Rodrigo Palomino Email & Phone Number

Contagem, Mg, Br

Belo Horizonte, Minas Gerais, Brazil

Responsible for managing strategic communications, focused on growth marketing and data analysis to maximize results.• Campaign Management: Manage the deployment of communications via email and WhatsApp, from conception to performance measurement, ensuring campaign effectiveness and relevance.• Data Analysis: Develop dashboards and reports to monitor campaign performance and identify optimization opportunities, using Power BI, SQL, and Python.• Growth Marketing: Engage in growth marketing strategies by analyzing the user lifecycle and identifying opportunities to increase engagement and conversion.• Process Automation: Implement automated processes to optimize campaign deployment and data analysis, utilizing Salesforce (Marketing Cloud) and Airflow.• Strategic Collaboration: Work closely with marketing and business teams to align strategies and ensure communications support business objectives.• Continuous Innovation: Proactively seek new tools and techniques to enhance campaign effectiveness and analysis accuracy.

Campinas, São Paulo, Brazil

Work in the CRM area, focused on measuring campaigns, Analytics (Life Cycle), generating bases and driving opportunities.• Responsible for carrying out the complete measurement of all campaigns triggered by CRM, from the sending data, to the conversion of each type of business• Direct action in the development of an opportunity engine for the commercial sector, always aiming at data quality and consistency• Use of Salesforce (Marketing) for customer management, data queries and process automation• Generation of databases used by the entire management, using Pyspark for development and Apach Airflow for constant updating• Consultation with Datalake Hive and SQL Server for data and information extraction, in order to develop studies and reports• Constant development in Python language for automation of reports and CRM processes

Belo Horizonte, Minas Gerais, Brazil

Working in the Business Development area, responsible for extracting, processing and presenting data that contribute to decision making and new business generation.• Development and management of commercial actions, with specific customer profiles• Measurement and generation of insights from the actions performed, using Power BI• Responsible for data analysis and business opportunities of the mobile banking channel• Development of studies to encourage the organization's decisions• Use of the Integration Services (SSIS) tool for ETL processes• Creation of scripts in Python language for dynamism and automation of reports• Extraction and creation of queries using Access, DB2 and SQL Server databases• Development of automatic application in VBA to reconcile reports• Support to the entire commercial area

Belo Horizonte, Minas Gerais, Brazil

Belo Horizonte, Minas Gerais, Brazil

Contagem, Minas Gerais, Brazil

• Responsible for assisting in the audit and conference of accounts of the municipality• Preparation and adjustments of presentations at public hearings• Support to employees in handling systems

Graduate Course, Data Science And Big Data

Graduate, Information System