020 - Present
    São Paulo, Brasil
    RankMyApp is a fast and simple to use App Store Optimization tool that helps apps to rank higher in the app stores' search and gain more visibility and more downloads. Our powerful algorithm automates data analysis and gives you actionable insights. With Mobile Intelligence data you can improve your app marketing strategy. RankMyApp helped more than 600 apps in 16 countries like Nike, Wish, Duolingo, Shell, and Sephora. Let me show you how we can help you.http://www.rankmyapp.com
  • Rankmyapp
    Chief Technology Officer
    Rankmyapp Mar 2015 - Jun 2020
    San Francisco Bay Area
    RankMyApp is the tool that helps apps to win the battle for attention and gain more organic downloads. We've helped more than 600 apps in 17 countries.63% of the downloads are organic and 76% of the users download the apps that appear in the first 5 positions. You have to rank high to succeed!App Store Optimisation (ASO) can increase your organic downloads up to 200%, lower user acquisition costs and bring more visibility for your brand. Save the time you would need to spend learning and optimizing ASO as well as monitoring your competition using our automated tool.http://www.rankmyapp.com
  • Digital Influencers Brasil
    Investor
    Digital Influencers Brasil Oct 2019 - Present
    São Paulo, Brazil
    A Digital Influencers Brasil foi adquirida pela RankMyAPP. Digital Influencers é a solução completa para criar conexões entre a empresa e seu público por meio de campanhas de consciência e fortalecimento de marca com influenciadores de opinião em meios sociais digitais.
  • Condoconta
    Investor
    Condoconta Dec 2021 - Present
    Florianópolis, Santa Catarina, Brazil
  • Pulse Solution
    Founder E Chief Product Officer (Exit To Jobhome)
    Pulse Solution May 2019 - Nov 2023
    Pulse Solution é uma combinação de atendimento resolutivo humanizado com inteligência de dados.

Ajudamos na resolução de problemas e suporte com o seu cliente via Redes Sociais, Whatsapp, Reclame Aqui, entre outros canais. Atendemos empresas que precisam elevar o relacionamento com seus clientes e obter insights para melhorar seu produto e marca, como Itaú, iFood, Ipiranga, Carrefour, Netshoes e Via Varejo. 

Focamos em um atendimento humanizado, onde todas as respostas são escritas por humanos e revisadas previamente por um supervisor. Possuímos uma análise rápida de dados, enviando reports frequentes com indicadores sobre o atendimento para a melhor tomada de decisões.
  • Viajar Barato
    Developer
    Viajar Barato Aug 2014 - Mar 2015
    São Paulo
    Every day our system got all rates of all companies around the world and inserted in our website.Whenever the user bought a ticket in our system did the booking on the cruise company.We developed the integration of the greatest cruises companies.We developed the remarketing system: Whenever the user navigated on the site, our system saved all the pages this user saw and which product this client was more interested in. With this data, we sent e-mails to this user on next day with the products he saw. With this system, we increased the conversion between us and the client.
  • Nortia It
    Development Team Lead
    Nortia It May 2014 - Aug 2014
  • Cdclip Produções
    Lead Developer
    Cdclip Produções Mar 2007 - May 2014
    I worked in this company for 7 years and developed many projects for bigs clients like: Bradesco (2nd greatest bank of Brazil), Votorantim, Vivo, TAM, Ernest & Young, Kraft, Editora Abril, Roche, VIVO, Samsung, Porto Seguro (The biggest insurance company of Brazil), Volkswagen, Renault, Unilever e Epson.Featured Projects:* Bradesco RI (http://bradescori.com.br/) - Relationship portal with investors. We developed everything in the project, since the website and logged in area, with featured indicators tools and "My RI" - This toll allowed the user to customize the area with the options he preferred.* Bradesco home broker - We developed daily news. The product manager would record a video everyday and uploded to the tool, in sync with the slides.* Bradesco TMBVP - We developed a social network for bank employees which were indicated annual award. In this social network, all family and friends could upload a video and photos and could write a text. And we had a live broadcast of the event.* Vivo "Construindo Pontes" - We developed a portal which had a tool that booked a ride and we used geolocation position for this.
  • Newstyle
    Web Developer
    Newstyle Oct 2005 - Mar 2007
    Featured Projects:We developed a internal tool for follow up campaigns. Whenever we started a campaing, we inserted all stores and requirements, and the tool showed all reports for the clients. Before this, the follow up of the campaigns was made by telephone and excel. This was the first tool that allowed companies to follow up campaigns almost instantly in Brazil.

Frequently Asked Questions about Rodrigo Castro

What company does Rodrigo Castro work for?

Rodrigo Castro works for Rankmyapp

What is Rodrigo Castro's role at the current company?

Rodrigo Castro's current role is Founder and Chief Product Officer.

Who are Rodrigo Castro's colleagues?

Rodrigo Castro's colleagues are Bruna Faleiros, Karine Moulin, Raphael Lopes, Beatriz Siqueira, Kevyn Melo, Fábio Silva, Camilla Hinz Da Cruz.

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